🔹 Job Title: Intern Brand Assistant
🔹 Company: AirAsia
🔹 Location: The Ampwalk, Malaysia
🔹 Job Type: Full-time Intern
🔹 Category: Branding & Marketing
🔹 Date Posted: July 16, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role is designed for students or recent graduates seeking hands-on experience in branding and marketing. It offers a well-rounded introduction to various aspects of brand management.
✅ Assist in planning and executing brand campaigns (online and offline)
✅ Support with social media content creation and scheduling
✅ Help coordinate photoshoots, video content, or branding events
✅ Research topics and trends relevant to our brand, products, and audience
✅ Draft the written content for blogs, newsletters, and website pages
✅ Assist with internal brand documentation and campaign concept decks
✅ Contribute ideas for storytelling, brand positioning, and campaign themes
✅ Support content creation for blog articles, editorial features, and brand stories
✅ Provide administrative and coordination support to the Brand team
ASSUMPTION: This role involves a mix of creative and administrative tasks, offering a broad exposure to the brand management process.
Education: Pursuing or recently graduated from a degree in Marketing, Communications, or a related field
Experience: No formal experience required, but relevant internships or projects are a plus
Required Skills:
Preferred Skills:
ASSUMPTION: AirAsia is looking for proactive, passionate individuals with a strong interest in branding and marketing. Previous experience is not required, but a willingness to learn and contribute is essential.
Salary Range: Industry standard for internships in Malaysia is approximately RM 1,500 - RM 2,500 per month. This role is likely to fall within this range.
Benefits:
Working Hours: Full-time (40 hours/week), Monday to Friday, with occasional weekend work for events
ASSUMPTION: While the salary range is an estimate, interns at AirAsia can expect a competitive compensation package relative to industry standards for internships in Malaysia.
Industry: AirAsia is a leading airline and travel company, operating in a competitive and dynamic industry.
Company Size: AirAsia is a large company with over 10,000 employees, offering a diverse and vibrant work environment.
Founded: AirAsia was founded in 2001 and has since grown to become a world-class brand and leading ASEAN airline.
Company Description:
Company Specialties:
Company Website: http://www.airasia.com
ASSUMPTION: AirAsia's large size and diverse offerings provide numerous opportunities for growth and learning.
Career Level: This role is an entry-level position, ideal for students or recent graduates seeking to gain practical experience in branding and marketing.
Reporting Structure: The Intern Brand Assistant will report directly to the Brand Manager or a senior member of the Brand team.
Work Arrangement: This role is on-site, with the opportunity to work from the AirAsia headquarters in Sepang, Malaysia.
Growth Opportunities:
ASSUMPTION: This internship offers a well-rounded introduction to brand management, with the potential for significant growth and learning opportunities.
Office Type: AirAsia's headquarters is a modern, vibrant workspace designed to foster creativity and collaboration.
Office Location(s): The Ampwalk, Sepang, Malaysia
Geographic Context:
Work Schedule: Full-time (40 hours/week), Monday to Friday, with occasional weekend work for events
ASSUMPTION: AirAsia's headquarters provides a dynamic and engaging work environment, with ample opportunities for professional growth and development.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Brand campaigns, social media, content creation, brand partnerships, photoshoots, video content, research, written content, internal documentation, storytelling, brand positioning, campaign themes, blog articles, editorial features, administrative support, coordination support
ASSUMPTION: AirAsia's application process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on identifying the most promising talent for their internship program.
ASSUMPTION: AirAsia uses industry-standard tools and technologies for brand management and marketing. Familiarity with these tools is not required but may be an advantage.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: AirAsia values candidates who are passionate, respectful, and committed to their mission of making travel affordable for everyone. A strong cultural fit is essential for success in this role.
ASSUMPTION: While this role offers numerous opportunities for growth and learning, it also presents challenges that require strong organizational skills, adaptability, and a willingness to learn.
ASSUMPTION: This internship offers a unique opportunity to gain hands-on experience in brand management and marketing, with the potential for significant growth and learning opportunities.
ASSUMPTION: These sample projects are designed to give applicants an idea of the types of tasks and responsibilities they may encounter in this role. The actual projects may vary depending on the company's current campaigns and initiatives.
ASSUMPTION: These interview questions are designed to help applicants better understand the role, the team, and the company, and to demonstrate their interest in and preparation for the position.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.