Intern, Brand

📌 Core Information

🔹 Job Title: Intern, Brand

🔹 Company: Zeno Group

🔹 Location: Toronto, Ontario, Canada

🔹 Job Type: On-site

🔹 Category: 🎨 Brand & Creative Marketing, 👔 Marketing Internships & Entry-Level

🔹 Date Posted: Mon Mar 31 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Providing support for consumer public relations initiatives.
• Creating and distributing media materials like press kits and mailers.
• Managing event logistics and providing on-site event support.
• Engaging in media relations and social media content creation.

ASSUMPTION: This overview assumes the primary focus of the role is on consumer clients and public relations initiatives based on the responsibilities provided.

📋 Key Responsibilities

✅ Conduct research to aid in strategy development for client pitches.

✅ Coordinate with outside vendors and distribute media kits.

✅ Draft media materials, including press releases and fact sheets.

✅ Develop media lists and actively pitch media across various verticals.

✅ Plan and design content for social media channels.

✅ Manage logistics and provide on-site support during events.

✅ Oversee daily activities for 1-3 accounts and engage in client brainstorming.

✅ Participate in community management on clients' social channels.

✅ Conduct media monitoring and tracking, and support administrative staff as required.

✅ Collaborate with account team members for client deliverables.

ASSUMPTION: These responsibilities focus on a mix of strategic and operational tasks, assuming collaboration with various teams is integral to delivering client outcomes.

🎯 Required Qualifications

Education: Bachelor’s degree

Experience: 6 months internship experience in public relations or a communications-related field preferred

Required Skills:

• Excellent written and verbal communication
• Strong organizational skills
• Proficiency in MS Office

Preferred Skills:

• Proactive and able to work independently and as part of a team
• Ability to manage multiple priorities and meet deadlines

ASSUMPTION: Qualifications assume a focus on communication skills and organizational abilities, emphasizing teamwork and independence.

💰 Compensation & Benefits

Salary Range: Not specified; industry standard rates typically apply for internships.

Benefits:

• Medical, dental, and vision insurance plans
• Mental health support with Headspace subscription
• 401(k) plan and financial wellness resources

Working Hours: 40 hours per week with potential hybrid work flexibility

ASSUMPTION: Compensation likely includes typical entry-level benefits, assuming experience within Zeno’s standard offerings for non-temporary U.S. employees.

📌 Applicant Insights

🔍 Company Context

Industry: Public Relations and Communications Services, known for strategic communications

Company Size: 501-1,000 employees, providing a substantial yet personalized environment

Founded: 1998, with a reputation for innovative public relations solutions

Company Description:

• Independent and globally integrated communications agency
• Award-winning services and industry recognition
• Commitment to real business value and societal impact

Company Specialties:

• Consumer/Brand Marketing
• Digital Strategy
• Media Relations

Company Website: http://www.zenogroup.com

ASSUMPTION: The company’s emphasis on bold communication and strategic impact is crucial for the applicant.

📊 Role Analysis

Career Level: Internship/Entry-Level with opportunities for skill development

Reporting Structure: Collaboration from Assistant Account Executives to VPs

Work Arrangement: Hybrid schedule with a balance of on-site and remote work

Growth Opportunities:

• Hands-on experience with client-facing projects
• Exposure to various aspects of brand strategy and execution
• Potential for future roles within public relations and communications fields

ASSUMPTION: Growth is derived from direct engagement with diverse teams and projects.

🌍 Location & Work Environment

Office Type: Collaborative environment with modern amenities

Office Location(s): Downtown Toronto, a business and cultural hub

Geographic Context:

• Proximity to major business centers and public transport
• Diverse cultural scene in Toronto
• Opportunities to engage with a vibrant community

Work Schedule: 40-hour week with potential for flexible work arrangements

ASSUMPTION: The hybrid model assumes a dynamic office culture balancing onsite and home productivity.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Initial HR screening
• Interview with department leaders

Key Assessment Areas:

• Communication and interpersonal skills
• Organizational and project management abilities
• Creative problem-solving and strategy development

Application Tips:

• Highlight relevant internship experiences
• Showcase skills in media relations and content creation
• Prepare examples of proactive team contributions

ATS Keywords: Public Relations, Media Relations, Strategic Communications, Event Management

ASSUMPTION: Application emphasizes internship experience and practical skills.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Social media management platforms
• Media monitoring tools

ASSUMPTION: The role requires proficiency in key digital tools for daily tasks and strategic initiatives.

👔 Cultural Fit Considerations

Company Values:

• Fearless pursuit of the unexpected
• Commitment to diversity and inclusion
• Emphasis on work-life balance and employee wellness

Work Style:

• Collaborative and team-oriented
• Flexible and adaptive to change
• Results-driven with a focus on impact

Self-Assessment Questions:

• Can you work effectively in a fast-paced environment?
• How do you prioritize multiple tasks under tight deadlines?
• What motivates you to contribute to a team’s success?

ASSUMPTION: Emphasizes openness, adaptability, and a commitment to client success as key cultural attributes.

⚠️ Potential Challenges

• Balancing multiple client accounts and priorities
• Adapting to rapid changes in media landscapes
• Meeting project deadlines with high expectations
• Navigating complex client needs and expectations

ASSUMPTION: Challenges align with a dynamic and fast-paced PR environment.

📈 Similar Roles Comparison

• Less focus on internal communications compared to a Corporate Communications Intern
• Greater emphasis on consumer PR than a Marketing Communications Intern
• More event management involved than a Social Media Coordinator

ASSUMPTION: Comparisons highlight unique aspects of the Brand Intern role relative to similar positions.

📝 Sample Projects

• Developing a media kit for a new product launch
• Planning and executing a PR event for a consumer brand
• Creating content for a social media campaign

ASSUMPTION: Sample projects are derived from typical tasks in branding and consumer PR internships.

❓ Key Questions to Ask During Interview

• What are the most significant challenges this team faces currently?
• How does Zeno Group support ongoing learning and development?
• Can you describe the typical career path for interns in this role?
• How is success measured for this internship position?
• What opportunities exist to work on high-profile client accounts?

ASSUMPTION: Interview questions focus on growth, development, and understanding team dynamics.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Zeno Group's career website.
• Ensure your resume highlights relevant PR and communication skills.
• Prepare a cover letter addressing your suitability for the Brand Intern role.
• Gather references who can attest to your communication and organizational skills.
• Stay informed about Zeno Group's latest projects and industry trends.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.