📌 Core Information
🔹 Job Title: Intern, Brand Marketing
🔹 Company: Under Armour
🔹 Location: Singapore
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: 2025-04-09
🔹 Experience Level: Entry Level
🔹 Remote Status: Hybrid (4 days in-office, remainder remote)
🚀 Job Overview
Key aspects of this role include:
- Supporting marketing operations and social media channels
- Planning and executing content for social media
- Assisting in market analysis and event support
- Working cross-functionally and collaborating with teams
ASSUMPTION: This role is designed to provide a 360-degree learning experience for interns, exposing them to various aspects of marketing within the company.
📋 Key Responsibilities
✅ Oversee asset coordination and management
✅ Plan and execute content for social media to drive brand objectives
✅ Support regional social media content planning
✅ Support the management of social media channels
✅ Support the team with media buy planning
✅ Support the marketing team in daily administrative tasks
✅ Perform market analysis and research on competition
✅ Collect quantitative and qualitative data from marketing campaigns
✅ Event support, including real-time content capture and other duties
✅ Develop content briefs for brand ambassadors and athletes
✅ Support the team on marketing activities and projects
✅ Work cross-functionally and across markets to bring campaigns to life
ASSUMPTION: The intern will be expected to adapt to various tasks and projects as needed, gaining a well-rounded understanding of marketing operations.
🎯 Required Qualifications
Education: Pursuing or recently graduated with a degree in Marketing, Communications, or a related field
Experience: No formal experience required, but relevant coursework or projects are a plus
Required Skills:
- Excellent interpersonal, verbal, and written communication skills
- Good understanding of social media channels and user behavior
- Proven experience in project management
- Passionate and highly motivated personality with a 'get things done' mentality
- Strong interest in content, marketing, and sports/fitness
- Keen learner who is creative, detail-oriented, resourceful, and driven
- Ability to work with a team or independently where needed
- Proficiency in Microsoft Office suite
Preferred Skills:
- Experience dealing with PR and event agencies
ASSUMPTION: While specific experience is not required, candidates should demonstrate a strong foundation in marketing principles and a willingness to learn and adapt in a dynamic environment.
💰 Compensation & Benefits
Salary Range: Under Armour offers competitive internship stipends, with the exact amount depending on the candidate's qualifications and experience. The provided range is an estimate based on industry standards for marketing internships in Singapore.
Benefits:
- Hands-on experience in a global sports apparel company
- Opportunity to work with a diverse, international team
- Potential for full-time employment after the internship
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and the company's internal policies.
📌 Applicant Insights
🔍 Company Context
Industry: Under Armour operates in the retail apparel and fashion industry, specializing in performance-driven sportswear, footwear, and accessories. The company is known for its innovative approach to product development and marketing.
Company Size: Under Armour is a large, global company with over 10,000 employees worldwide. This size offers interns the opportunity to work on large-scale projects and gain exposure to various aspects of the business.
Founded: Under Armour was founded in 1996 and has since grown into a leading global brand in the athletic apparel industry.
Company Description:
- Under Armour is committed to making athletes better through innovative products and marketing strategies
- The company is known for its high-quality, performance-driven apparel and footwear, as well as its strong brand presence in the sports and fitness communities
- Under Armour is dedicated to promoting equality, sustainability, and community involvement through its various initiatives and partnerships
Company Specialties:
- Performance-driven apparel and footwear
- Innovative product development and marketing
- Global brand presence in sports and fitness communities
- Commitment to equality, sustainability, and community involvement
Company Website: www.underarmour.com
ASSUMPTION: Under Armour's large size and global presence provide interns with ample opportunities to learn and grow within the company.
📊 Role Analysis
Career Level: This internship is designed for students or recent graduates seeking entry-level experience in marketing.
Reporting Structure: The intern will report directly to the marketing team lead and work closely with various team members across different projects.
Work Arrangement: This role follows a hybrid work arrangement, with interns required to be in the office for four days a week and working remotely for the remainder of the week.
Growth Opportunities:
- Potential for full-time employment after the internship
- Exposure to various aspects of marketing operations and the opportunity to work on large-scale projects
- Possibility to gain experience working with international teams and clients
ASSUMPTION: This internship offers a unique opportunity for personal and professional growth, with the potential for long-term career advancement within the company.
🌍 Location & Work Environment
Office Type: Under Armour's Singapore office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 7 Temasek Boulevard #25-01, Suntec Tower One, Singapore, 038987
Geographic Context:
- Singapore is a global hub for business and finance, offering interns the opportunity to gain international experience
- The city-state is known for its multicultural environment, providing interns with exposure to diverse perspectives and ideas
- Singapore's strategic location in Southeast Asia allows interns to work with regional teams and clients
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: Under Armour's Singapore office provides an engaging and dynamic work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and team members
- Background check and onboarding
Key Assessment Areas:
- Communication skills
- Problem-solving abilities
- Creativity and innovation
- Adaptability and flexibility
- Understanding of marketing principles and social media platforms
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of Under Armour's brand and values in your application materials
- Prepare examples of your previous work, such as social media campaigns or marketing projects, to showcase your skills
- Research Under Armour's company culture and be prepared to discuss how your personal values align with the company's mission and values
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
ATS Keywords: Marketing, Social Media, Content Planning, Project Management, Brand Marketing, Internship, Entry Level, Hybrid Work Arrangement, Singapore
ASSUMPTION: Under Armour's hiring process is designed to assess candidates' skills, experiences, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Social media platforms (Facebook, Instagram, Twitter, etc.)
- Project management tools (Asana, Trello, etc.)
- Marketing analytics tools (Google Analytics, etc.)
- Design tools (Canva, Adobe Creative Suite, etc.)
ASSUMPTION: The intern will be expected to have proficiency in Microsoft Office Suite and familiarity with various social media platforms. Experience with project management and marketing analytics tools is a plus.
👔 Cultural Fit Considerations
Company Values:
- Love Athletes: Under Armour is committed to making athletes better through innovative products and marketing strategies
- Celebrate the Wins: The company fosters a culture of recognition and celebration for both individual and team achievements
- Stand for Equality: Under Armour is dedicated to promoting equality, diversity, and inclusion in all aspects of its business
- Act Sustainably: The company is committed to sustainable business practices and minimizing its environmental impact
- Fight On Together: Under Armour encourages a collaborative and supportive work environment, where team members work together to overcome challenges and achieve success
Work Style:
- Under Armour values a dynamic and fast-paced work environment, with a strong focus on innovation and results-driven initiatives
- The company encourages creativity, collaboration, and continuous learning and development
- Under Armour fosters a culture of open communication, with regular feedback and performance reviews
Self-Assessment Questions:
- How do your personal values align with Under Armour's company values, specifically 'Love Athletes'?
- How do you handle working in a fast-paced, dynamic environment, and what strategies do you use to manage your time and priorities?
- Can you provide an example of a time when you had to adapt to a significant change or challenge in a project, and how did you approach it?
ASSUMPTION: Under Armour's company culture is designed to attract and retain talented, driven individuals who are passionate about the brand and committed to its mission.
⚠️ Potential Challenges
- The internship may require working on multiple projects simultaneously, with tight deadlines and competing priorities
- The role may involve occasional weekend or evening work, depending on event schedules and project timelines
- Under Armour's fast-paced work environment may be challenging for candidates who prefer a more structured or predictable work environment
- The internship may require candidates to work with a diverse range of team members, with varying communication styles and expectations
ASSUMPTION: While Under Armour offers a dynamic and engaging work environment, candidates should be prepared to adapt to the unique challenges and demands of the role.
📈 Similar Roles Comparison
- This internship focuses more on marketing operations and social media management, whereas related roles in brand management may emphasize strategic planning and brand positioning
- Under Armour's global presence provides interns with exposure to international markets and cultural nuances, which may not be available in more localized roles
- This internship offers a unique opportunity to work with a well-established brand in the sports and fitness industry, which may not be available in smaller or startup organizations
ASSUMPTION: While this internship shares similarities with other marketing roles, its focus on brand marketing and global exposure sets it apart from other opportunities in the field.
📝 Sample Projects
- Planning and executing a social media campaign to promote a new product launch
- Conducting market research and analysis to identify trends and opportunities in the regional sports and fitness market
- Supporting the planning and execution of a large-scale event, such as a sports tournament or fitness challenge
ASSUMPTION: The internship will provide candidates with the opportunity to work on a variety of projects, gaining hands-on experience in various aspects of marketing operations.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this internship fit into the company's long-term talent development strategy?
- What opportunities are there for professional growth and development within the marketing team and the company as a whole?
- How does Under Armour support work-life balance for its employees, particularly interns?
- What are the most rewarding aspects of working in the marketing team, according to current team members?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your previous work, such as social media campaigns or marketing projects, to showcase your skills
- Research Under Armour's company culture and be prepared to discuss how your personal values align with the company's mission and values
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
