Influencer Marketing Executive

📌 Core Information

🔹 Job Title: Influencer Marketing Executive

🔹 Company: The Beauty Tech Group

🔹 Location: Alderley Edge, United Kingdom

🔹 Job Type: Full-Time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: July 11, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site with hybrid flexibility

🚀 Job Overview

Key aspects of this role include:

• Supporting the creation of an influencer marketing strategy
• Building and maintaining publisher and influencer relationships
• Coordinating with various teams to address affiliate and influencer needs
• Overseeing influencer and content affiliate collaborations
• Driving revenue growth across social media platforms via influencer placements

ASSUMPTION: This role requires a strong understanding of influencer marketing, digital channels, and the ability to work effectively in a fast-paced environment.

📋 Key Responsibilities

✅ Building and maintaining publisher and influencer relationships to understand their needs and business priorities

✅ Coordinating with various teams to address affiliate and influencer needs in an accurate and timely manner

✅ Superb written and oral communication skills (English) with the ability to think and act with speed

✅ Highly organized and efficient, able to work clearly and effectively in a fast-paced environment

✅ Overseeing influencer and content affiliate collaborations and reporting back on findings and learnings

✅ Responsible for driving revenue growth across all social media platforms via influencer placements

✅ Seeking out new opportunities and ways to work with established and up-and-coming influencers

✅ Leading influencer activity to run alongside campaigns, product launches, and celeb/influencer collaborations to maximize exposure

ASSUMPTION: This role involves a high level of multitasking, prioritization, and collaboration with various teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Proven experience in influencer marketing, preferably within the beauty or e-commerce industry

Required Skills:

• Excellent communication skills in English
• Strong organizational skills and time management
• Proficient knowledge of all social media channels
• Ability to review commercial proposals and negotiate
• Ability to perform well under pressure and deliver results
• Highly confident in presenting to and working with senior team members

Preferred Skills:

• Knowledge of Google Analytics

ASSUMPTION: Candidates with experience in influencer marketing and a strong understanding of digital channels will be most successful in this role.

💰 Compensation & Benefits

Salary Range: £28,000 - £35,000 per annum (based on experience and industry standards for the role and location)

Benefits:

• Competitive salary
• Staff discount
• Supported studies
• EAP scheme
• Regular social events
• On-site subsidized gym (Alderley Park HQ)
• Cycle to work scheme

Working Hours: Full-time, with flexible hybrid working arrangements

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual salary may vary based on individual qualifications and company discretion.

📌 Applicant Insights

🔍 Company Context

Industry: Personal Care Product Manufacturing

Company Size: 51-200 employees

Founded: 2009

Company Description:

• Global leader in home-use beauty technology
• Portfolio of innovative beauty brands: CurrentBody Skin, ZIIP Beauty, and Tria Laser
• Committed to creating a diverse and inclusive environment

Company Specialties:

• E-commerce
• Online shopping
• Beauty and health
• Retail and e-tail

Company Website: thebeautytechgroup.com

ASSUMPTION: The Beauty Tech Group is a growing company with a strong focus on innovation and digital channels.

📊 Role Analysis

Career Level: Mid-level marketing role with opportunities for growth

Reporting Structure: Reports to the Influencer Marketing Manager

Work Arrangement: Hybrid, with a combination of on-site and remote work

Growth Opportunities:

• Potential to take on more responsibilities and advance within the marketing team
• Opportunities to work on high-profile campaigns and collaborations
• Chance to gain experience in a fast-growing beauty tech company

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing team.

🌍 Location & Work Environment

Office Type: Hybrid, with an on-site office in Alderley Edge, United Kingdom

Office Location(s): Alderley Edge, United Kingdom

Geographic Context:

• Close proximity to Manchester, offering easy access to urban amenities
• Rural surroundings with a strong sense of community
• Well-connected by public transportation and major road networks

Work Schedule: Full-time, with flexible hybrid working arrangements

ASSUMPTION: The hybrid work environment offers a balance between on-site collaboration and remote flexibility.

💼 Interview & Application Insights

Typical Process:

• Short call with the talent acquisition team to learn more about the candidate
• 30-minute video call with the hiring team to discuss skills and relevant experience
• One-hour interview with competency questions, typically held in person

Key Assessment Areas:

• Influencer marketing experience and knowledge
• Communication and presentation skills
• Organizational skills and time management
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills
• Prepare examples of successful influencer marketing campaigns you've worked on
• Research the company and its brands to demonstrate your enthusiasm and understanding

ATS Keywords: Influencer marketing, digital awareness, social media, affiliate marketing, collaboration, revenue growth, campaign management

ASSUMPTION: The interview process is designed to assess the candidate's skills, experience, and cultural fit for the role and the company.

🛠️ Tools & Technologies

• Social media platforms (Instagram, TikTok, YouTube, etc.)
• Google Analytics
• Project management tools (Asana, Trello, etc.)
• Communication and collaboration tools (Slack, Microsoft Teams, etc.)

ASSUMPTION: The tools and technologies required for this role are standard for the influencer marketing industry.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Customer focus
• Integrity
• Accountability

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Adaptable and open to change

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable working with a diverse range of influencers and stakeholders?
• Do you have a strong sense of accountability and integrity?

ASSUMPTION: Candidates who align with the company's values and work style will be most successful in this role.

⚠️ Potential Challenges

• Managing multiple campaigns and collaborations simultaneously
• Keeping up with the fast-paced nature of the influencer marketing industry
• Balancing the needs and priorities of various teams and stakeholders
• Adapting to changes in the company's portfolio of brands and products

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a focus on priorities and time management.

📈 Similar Roles Comparison

• This role focuses more on influencer marketing and less on content creation compared to similar roles in the industry
• Influencer marketing roles in other industries may have different priorities and KPIs
• This role offers opportunities for growth and development within the marketing team

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests.

📝 Sample Projects

• Managing a high-profile influencer campaign for a product launch
• Developing and implementing a strategy to increase brand awareness on TikTok
• Collaborating with the content team to create engaging and on-brand influencer content

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives the Influencer Marketing Executive may work on.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the marketing team?
• How does the company support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: These questions can help candidates better understand the role, the company, and its culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare examples of successful influencer marketing campaigns you've worked on
• Research the company and its brands to demonstrate your enthusiasm and understanding
• Follow up with the talent acquisition team one week after submission to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.