π Core Information
πΉ Job Title: Influencer Marketing Manager
πΉ Company: TheCompuLab
πΉ Location: Colombia (Remote)
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: May 7, 2025
πΉ Experience Level: Mid-Level (2-5 years)
πΉ Remote Status: Fully Remote
π Job Overview
Key aspects of this role include:
- Managing and expanding TheCompuLab's YouTube influencer program
- Building and maintaining relationships with YouTube creators
- Overseeing product gifting and affiliate tracking
- Driving channel and community engagement to support brand growth
- Collaborating with the marketing team to optimize performance
ASSUMPTION: This role requires a strong understanding of the eCommerce landscape, influencer marketing strategies, and YouTube platform trends.
π Key Responsibilities
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Manage and expand the YouTube influencer program by identifying, negotiating, and onboarding creators via fixed fee and affiliate-based partnerships
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Set up and track YouTube Shopping and affiliate commissions, and coordinate monthly influencer payments
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Actively engage with influencers and creators via comments, likes, and DMs across YouTube, Instagram, and Facebook
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Collaborate with the advertising agency to share relevant influencer content for paid media usage
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Create and manage creative briefs for influencer partnerships and ensure timely delivery of assets for product launches and key content moments
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Collect and organize user-generated content (UGC), ensuring permissions are granted and usage rights are properly documented
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Edit and manage creator contracts, including scope, deliverables, and payment terms. Follow up consistently to ensure timelines are met and integrations go live
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Monitor and respond to comments, questions, and messages across YouTube and related social platforms, fostering engagement and community growth
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Collaborate with the marketing team to contribute to weekly performance reports and recommend optimizations
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Stay up to date on platform trends and become a subject matter expert on the audience, products, and business model
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 3-5+ years of YouTube influencer management experience for a U.S.-based eCommerce brand, ideally in travel bags or accessories
Required Skills:
- Proven success in building and managing influencer relationships, including affiliate and fixed-fee deals
- Comfortable working independently in a fast-paced, remote environment
- Strong written and verbal communication skills
- Highly organized and detail-oriented
- Familiarity with YouTube Shopping, affiliate marketing platforms, and creator tools
- Proficiency with Slack (required), and experience using Asana, Zoom, Canva, and CapCut (preferred)
- Passion for social media, content creation, and influencer marketing
Preferred Skills:
- Experience with Google Analytics and social media analytics tools
- Fluency in Spanish
ASSUMPTION: Candidates with experience in the eCommerce industry and a strong understanding of YouTube trends will be well-suited for this role.
π° Compensation & Benefits
Salary Range: $60,000 - $80,000 USD per year (Based on industry standards for mid-level marketing roles in remote positions)
Benefits:
- Fully remote work environment
- Opportunity to work directly with company leadership and make a meaningful impact
- Collaborative and creative team culture
- Flexible hours with a focus on performance and outcomes
Working Hours: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: The salary range is estimated based on industry standards for mid-level marketing roles in remote positions. The actual salary may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Information Technology & Services. TheCompuLab specializes in managed I.T. services, I.T. consulting, desktop as a service, cloud computing, and Microsoft solutions.
Company Size: Small (2-10 employees). This size allows for close collaboration with company leadership and a high degree of influence on the brand's growth.
Founded: 2009. TheCompuLab has over a decade of experience in providing technology solutions for small and medium-sized businesses.
Company Description:
- TheCompuLab is passionate about technology and helping businesses grow. They focus on understanding each client's unique needs and goals to design effective IT solutions.
- Their technical expertise, creativity, and dedication to customer service make them a trusted partner for businesses seeking to streamline their IT infrastructure.
- TheCompuLab is committed to staying up-to-date with the latest technologies and trends to deliver the right tools for their customers.
Company Specialties:
- Managed I.T. Services
- I.T. Consulting
- Desktop as a Service
- Cloud Computing
- Microsoft Solutions
Company Website: https://www.thecompulab.com
ASSUMPTION: TheCompuLab's small size and focus on customer service make it an attractive option for candidates seeking a close-knit, collaborative work environment.
π Role Analysis
Career Level: Mid-Level. This role requires a balance of strategic thinking and tactical execution, with opportunities for growth and leadership development.
Reporting Structure: This role reports directly to the company founders, providing a high degree of visibility and influence.
Work Arrangement: Fully Remote. This role can be performed from anywhere in the United States, with a focus on outcomes and performance.
Growth Opportunities:
- As the company grows, there may be opportunities for the Influencer Marketing Manager to take on additional responsibilities or lead a team.
- This role provides exposure to various aspects of marketing and eCommerce, allowing for career growth and skill development.
- TheCompuLab's commitment to staying up-to-date with the latest technologies and trends creates opportunities for professional development.
ASSUMPTION: Candidates with a strong desire to grow and take on additional responsibilities will be well-suited for this role.
π Location & Work Environment
Office Type: Fully Remote. TheCompuLab does not have a physical office, allowing employees to work from anywhere in the United States.
Office Location(s): N/A
Geographic Context:
- Colombia is the third-largest market for eCommerce in Latin America, with significant growth potential.
- TheCompuLab's remote work environment allows employees to live and work anywhere in the United States, providing flexibility and work-life balance.
- The company's small size and close-knit culture foster a collaborative and supportive work environment.
Work Schedule: Full-time (40 hours per week, flexible schedule). TheCompuLab focuses on outcomes and performance, allowing employees to manage their time and workload effectively.
ASSUMPTION: Candidates who value flexibility, work-life balance, and a close-knit work environment will be well-suited for this role.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth interview with the company founders to discuss the role, responsibilities, and expectations
- Skills assessment or case study to evaluate the candidate's ability to manage influencer partnerships and drive engagement
- Final interview with the marketing team to discuss team dynamics and fit
Key Assessment Areas:
- Understanding of the eCommerce landscape and influencer marketing strategies
- Ability to manage multiple projects and prioritize tasks
- Strong communication and interpersonal skills
- Creativity and strategic thinking
Application Tips:
- Highlight your experience with YouTube influencer management and eCommerce brands in your resume and cover letter
- Include specific examples of successful influencer partnerships and campaigns you've managed
- Demonstrate your understanding of TheCompuLab's brand and the role's responsibilities in your application materials
- Prepare questions that showcase your interest in the role and the company's mission
ATS Keywords: YouTube influencer management, eCommerce, affiliate marketing, community engagement, content creation, negotiation, relationship building, project management, communication, organization, social media, YouTube Shopping, creator tools, performance reporting, trend analysis, user-generated content
ASSUMPTION: TheCompuLab's small size and close-knit culture may result in a more informal and conversational interview process, with a focus on finding the best fit for the team.
π οΈ Tools & Technologies
- Slack (required)
- Asana (preferred)
- Zoom (preferred)
- Canva (preferred)
- CapCut (preferred)
- Google Analytics (preferred)
- Social media analytics tools (preferred)
ASSUMPTION: Candidates with experience using these tools and technologies will be well-suited for this role.
π Cultural Fit Considerations
Company Values:
- Passion for technology and helping businesses grow
- Commitment to understanding each client's unique needs and goals
- Focus on customer service and delivering effective IT solutions
- Continuous learning and staying up-to-date with the latest technologies and trends
Work Style:
- Close-knit and collaborative team culture
- Focus on outcomes and performance
- Flexible and adaptable to change
- Strong communication and interpersonal skills
Self-Assessment Questions:
- Do you have a passion for technology and helping businesses grow?
- Are you comfortable working independently in a remote environment?
- Do you have strong written and verbal communication skills?
- Are you highly organized and detail-oriented?
- Do you have experience with YouTube Shopping, affiliate marketing platforms, and creator tools?
- Are you passionate about social media, content creation, and influencer marketing?
ASSUMPTION: Candidates who align with TheCompuLab's values and work style will be well-suited for this role.
β οΈ Potential Challenges
- TheCompuLab's small size may result in a fast-paced and sometimes overwhelming workload
- The role requires a strong understanding of the eCommerce landscape and influencer marketing strategies, which may be challenging for candidates without relevant experience
- The fully remote work environment may present communication and collaboration challenges
- The company's focus on customer service may require occasional work outside of regular business hours
ASSUMPTION: Candidates who are proactive, organized, and able to manage their time effectively will be well-suited to overcome these challenges.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses primarily on influencer partnerships and community engagement, with less emphasis on traditional advertising and content creation
- TheCompuLab's small size and close-knit culture provide a unique opportunity for candidates to have a significant impact on the brand's growth and success
- This role may provide opportunities for career growth and leadership development, as the company expands and evolves
ASSUMPTION: Candidates who are interested in the unique aspects of influencer marketing and the opportunity to make a significant impact on a growing brand will be well-suited for this role.
π Sample Projects
- Managing a successful YouTube influencer campaign that drives engagement and sales for a new product launch
- Negotiating and onboarding a high-profile YouTube creator for a long-term partnership
- Creating and managing creative briefs for multiple influencer partnerships, ensuring timely delivery of assets and consistent branding
ASSUMPTION: Candidates with experience in these types of projects will be well-suited for this role.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for TheCompuLab?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does TheCompuLab support the growth and development of its employees?
- What are the biggest challenges facing TheCompuLab in the next year, and how can this role help address them?
- How does TheCompuLab measure the success of its influencer marketing efforts?
ASSUMPTION: Candidates who ask thoughtful and insightful questions will demonstrate their interest in the role and the company's mission.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight your experience with YouTube influencer management and eCommerce brands in your resume and cover letter
- Include specific examples of successful influencer partnerships and campaigns you've managed
- Prepare questions that showcase your interest in the role and the company's mission
- Follow up with TheCompuLab one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.