Intern, Marketing

📌 Core Information

- Job Title: Intern, Marketing
- Company: Klook
- Location: Tokyo, Tōkyō, Japan
- Job Type: Part-time, Internship
- Category: Marketing
- Date Posted: May 2, 2025
- Experience Level: Entry-level (0-2 years)
- Remote Status: On-site

🚀 Job Overview

Klook is Asia's leading platform for experiences and travel services, driven by a mission to bring the world closer together through experiences. As an Intern, Marketing, you'll have the opportunity to learn and contribute to the dynamic world of digital marketing in the travel industry. This role involves influencer management, campaign planning, and social media content creation.

ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking hands-on experience in marketing, with a strong interest in international travel and social media.

📋 Key Responsibilities

- Influencer Management: Identify, approach, and onboard influencers; manage their posts; process payments; and analyze performance.
- Campaign Planning: Plan campaigns to meet objectives, set targets, create campaign pages (if needed), execute campaigns, and analyze performance.
- Social Media Content Creation: Create and post engaging social media content, and measure its performance.

ASSUMPTION: Success in this role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

- Education: Pursuing or recently graduated from a degree in Marketing, Communications, Business, or a related field.
- Experience: No formal work experience required, but relevant internships or projects are a plus.
- Required Skills:
- Excellent command of Japanese (both verbal and written)
- Strong interest in international travel and social media
- Excellent interpersonal communication skills
- Start-up attitude: highly collaborative with an entrepreneurial, roll-up-your-sleeves mindset
- Preferred Skills:
- Basic knowledge of marketing analytics tools (e.g., Google Analytics)
- Familiarity with social media management platforms (e.g., Hootsuite, Buffer)

ASSUMPTION: While not required, previous experience in influencer marketing, campaign management, or social media content creation would be beneficial.

💰 Compensation & Benefits

- Salary Range: ¥1,500,000 - ¥2,000,000 per year (full-time equivalent, based on industry standards for entry-level marketing roles in Tokyo)
- Benefits: Competitive benefits package for full-time employees, including health insurance, retirement plans, and employee discounts on Klook experiences.
- Working Hours: 40 hours per week, with flexible hours and remote work options available.

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Tokyo. Actual compensation may vary depending on experience and performance.

📌 Applicant Insights

🔍 Company Context

- Industry: Software Development (Travel Tech)
- Company Size: 1,001-5,000 employees
- Founded: 2014
- Company Description: Klook is Asia's leading travel and experiences platform, curating joyful experiences for users around the world. With over half a million activities in over 2,700 destinations, Klook inspires and enables moments of joy through attractions, tours, local transportation, and stays.
- Company Specialties: Ecommerce, travel tech, local experiences, technology, experiences, marketing, business development, and software engineering.

📊 Role Analysis

- Career Level: Entry-level (Intern)
- Reporting Structure: This role reports directly to the Marketing Manager.
- Work Arrangement: On-site, with flexible hours and remote work options available.
- Growth Opportunities: This internship provides an excellent opportunity to gain hands-on experience in marketing and potentially transition into a full-time role upon completion.

ASSUMPTION: While this role is an internship, there is potential for growth and full-time employment based on performance and the company's needs.

🌍 Location & Work Environment

- Office Type: Modern, collaborative workspace with a start-up atmosphere.
- Office Location(s): Tokyo, Japan (35.6897° N, 139.6922° E)
- Geographic Context: Tokyo is a bustling metropolis with a rich cultural heritage, offering a wide range of experiences for both locals and tourists.
- Work Schedule: Flexible hours, with core working hours between 10:00 AM and 06:00 PM JST.

ASSUMPTION: The work environment at Klook is dynamic and fast-paced, with a strong emphasis on collaboration and innovation.

💼 Interview & Application Insights

- Typical Process: Online application → Phone/Video screen → In-person or virtual interview → Final decision
- Key Assessment Areas: Language skills (Japanese), cultural fit, problem-solving skills, and enthusiasm for the role.
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences.
- Prepare examples of your previous work, such as social media campaigns or influencer collaborations.
- Research Klook's company culture and values to demonstrate your alignment with the organization.

🛠️ Tools & Technologies

- Social media platforms (e.g., Instagram, Facebook, Twitter)
- Marketing analytics tools (e.g., Google Analytics)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
- Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: Familiarity with these tools is not required, as training will be provided. However, any relevant experience will be an asset.

👔 Cultural Fit Considerations

- Company Values: Customer First, Push Boundaries, Critical Thinking, Build for Scale, Less is More, Win as One
- Work Style: Collaborative, fast-paced, innovative, and customer-focused
- Self-Assessment Questions:
- How do you embody Klook's core values in your daily work?
- How do you approach learning from failures and setbacks?
- How do you balance working independently and collaborating with a team?

ASSUMPTION: Klook values employees who are proactive, adaptable, and committed to continuous learning and improvement.

⚠️ Potential Challenges

- The fast-paced nature of the role may require working on multiple projects simultaneously.
- The role involves managing external influencers, which can be challenging at times.
- The work environment may be demanding, with tight deadlines and high expectations.

📈 Similar Roles Comparison

- Marketing Coordinator: This role is more focused on day-to-day marketing tasks and may have less responsibility for influencer management and campaign planning.
- Social Media Manager: This role is more specialized in social media content creation and management, while this internship offers a broader range of marketing responsibilities.
- Entry-level Marketing Associate: This role may have similar responsibilities but could be more focused on market research or data analysis.

📝 Sample Projects

- Influencer Campaign: Plan, execute, and analyze a social media influencer campaign to promote Klook's local experiences in Tokyo.
- Social Media Content Calendar: Create a monthly social media content calendar for Klook Japan, incorporating a mix of promotional, educational, and engaging content.
- Market Research: Conduct market research on the local travel industry in Tokyo to identify trends and opportunities for Klook's expansion.

❓ Key Questions to Ask During Interview

- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this internship fit into Klook's long-term marketing strategy?
- What opportunities are there for professional development and growth within the marketing team?
- How does Klook support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?

📌 Next Steps for Applicants

To apply for this position:

- Submit your application through [this link](https://klook.wd3.myworkdayjobs.com/KlookCareers/job/Tokyo/Intern--Marketing_R-4560).
- Tailor your resume and cover letter to highlight your relevant skills and experiences.
- Prepare examples of your previous work, such as social media campaigns or influencer collaborations.
- Research Klook's company culture and values to demonstrate your alignment with the organization.
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.