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Intern Influencer Marketing DACH (3-6 months)

air up GmbH
Full-time
Remote
Worldwide

πŸ“Œ Core Information

πŸ”Ή Job Title: Intern Influencer Marketing DACH (3-6 months)

πŸ”Ή Company: air up GmbH

πŸ”Ή Location: Munich, Germany (Remote Germany also considered)

πŸ”Ή Job Type: Internship

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 30, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site (Munich) or Remote (Germany)

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the DACH team in delivering influencer campaigns
  • Managing influencer campaigns from start to finish
  • Creator outreach and communication management
  • Analyzing campaign performance and monitoring posting effectiveness
  • Operational tasks related to project management

ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical experience in influencer marketing and project management. It offers a unique opportunity to work on high-impact campaigns for a fast-growing company in the food and beverage industry.

πŸ“‹ Key Responsibilities

βœ… Create a long listing of creators fitting a specific campaign idea and target audience (mostly TikTok, Insta & Shorts)

βœ… Manage the campaign from A to Z, leading all project steps

βœ… Handle creator outreach and communication management

βœ… Perform operational tasks related to project management, such as sending out products, briefings, links, and data entry

βœ… Analyze performances and monitor posting effectiveness

βœ… Create briefings for campaigns

βœ… Manage tools such as Asana for project organization

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to multitask. Familiarity with the creator ecosystem and relevant social media platforms is essential for success in this position.

🎯 Required Qualifications

Education: Pursuing or recently completed a degree in Marketing, Communications, or a related field

Experience: No prior experience required, but relevant internships or projects are a plus

Required Skills:

  • Native-level German and fluent English
  • Strong social media and trend awareness
  • Familiarity with the creator ecosystem in Germany
  • Proficiency in Google Sheets
  • Location in Germany

Preferred Skills:

  • Fluency in additional languages
  • Ability to create engaging content for social media
  • Particular love for TikTok, Twitch, or Shorts

ASSUMPTION: Successful candidates will be passionate about social media trends, have strong communication skills, and be highly organized. Previous experience in influencer marketing or project management is not required but would be an asset.

πŸ’° Compensation & Benefits

Salary Range: Internships at air up are typically paid at the minimum wage level in Germany, which is €9.60 per hour. However, this may vary depending on the specific internship agreement and local regulations.

Benefits:

  • 30 days of vacation
  • Discount on air up products
  • Employer-funded pension and location-related insurances
  • Purpose-built office in Munich
  • Personal development opportunities
  • Regular team events
  • Start-up spirit and workation options (availability may differ by role)

Working Hours: Full-time (40 hours per week) with flexible hours and remote work options available

ASSUMPTION: While the salary for this internship may not be exceptionally high, the opportunity to gain valuable experience in a fast-growing company and work on high-impact campaigns makes this role an attractive option for students and recent graduates.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: air up operates in the food and beverage manufacturing industry, focusing on innovative hydration solutions. The company is known for its world-first drinking system that flavors water through scent alone, reducing single-use plastic bottles, sugar, and additives.

Company Size: air up is a mid-sized company with 201-500 employees, offering a dynamic and collaborative work environment.

Founded: 2019, with headquarters in Munich, Bavaria

Company Description:

  • Innovative and fast-growing company focused on sustainable hydration solutions
  • Strong commitment to reducing single-use plastic and promoting a healthy lifestyle
  • Diverse and inclusive work environment that values creativity, ambition, and collaboration

Company Specialties:

  • Innovative drinking systems
  • Sustainable packaging solutions
  • Influencer marketing and brand partnerships

Company Website: https://www.air-up.com

ASSUMPTION: air up's commitment to sustainability and innovation makes it an attractive company for candidates interested in making a positive impact on the environment and contributing to a growing brand.

πŸ“Š Role Analysis

Career Level: Entry-level (Intern)

Reporting Structure: This role reports directly to the Influencer Marketing Manager for the DACH region.

Work Arrangement: On-site in Munich or remote work from anywhere in Germany

Growth Opportunities:

  • Potential full-time employment after the internship period
  • Opportunities to work on diverse campaigns and projects
  • Exposure to various aspects of marketing and project management

ASSUMPTION: This internship offers a unique opportunity for personal and professional growth, as well as the chance to make a significant impact on the company's influencer marketing efforts.

🌍 Location & Work Environment

Office Type: air up's Munich office is a purpose-built space designed to foster creativity and collaboration.

Office Location(s): Munich, Germany (with remote work options)

Geographic Context:

  • Munich is the capital of Bavaria, Germany's largest state
  • Known for its vibrant culture, rich history, and strong economy
  • Excellent public transportation and a high quality of life

Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options available

ASSUMPTION: Munich offers a dynamic and multicultural work environment, with a strong focus on innovation and sustainability – values that align well with air up's mission and culture.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR team
  • In-depth interview with the Influencer Marketing Manager
  • Final decision and offer

Key Assessment Areas:

  • Language skills (German and English)
  • Social media and trend awareness
  • Cultural fit with air up's values and mission
  • Problem-solving and project management skills

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Showcase your passion for social media trends and influencer marketing
  • Demonstrate your understanding of air up's mission and values

ATS Keywords: Influencer Marketing, Project Management, Social Media, Creator Outreach, Campaign Management, German, English, Asana

ASSUMPTION: air up's hiring process is designed to assess candidates' skills, cultural fit, and potential for growth within the company. Successful candidates will be passionate, proactive, and eager to learn.

πŸ› οΈ Tools & Technologies

  • Asana (project management)
  • Google Sheets (data organization and analysis)
  • Social media platforms (TikTok, Instagram, Shorts)

ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role. Candidates should be comfortable learning and using new technologies as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation and creativity
  • Sustainability and responsibility
  • Collaboration and teamwork
  • Ambition and growth mindset

Work Style:

  • Dynamic and fast-paced environment
  • Strong focus on collaboration and teamwork
  • Opportunities for personal and professional growth
  • Flexible and remote work options

Self-Assessment Questions:

  • Do you share air up's commitment to sustainability and innovation?
  • Are you passionate about social media trends and influencer marketing?
  • Do you thrive in a dynamic, collaborative work environment?

ASSUMPTION: air up values candidates who are passionate about its mission, committed to sustainability, and eager to contribute to a dynamic and collaborative work environment.

⚠️ Potential Challenges

  • Managing multiple influencer campaigns simultaneously
  • Adapting to a fast-paced and ever-changing work environment
  • Balancing remote work and on-site collaboration
  • Navigating Germany's labor laws and internship regulations

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in a dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this internship focuses specifically on influencer marketing and campaign management
  • Air up's commitment to sustainability and innovation sets it apart from other companies in the food and beverage industry
  • This role offers unique opportunities for personal and professional growth, as well as the chance to make a significant impact on the company's success

ASSUMPTION: While similar roles may exist in other companies, air up's unique focus on sustainability, innovation, and influencer marketing makes this role an attractive opportunity for the right candidate.

πŸ“ Sample Projects

  • Managing a high-profile influencer campaign for a major product launch
  • Developing and executing a targeted influencer strategy for a specific niche or demographic
  • Analyzing and optimizing the performance of ongoing influencer campaigns to maximize ROI

ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, from strategic planning to hands-on execution and optimization.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30 days?
  • How does air up support the growth and development of its interns?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does air up measure the success of its influencer marketing campaigns?
  • What opportunities are there for growth and advancement within the company?

ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to success at air up.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare examples of your social media presence or previous influencer marketing projects
  • Be ready to discuss your passion for social media trends and influencer marketing
  • Follow up with the HR team one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.