📌 Core Information
🔹 Job Title: Influencer Marketing Campaign Associate
🔹 Company: Linqia
🔹 Location: San Francisco, California, United States
🔹 Job Type: Full-Time (Hybrid, 2 office days per week)
🔹 Category: Marketing
🔹 Date Posted: July 15, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Managing end-to-end influencer marketing campaigns for Fortune 500 brands
- Collaborating with clients, agencies, and internal teams to deliver best-in-class campaigns
- Supporting content ideation, development, and delivery to align with campaign objectives
- Analyzing campaign performance and generating impact-driven insights and strategic recommendations
- Proactively proposing campaign content, strategy, and optimization ideas based on client goals
ASSUMPTION: This role requires a blend of strategic thinking, client management, and operational execution. The ideal candidate will be a collaborative team player who thrives in a fast-paced environment and can manage multiple projects simultaneously.
📋 Key Responsibilities
✅ Act as principal liaison between client, agency, and Linqia internal teams to:
- Partner with Fortune 500 brands to deliver best-in-class influencer marketing campaigns
- Support and facilitate content ideation, development, and delivery to align with campaign objectives
- Serve as the primary point of contact for influencers, managing onboarding and overall campaign experience
- Track social media trends, analyze campaign performance, and generate impact-driven insights and strategic recommendations
- Gain a deep understanding of client product and marketing goals to proactively propose campaign content, strategy, and optimization ideas
- Own and facilitate all aspects of the Linqia campaign planning, execution, and analysis process for clients
- Identify trends to enhance the overall client experience and to improve team efficiency
ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple campaigns simultaneously.
🎯 Required Qualifications
Education: 4-year college degree
Experience: 6 - 48 months of marketing or account management experience
Required Skills:
- Proven ability to take ownership and accountability
- Strong troubleshooting skills with creative problem-solving abilities
- Ability to thrive in a rapidly growing start-up environment
- Passion for digital, social, and influencer marketing
- Currently located in the San Francisco Bay Area and able to come into the office +2 days a week
Preferred Skills:
- Experience with influencer marketing platforms or tools
- Familiarity with social media analytics tools
- Knowledge of the advertising industry and media buying processes
ASSUMPTION: While not explicitly stated, having experience with influencer marketing or related fields would be beneficial but not strictly required, as the role involves on-the-job training and growth opportunities.
💰 Compensation & Benefits
Salary Range: $65,000 - $90,000 per year (Based on industry standards for mid-level marketing roles in San Francisco)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Flexible PTO and company holidays
- Commuter benefits
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible hours and the ability to work remotely 3 days a week
ASSUMPTION: The salary range is an estimate based on industry standards for mid-level marketing roles in San Francisco. The actual salary may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 51-200 employees (Small to mid-sized company, offering a collaborative and agile work environment)
Founded: 2012 (Over a decade of experience in the influencer marketing industry)
Company Description:
- Linqia is a full-service, tech-enabled platform that handles influencer marketing campaigns for the world’s leading brands
- The company offers a unique blend of science and storytelling, combining proprietary technology with a data-driven methodology to deliver optimal business results
- Linqia is trusted by more than 650 brands, including Fortune 500 companies, and has a proven track record of successful campaigns
Company Specialties:
- Native Content Marketing
- Content Marketing
- Native Advertising
- Content Distribution
- Influencer Marketing
- Influencer Outreach
- Paid Advertising
- Influencers & Creators
- Demand Generation
- Brand Awareness & Brand Lift
- Measurement & Multivariate Testing
Company Website: https://www.linqia.com
ASSUMPTION: Linqia's focus on both technology and creative storytelling sets it apart from other influencer marketing companies, offering applicants a unique opportunity to grow in a dynamic and innovative environment.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports to the Director of Operations
Work Arrangement: Hybrid (2 office days per week, with the ability to work remotely 3 days a week)
Growth Opportunities:
- Potential career advancement within the marketing department or other areas of the company
- Opportunities to work on high-profile campaigns for Fortune 500 brands
- Chance to develop expertise in influencer marketing and related fields
ASSUMPTION: This role offers significant growth opportunities for the right candidate, as Linqia is a growing company with a strong focus on employee development.
🌍 Location & Work Environment
Office Type: Urban office in downtown San Francisco
Office Location(s): 965 Mission St, 5th Floor, San Francisco, California 94103, US
Geographic Context:
- San Francisco is a vibrant, multicultural city with a thriving tech industry
- The office is located in the South of Market (SoMa) district, close to public transportation and various amenities
- The Bay Area offers a diverse range of cultural, recreational, and outdoor activities
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work remotely 3 days a week
ASSUMPTION: The hybrid work arrangement offers applicants the best of both worlds, allowing them to enjoy the benefits of working from home while also having the opportunity to collaborate and build relationships with colleagues in the office.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-depth behavioral interview with the marketing team
- Final interview with the director of operations
- Background check and reference check
Key Assessment Areas:
- Problem-solving skills and ability to think critically
- Client management and communication skills
- Understanding of influencer marketing and digital trends
- Cultural fit and alignment with Linqia's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Be prepared to discuss specific examples of your problem-solving skills and client management experiences
- Research Linqia's clients and campaigns to demonstrate your understanding of the industry and the company's offerings
ATS Keywords: Influencer marketing, campaign management, client management, social media, digital marketing, problem-solving, content development, trend analysis, strategic thinking, time management, influencer partnerships, customer service
ASSUMPTION: Linqia's interview process is designed to assess both the candidate's technical skills and cultural fit, with a focus on finding the best match for the company's collaborative and innovative work environment.
🛠️ Tools & Technologies
- Linqia's proprietary influencer marketing platform
- Social media analytics tools (e.g., Hootsuite, Sprout Social, etc.)
- Project management tools (e.g., Asana, Trello, etc.)
- Microsoft Office Suite or Google Workspace
ASSUMPTION: While not explicitly stated, the role may require the use of specific tools and technologies to manage campaigns and analyze performance. Familiarity with these tools is not strictly required, as training will be provided.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Collaboration and teamwork
- Continuous learning and improvement
- Customer-centric approach
- Integrity and transparency
Work Style:
- Agile and adaptable, with a focus on continuous improvement
- Collaborative and team-oriented, with a strong emphasis on communication and coordination
- Data-driven and analytical, with a focus on using data to inform decision-making
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable using data to inform your decision-making and strategy?
- Do you have strong communication and client management skills?
- Are you passionate about digital, social, and influencer marketing?
ASSUMPTION: Linqia's company culture is driven by its values, with a strong emphasis on collaboration, data-driven decision-making, and continuous learning. Applicants should assess their fit with these values and work style preferences before applying.
⚠️ Potential Challenges
- Managing multiple campaigns simultaneously, requiring strong organizational skills and time management
- Balancing client needs, influencer partnerships, and internal team coordination, which may involve navigating competing priorities
- Keeping up with the rapidly evolving influencer marketing landscape, requiring continuous learning and adaptation
- Working in a fast-paced, startup environment, which may involve occasional long hours or tight deadlines
ASSUMPTION: While Linqia offers a dynamic and innovative work environment, the role may present challenges related to managing multiple projects, balancing competing priorities, and keeping up with industry trends.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a blend of strategic thinking, client management, and operational execution
- Influencer marketing is a rapidly growing and evolving field, with unique challenges and opportunities compared to more established marketing disciplines
- Career progression in influencer marketing may involve moving into specialized roles, such as influencer relations or content strategy, or transitioning into related fields, such as social media management or brand partnerships
ASSUMPTION: While this role shares some similarities with traditional marketing positions, it also presents unique challenges and opportunities related to the influencer marketing industry and Linqia's innovative approach to the field.
📝 Sample Projects
- Managing a high-profile influencer marketing campaign for a Fortune 500 brand, from ideation to execution to analysis
- Developing a strategic plan to optimize influencer partnerships and maximize campaign performance for a client in the consumer packaged goods industry
- Analyzing campaign performance data to identify trends and insights, and using these insights to inform future campaign strategy
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role. The actual projects and campaigns managed by the Brand Success Manager may vary depending on the client and the specific needs of the campaign.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for managing an influencer marketing campaign from start to finish?
- How does Linqia approach client management and collaboration with internal teams?
- What opportunities are there for professional development and growth within the marketing department or other areas of the company?
- How does Linqia measure the success of its influencer marketing campaigns, and how are these metrics used to inform future strategy?
- What is the work environment like, and how does Linqia support work-life balance for its employees?
ASSUMPTION: These interview questions are designed to provide insight into the day-to-day responsibilities, company culture, and growth opportunities associated with this role. Applicants should tailor their questions to their specific interests and concerns.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Linqia job portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for your interviews by researching Linqia's clients and campaigns, and practicing your responses to common behavioral interview questions
- Follow up with Linqia after your interview to express your interest in the role and reiterate your qualifications
- If you are offered the position, consider negotiating your salary and benefits package, as Linqia may be open to discussing these aspects of the offer
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
