Intern - Brand Marketing

📌 Core Information

🔹 Job Title: Intern - Brand Marketing

🔹 Company: Razorpay Software Private Limited

🔹 Location: Bangalore, Karnataka, India

🔹 Job Type: Intern

🔹 Category: Marketing

🔹 Date Posted: 2025-07-15

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting outreach initiatives through various digital channels
• Assisting in identifying potential marketing leads and partnerships
• Conducting market and competitor research
• Collaborating on content ideas, social media campaigns, and engagement strategies

ASSUMPTION: This role is ideal for someone who's enthusiastic about marketing, comfortable with outreach, and eager to learn in a fast-paced, collaborative environment.

📋 Key Responsibilities

✅ Supporting outreach initiatives through LinkedIn, emails, and other digital channels

✅ Assisting in identifying potential marketing leads and partnerships

✅ Conducting market and competitor research to support campaign planning

✅ Maintaining marketing trackers and databases using tools like Excel

✅ Collaborating on content ideas, social media campaigns, and engagement strategies

✅ Supporting in building pitch decks and sales materials as needed

ASSUMPTION: The role may also involve other tasks and responsibilities as assigned by the team.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Business, or a related field

Experience: None specified, but relevant internship or project experience is a plus

Required Skills:

• Strong verbal and written communication skills
• Confident in outbound sales and cold outreach
• Proficiency in tools like Excel and LinkedIn
• Curious mindset with the ability to perform independent research
• Self-starter who is comfortable working in a fast-paced, collaborative environment

Preferred Skills:

• Familiarity with tools like HubSpot, Canva, Salesforce, etc.

ASSUMPTION: While not explicitly stated, a basic understanding of marketing principles and strategies is expected.

💰 Compensation & Benefits

Salary Range: INR 15,000 - 25,000 per month (Estimated, based on industry standards for entry-level marketing interns in Bangalore)

Benefits:

• Learning and growth opportunities in a fast-growing company
• Potential full-time employment after the internship
• Working in a dynamic and collaborative team environment

Working Hours: Full-time (40 hours/week), Monday to Friday

ASSUMPTION: The salary range is an estimate and may vary based on the candidate's skills, experience, and performance during the internship.

📌 Applicant Insights

🔍 Company Context

Industry: Razorpay operates in the financial technology (Fintech) industry, focusing on digital payments, banking services, and capital availability for businesses.

Company Size: Razorpay has 1,001-5,000 employees, providing a large and diverse work environment.

Founded: Razorpay was founded in 2014 by Shashank Kumar and Harshil Mathur.

Company Description:

• Razorpay is a full-stack financial services organization committed to helping Indian businesses with comprehensive and innovative payment and business banking solutions.
• The company aims to enable frictionless banking and payments experiences for businesses of all shapes and sizes.
• Razorpay has expanded its offerings to include business banking, capital availability, and other financial services.

Company Specialties:

• Financial products
• Payment processing
• Payout processing
• Banking services
• Neobanking
• Working Capital Loans
• E-commerce Fraud Detection
• Payroll processing

Company Website: razorpay.com

ASSUMPTION: Razorpay's focus on innovation and growth provides ample opportunities for learning and career advancement.

📊 Role Analysis

Career Level: Entry-level (Intern)

Reporting Structure: The intern will report directly to the marketing team lead or manager.

Work Arrangement: On-site, full-time (40 hours/week)

Growth Opportunities:

• Learning and developing marketing skills in a real-world environment
• Potential full-time employment after the internship
• Exposure to various aspects of marketing, including outreach, research, and campaign planning

ASSUMPTION: The internship duration and specific growth opportunities may vary based on the company's needs and the intern's performance.

🌍 Location & Work Environment

Office Type: Razorpay's office is located in Bangalore, Karnataka, India.

Office Location(s): 1st Floor, SJR Cyber, 22 Laskar Hosur Road, Adugodi, Bangalore, Karnataka 560030, IN

Geographic Context:

• Bangalore is the capital of Karnataka and the third-largest city in India.
• The city is known for its vibrant tech industry and offers numerous opportunities for learning and growth.
• Bangalore has a tropical savanna climate, with warm and humid weather throughout the year.

Work Schedule: Full-time (40 hours/week), Monday to Friday

ASSUMPTION: The work environment is dynamic, collaborative, and fast-paced, with a focus on learning and growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the marketing team
• Final decision and offer

Key Assessment Areas:

• Communication skills (verbal and written)
• Outbound sales and cold outreach skills
• Problem-solving and research skills
• Cultural fit and alignment with Razorpay's values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Demonstrate your understanding of marketing principles and strategies in your application materials.
• Showcase any relevant projects or initiatives you've worked on, especially those involving outreach, research, or campaign planning.

ATS Keywords: Marketing Intern, Brand Marketing, Outreach, Digital Channels, Cold Outreach, Market Research, Campaign Planning, Marketing Trackers, Database Management, Content Ideas, Social Media Campaigns, Engagement Strategies, Pitch Decks, Sales Materials

ASSUMPTION: Razorpay uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume and cover letter can help your application stand out.

🛠️ Tools & Technologies

• Excel
• LinkedIn
• HubSpot (potentially)
• Canva (potentially)
• Salesforce (potentially)

ASSUMPTION: Familiarity with these tools is not required but can be an advantage during the application process.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Ownership
• Integrity
• Perseverance
• Teamwork

Work Style:

• Collaborative and team-oriented
• Fast-paced and dynamic
• Focused on learning and growth

Self-Assessment Questions:

• Do I possess strong verbal and written communication skills?
• Am I comfortable with outbound sales and cold outreach?
• Can I perform independent research and work in a fast-paced environment?
• Do I align with Razorpay's company values?

ASSUMPTION: Assessing your fit with Razorpay's company culture and work style can help you determine if this internship is the right opportunity for you.

⚠️ Potential Challenges

• The role may require working on weekends or late hours during peak periods.
• The fast-paced work environment may be overwhelming for some individuals.
• The internship may involve tasks outside of the job description, as needs arise.
• The internship may not guarantee full-time employment after completion.

ASSUMPTION: Understanding these potential challenges can help you better prepare for the internship and make an informed decision about applying.

📈 Similar Roles Comparison

• This role is similar to other marketing internships but focuses specifically on brand marketing and outreach initiatives.
• Razorpay's size and focus on growth provide more opportunities for learning and career advancement compared to smaller companies.
• This internship offers a unique opportunity to work in the Fintech industry, which is growing and dynamic.

ASSUMPTION: Comparing this role to similar positions can help you understand the unique aspects and benefits of this internship opportunity.

📝 Sample Projects

• Conducting market research to identify potential marketing leads and partnerships
• Planning and executing a social media campaign to promote Razorpay's brand and services
• Assisting in the creation of pitch decks and sales materials for marketing and business development efforts

ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities you may encounter during your internship.

❓ Key Questions to Ask During Interview

• What are the key priorities for this internship role in the first 30, 60, and 90 days?
• How does this internship fit into Razorpay's overall marketing strategy and goals?
• What opportunities are there for learning and professional development during this internship?
• How does Razorpay support work-life balance for its employees, including interns?
• What are the next steps for applicants who receive an offer for this internship?

ASSUMPTION: Asking these questions can help you better understand the role, the company, and the opportunities available during the internship.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Prepare examples of any relevant projects or initiatives you've worked on, especially those involving outreach, research, or campaign planning.
• Follow up with Razorpay's hiring team one week after submitting your application to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.