📌 Core Information
🔹 Job Title: Intern, Communications
🔹 Company: CapitaLand
🔹 Location: Singapore, Central Singapore
🔹 Job Type: Full-Time Intern
🔹 Category: Communications & Public Relations
🔹 Date Posted: April 8, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing communications strategies to achieve business objectives
- Creating and managing content for various platforms, including media releases, factsheets, and social media
- Monitoring and analyzing media coverage and social media responses
- Collaborating with internal divisions and external parties such as media representatives
- Working in a regional market with exposure to multiple stakeholders
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain practical experience in communications and public relations within a large, diversified real estate group.
📋 Key Responsibilities
✅ Develop communications messages and materials such as media releases, factsheets, award submissions, and thought leadership editorials
✅ Conceptualize story angles, pitch coverage, and work with local and foreign media in Singapore
✅ Plan and manage social media and digital marketing content
✅ Monitor and analyze responses on social media platforms
✅ Measure and track media coverage
✅ Manage website content
ASSUMPTION: The role requires a mix of creative and analytical skills, with a focus on storytelling and data-driven insights.
🎯 Required Qualifications
Education: Pursuing or recently completed a degree in Communications, Public Relations, Journalism, or a related field
Experience: No formal work experience required, but relevant internships or projects are a plus
Required Skills:
- Excellent written and spoken English (writing test required)
- Enjoy curating and telling compelling stories
- Self-motivated, resourceful, and driven with the versatility to work independently or as part of a team
- Strong ability to multi-task, work under pressure, and meet tight deadlines
- Good coordination, time management, and interpersonal skills
Preferred Skills:
- Experience with social media management tools
- Knowledge of the real estate industry
ASSUMPTION: Strong communication skills and a passion for storytelling are essential for success in this role. Familiarity with the real estate industry is a plus but not required.
💰 Compensation & Benefits
Salary Range: SGD 2,500 - 3,500 per month (industry standard for entry-level internships in Singapore)
Benefits:
- Learning and development opportunities
- Exposure to a diverse range of stakeholders and projects
- possibility to convert to a full-time position upon completion of the internship
Working Hours: Full-time (40 hours per week), with flexibility for occasional remote work
ASSUMPTION: The salary range is estimated based on industry standards for entry-level internships in Singapore's real estate sector.
📌 Applicant Insights
🔍 Company Context
Industry: Real Estate. CapitaLand is one of Asia’s largest diversified real estate groups, focusing on real asset management and real estate development.
Company Size: 10,001+ employees. As a large organization, CapitaLand offers diverse opportunities for growth and learning.
Founded: 1994. CapitaLand celebrates its 25th anniversary in 2025, marking a quarter-century of excellence in real estate.
Company Description:
- CapitaLand Group (CapitaLand) is a leading global real estate company headquartered in Singapore
- CapitaLand's portfolio spans across 270 cities in 45 countries, with a focus on real asset management and real estate development
- CapitaLand places sustainability at the core of its operations, contributing to the environmental and social well-being of communities where it operates
Company Specialties:
- Real Estate
- Hospitality
- Financial Services
Company Website: www.capitaland.com
ASSUMPTION: CapitaLand's extensive global presence and diverse portfolio provide interns with unique opportunities to gain exposure to various aspects of the real estate industry.
📊 Role Analysis
Career Level: Entry Level. This role is ideal for recent graduates or early-career professionals seeking to gain practical experience in communications and public relations.
Reporting Structure: The Communications team is part of the Corporate Group at CapitaLand Development (CLD). The intern will report directly to the Communications Manager or a similar role.
Work Arrangement: Full-time, with flexibility for occasional remote work. The intern will be based at CapitaLand's headquarters in Singapore.
Growth Opportunities:
- Potential conversion to a full-time position upon completion of the internship
- Exposure to various aspects of the real estate industry and opportunities to work on diverse projects
- Learning and development opportunities through training and mentorship programs
ASSUMPTION: CapitaLand's large size and diverse portfolio provide ample opportunities for interns to grow both personally and professionally.
🌍 Location & Work Environment
Office Type: Corporate Office. CapitaLand's headquarters is located in Capital Tower, a modern and well-equipped office building in Singapore's Central Business District.
Office Location(s): 168 Robinson Road, Capital Tower, Singapore, 068912
Geographic Context:
- Singapore is a global hub for business, finance, and real estate, offering a multicultural environment and excellent infrastructure
- The Central Business District is a vibrant and bustling area with numerous amenities, including restaurants, shopping centers, and public transportation
- CapitaLand's headquarters is conveniently located near several MRT stations, making it easily accessible by public transport
Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break. Occasional remote work may be available.
ASSUMPTION: CapitaLand's office location in the heart of Singapore's Central Business District offers interns a dynamic and engaging work environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and offer
Key Assessment Areas:
- Communication skills, both written and verbal
- Storytelling abilities and creativity
- Problem-solving skills and adaptability
- Cultural fit and alignment with CapitaLand's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your writing and storytelling skills to showcase during the interview
- Research CapitaLand and the real estate industry to demonstrate your knowledge and enthusiasm
ATS Keywords: Communications, Public Relations, Storytelling, Media Relations, Social Media, Content Creation, Real Estate, CapitaLand
ASSUMPTION: CapitaLand's recruitment process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media management tools (e.g., Hootsuite, Buffer)
- Content management systems (e.g., WordPress)
- Media monitoring tools (e.g., Mention, Brand24)
ASSUMPTION: Familiarity with these tools is not required but may be an advantage for candidates.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Customer Centricity
- Excellence
- Responsibility
- Innovation
Work Style:
- Collaborative and team-oriented
- Adaptable and resilient
- Results-driven and proactive
Self-Assessment Questions:
- Do you align with CapitaLand's core values, particularly integrity and customer centricity?
- Are you comfortable working in a dynamic and fast-paced environment?
- Do you have a proactive and results-driven approach to your work?
ASSUMPTION: CapitaLand seeks candidates who embody their core values and are comfortable working in a collaborative and results-driven environment.
⚠️ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment
- Adapting to a large organization with diverse stakeholders
- Working with limited resources and budget constraints
- Occasional remote work may require self-motivation and time management skills
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Compared to other communications internships, this role offers exposure to a diverse range of stakeholders and projects within a large, global organization
- In the real estate industry, CapitaLand is known for its strong brand and extensive global presence, providing interns with unique opportunities for growth and learning
- This role may lead to full-time employment opportunities upon completion of the internship
ASSUMPTION: CapitaLand's internship program offers unique advantages compared to similar roles in the industry.
📝 Sample Projects
- Developing a media release announcing CapitaLand's latest property development
- Creating and managing social media content for CapitaLand's corporate accounts
- Monitoring and analyzing media coverage of CapitaLand's sustainability initiatives
ASSUMPTION: These sample projects illustrate the range of responsibilities and tasks that interns may undertake during their internship.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role contribute to CapitaLand's overall communications strategy?
- What opportunities are there for professional development and growth within the company?
- How does CapitaLand support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: These questions demonstrate a candidate's interest in the role and their commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your writing and storytelling skills to showcase during the interview
- Research CapitaLand and the real estate industry to demonstrate your knowledge and enthusiasm
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
