📌 Core Information
🔹 Job Title: Interim Brand and Creative Manager
🔹 Company: Elekta
🔹 Location: Crawley, West Sussex, United Kingdom
🔹 Job Type: Full-time, Hybrid (3 days/week in office)
🔹 Category: Marketing & Branding
🔹 Date Posted: July 7, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Driving Elekta's brand strategy globally
- Collaborating with cross-functional teams for brand implementation
- Ensuring consistent brand messaging and voice
- Managing external vendors and partners
- Monitoring brand performance and making data-driven decisions
ASSUMPTION: This role requires a strategic thinker with a strong brand management background and excellent communication skills to succeed.
📋 Key Responsibilities
✅ Promote and advocate Elekta’s brand strategy internally through awareness and training initiatives.
✅ Act as the subject matter expert and key point of contact for brand execution.
✅ Work closely with the Creative Services team to ensure powerful, consistent brand implementation aligned with guiding principles.
✅ Contribute to the evolution of the brand strategy in alignment with Elekta’s commercial goals.
✅ Drive alignment of brand messaging across business lines and regions for a consistent global voice.
✅ Provide tools and guidance to empower teams to create brand-aligned marketing and sales assets.
✅ Build and maintain brand strategy presentations and narrative materials.
✅ Monitor brand performance through KPIs and recommend enhancements.
✅ Manage key external vendors and partners supporting brand initiatives.
✅ Support additional business needs within the functional focus as required.
ASSUMPTION: This role involves a mix of strategic planning, project management, and stakeholder communication, requiring strong organizational skills and the ability to work independently.
🎯 Required Qualifications
Education: Degree in a relevant discipline or equivalent experience.
Experience: Minimum of 10 years in marketing, with strong brand and communication background.
Required Skills:
- Proven success working with creative teams and delivering large-scale brand projects.
- Excellent English communication skills (written and spoken).
- Ability to manage cross-functional projects with measurable results.
- Strong ethical standards and sound judgment.
- Availability for international travel (~20%).
Preferred Skills:
- Experience in MedTech or radiation therapy.
ASSUMPTION: While experience in MedTech is preferred, a strong brand management background and willingness to learn the industry specifics can make up for it.
💰 Compensation & Benefits
Salary Range: £70,000 - £90,000 per annum (Estimated based on industry standards for a senior marketing role in the UK)
Benefits:
- Hybrid work option (3 days/week in office)
- Up to 25 paid vacation days (plus bank holidays)
- Holiday Purchase Scheme
- Private Medical Insurance
- Attractive Employer Pension Contribution Package
- Cycle to work scheme
- Life Assurance
- Onsite subsidized restaurant, offering budget-friendly dining
- Love electric (Electric vehicle salary sacrifice scheme)
Working Hours: 40 hours per week, with flexibility for hybrid work arrangement.
ASSUMPTION: The salary range is estimated based on industry standards for a senior marketing role in the UK. Actual salary may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Medical Equipment Manufacturing, specifically focused on radiation therapy and cancer care.
Company Size: 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: 1972, with a rich history in innovation and commitment to improving cancer care globally.
Company Description:
- Elekta is a global leader in precision radiation therapy, committed to ensuring every patient has access to the best cancer care possible.
- The company offers a range of equipment and software used to improve, prolong, and save the lives of people with cancer and brain disorders.
- Elekta operates in more than 120 countries and has a strong focus on sustainability, outcome-driven solutions, and cost-efficiency.
Company Specialties:
- Radiotherapy
- Radiosurgery
- Oncology informatics
- Brachytherapy
- Magnetic resonance radiation therapy
- Neurosurgery
- Stereotactic radiosurgery
- Motion management
- QA solutions
- Beam shaping
- Patient positioning
- Advanced imaging
- Healthcare
- Cancer treatment
- Medical device
- Medical technology
- Oncology
Company Website: elekta.com
ASSUMPTION: Elekta's focus on innovation and commitment to improving cancer care worldwide creates a unique and impactful work environment.
📊 Role Analysis
Career Level: Senior, with opportunities for growth and development within the brand and marketing team.
Reporting Structure: This role reports directly to the Global Head of Brand and Corporate Communications and collaborates closely with various cross-functional teams.
Work Arrangement: Hybrid, with 3 days per week required in the Crawley HQ and the remaining days working remotely.
Growth Opportunities:
- Potential career progression within the brand and marketing team or other departments within Elekta.
- Opportunities to work on global projects and gain international exposure.
- Chance to make a significant impact on Elekta's brand strategy and global presence.
ASSUMPTION: This role offers a unique blend of strategic planning, project management, and stakeholder communication, providing ample opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Hybrid, with a modern and collaborative work environment in Crawley, West Sussex.
Office Location(s): Crawley - Cornerstone, Crawley, West Sussex, United Kingdom
Geographic Context:
- Crawley is a town in West Sussex, England, with a population of approximately 110,000 people.
- The town is located about 30 miles south of London and has good transport links to the capital and other major cities.
- Crawley offers a mix of urban and rural living, with plenty of green spaces and outdoor activities nearby.
Work Schedule: Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for hybrid work arrangement.
ASSUMPTION: The Crawley office provides a modern and collaborative work environment, with easy access to nearby amenities and green spaces.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the Global Talent Acquisition Partner
- First-round interview with the Global Head of Brand and Corporate Communications
- Final-round interview with the Global Head of Brand and Corporate Communications and other key stakeholders
Key Assessment Areas:
- Brand strategy and management expertise
- Communication and influencing skills
- Project management and organizational skills
- Cultural fit and alignment with Elekta's values
Application Tips:
- Tailor your resume and cover letter to highlight your brand management experience and relevant skills.
- Be prepared to discuss your approach to brand strategy, implementation, and KPI monitoring.
- Research Elekta's brand and understand their mission and values to demonstrate your cultural fit.
ATS Keywords: Brand strategy, brand management, marketing, creative projects, cross-functional collaboration, vendor management, KPI monitoring, brand implementation, brand messaging, global marketing, stakeholder communication
ASSUMPTION: Elekta's hiring process is designed to assess your brand management expertise, communication skills, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Brand management software (e.g., Brandfolder, Frontify, or similar)
- Project management tools (e.g., Asana, Trello, or similar)
- Design and creative tools (e.g., Adobe Creative Suite, Sketch, or similar)
ASSUMPTION: Familiarity with relevant brand management, project management, and design tools is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Patient-centric: Everything we do is focused on improving the lives of cancer patients worldwide.
- Innovative: We continuously push the boundaries of what's possible in cancer care.
- Collaborative: We work together, combining our expertise and passion to achieve our mission.
- Responsible: We act with integrity and take responsibility for our actions and their impact on our patients, colleagues, and the environment.
Work Style:
- Collaborative and team-oriented
- Strategic and forward-thinking
- Adaptable and responsive to change
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- How do you align with Elekta's patient-centric value, and how have you demonstrated this in your previous roles?
- How do you approach collaborating with cross-functional teams, and can you provide an example of a successful collaboration?
- How do you stay adaptable and responsive to change in a dynamic work environment?
ASSUMPTION: Elekta's values and work style emphasize a patient-centric, innovative, collaborative, and responsible approach to cancer care, making it essential for candidates to align with these principles.
⚠️ Potential Challenges
- Managing multiple stakeholders and ensuring consistent brand implementation across various teams and regions.
- Balancing strategic planning with day-to-day project management and tactical execution.
- Adapting to a hybrid work environment and maintaining strong communication and collaboration with remote team members.
- Monitoring brand performance and making data-driven decisions in a dynamic market.
ASSUMPTION: These challenges require strong organizational skills, excellent communication, and the ability to work effectively in a hybrid and collaborative environment.
📈 Similar Roles Comparison
- This role is unique in its focus on interim brand management, providing an opportunity to make a significant impact on Elekta's global brand strategy.
- Compared to other brand management roles, this position offers a blend of strategic planning, project management, and stakeholder communication.
- Career progression in this role may lead to permanent opportunities within Elekta's brand and marketing team or other departments.
ASSUMPTION: This role offers a unique blend of responsibilities and growth opportunities, setting it apart from other brand management positions.
📝 Sample Projects
- Developing and implementing a global brand awareness campaign to increase Elekta's brand recognition and reputation.
- Collaborating with regional teams to create localized brand guidelines and ensure consistent brand implementation across various markets.
- Managing the rebranding of a product line or business unit, including the development of new brand identity, messaging, and visual elements.
ASSUMPTION: These sample projects highlight the strategic, collaborative, and project management aspects of the Interim Brand and Creative Manager role.
❓ Key Questions to Ask During Interview
- How does this role fit into Elekta's long-term brand strategy, and what are the key priorities for the first 90 days?
- Can you describe the team structure and dynamics within the brand and marketing department?
- How does Elekta support the professional development and growth of its employees, particularly in the brand and marketing team?
- What are the key challenges facing the brand and marketing team in the next 1-2 years, and how can this role contribute to addressing them?
- How does Elekta foster a collaborative and innovative work environment, and what are some examples of successful cross-functional projects?
ASSUMPTION: Asking these questions demonstrates your interest in the role, the team, and Elekta's brand and marketing strategy, while also providing valuable insights into the work environment and growth opportunities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your brand management experience and relevant skills.
- Prepare for your interviews by researching Elekta's brand, mission, and values, and be ready to discuss your approach to brand strategy, implementation, and KPI monitoring.
- Follow up with the Global Talent Acquisition Partner, Gustaf Ericson, within 3 business days after your final interview to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
