π Core Information
πΉ Job Title: International Product Marketing Manager
πΉ Company: LivaNova
πΉ Location: United Kingdom, Belgium (Remote)
πΉ Job Type: Full-Time
πΉ Category: Medical Equipment Manufacturing
πΉ Date Posted: June 25, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Remote (UK & Belgium)
π Job Overview
Key aspects of this role include:
- Driving understanding and adoption of LivaNova's Epilepsy portfolio in international markets through tactical initiative development and effective implementation.
- Managing product-related activities for the International Marketing Team, including launch planning, resource development, and supporting professional education programs.
- Conducting market analysis and tactic development to create actionable plans for VNS therapy adoption and ensure strategies align with customer needs and expectations.
- Collaborating with internal partners, gathering market insights, and conveying them to the strategic planning process.
- Managing budgets and maintaining financial discipline, while championing the LivaNova Business System for operational improvements and efficiency.
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams to drive growth and profitability in international markets.
π Key Responsibilities
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Drive understanding and adoption of the Epilepsy portfolio in international markets through tactical initiative development and effective implementation.
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Manage product-related activities for the International Marketing Team, including:
- Development and execution of launch planning & adoption activities
- Resource development & deployment
- Supporting Professional Education Programs & key congresses
- Managing pricing & forecasting (SIOP)
β
Conduct market analysis and tactic development to create actionable plans for VNS therapy adoption and ensure strategies align with customer needs and expectations.
β
Collaborate with various internal partners (Sales Leadership, Medical Affairs, Market Access) to address challenges and capitalize on business opportunities.
β
Gather and convey market insights to the strategic planning process.
β
Maintain financial discipline with appropriate budget management.
β
Champion the LivaNova Business System for operational improvements and efficiency.
ASSUMPTION: The role involves a mix of strategic planning, tactical execution, and cross-functional collaboration to achieve business objectives in international markets.
π― Required Qualifications
Education: A Masterβs degree in Marketing, Business Administration, or Health Science is desired.
Experience: Proven experience in Marketing/Sales within Med Tech or pharmaceuticals.
Required Skills:
- Strong influence skills
- Analytical decision-making
- Excellent communication and problem-solving abilities
- Ability to work independently, demonstrate creativity, and promote teamwork
- Fluency in English; additional languages are advantageous
Preferred Skills:
- Experience in Neuromodulation or Epilepsy markets
ASSUMPTION: Candidates should have a strong background in marketing, with a focus on product management and market analysis, and be comfortable working in a cross-functional, international environment.
π° Compensation & Benefits
Salary Range: Β£60,000 - Β£80,000 per annum (Estimated based on industry standards for a similar role and experience level)
Benefits:
- Competitive benefits package
- Opportunities for professional development and growth
- Global work environment with diverse teams
Working Hours: Full-time, with a willingness to travel up to 50%
ASSUMPTION: The salary range is estimated based on industry standards for a similar role and experience level. The actual salary may vary depending on the candidate's qualifications and the company's internal salary structure.
π Applicant Insights
π Company Context
Industry: LivaNova operates in the medical equipment manufacturing industry, focusing on cardiopulmonary and neuromodulation technologies.
Company Size: LivaNova has approximately 2,900 employees worldwide, making it a mid-sized company with a global presence.
Founded: LivaNova was founded in 2006 through the merger of two medical technology companies, Sorin Group and Cyberonics.
Company Description:
- LivaNova is a global medical technology company dedicated to creating meaningful products and therapies that transform lives.
- The company offers a diverse product portfolio and has a presence in more than 100 countries.
- LivaNova is listed on the NASDAQ stock exchange under the ticker symbol βLIVN.β
Company Specialties:
- Medical devices
- Neuromodulation
- Cardiac surgery
Company Website: http://www.LivaNova.com
ASSUMPTION: LivaNova's global presence and diverse product portfolio offer candidates the opportunity to work on innovative medical technologies and gain international experience.
π Role Analysis
Career Level: This role is a mid-level position within the marketing department, reporting to the INTL Marketing Director.
Reporting Structure: The Product Marketing Manager for Epilepsy will report directly to the INTL Marketing Director and collaborate with various internal partners, such as Sales Leadership, Medical Affairs, and Market Access.
Work Arrangement: This role is remote, with a willingness to travel up to 50% for meetings, conferences, and other business-related activities.
Growth Opportunities:
- Progression to a senior marketing role within the company
- Expanding responsibilities within the international marketing team
- Gaining experience in managing a product portfolio and driving international growth
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the company as a whole.
π Location & Work Environment
Office Type: Remote work environment, with the option to work from home or a co-working space.
Office Location(s): United Kingdom, Belgium
Geographic Context:
- The United Kingdom and Belgium have well-established healthcare systems and markets for medical technologies.
- The remote work arrangement allows for flexibility and work-life balance.
- The company's global presence enables collaboration with international teams and exposure to diverse markets.
Work Schedule: Full-time, with a willingness to travel up to 50% for business-related activities.
ASSUMPTION: The remote work arrangement and global presence of the company offer candidates the opportunity to work flexibly and gain international experience.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the hiring manager and other stakeholders
- Final interview with the INTL Marketing Director
Key Assessment Areas:
- Product management skills and experience
- Market analysis and tactic development
- Cross-functional collaboration and stakeholder management
- Budget management and financial discipline
- Cultural fit and alignment with LivaNova's values
Application Tips:
- Highlight relevant marketing and product management experience, with a focus on international markets and cross-functional collaboration.
- Demonstrate strong analytical skills and the ability to develop actionable plans based on market analysis.
- Showcase your ability to work independently and drive results in a remote work environment.
ATS Keywords: Product Management, Marketing, Neuromodulation, Epilepsy, International Markets, Cross-Functional Collaboration, Market Analysis, Budget Management, Remote Work
ASSUMPTION: The interview process will focus on assessing the candidate's product management skills, market analysis capabilities, and cultural fit within the company.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Data analysis tools (e.g., Tableau, Power BI)
ASSUMPTION: The role may require the use of various marketing and data analysis tools, depending on the candidate's specific responsibilities and the company's technology stack.
π Cultural Fit Considerations
Company Values:
- Patient-centric
- Innovative
- Collaborative
- Accountable
- Committed
Work Style:
- Results-driven
- Adaptable
- Strategic
- Analytical
- Collaborative
Self-Assessment Questions:
- How do you demonstrate LivaNova's commitment to improving the lives of patients in your daily work?
- Can you provide an example of a time when you had to adapt to a new situation or market, and how did you approach it?
- How do you ensure that your work aligns with the company's values and contributes to its overall success?
ASSUMPTION: LivaNova values candidates who are patient-centric, innovative, and committed to driving results in a collaborative work environment.
β οΈ Potential Challenges
- Managing a product portfolio in international markets with varying regulatory environments and customer needs
- Balancing strategic planning with tactical execution and day-to-day responsibilities
- Working effectively in a remote work environment, with limited face-to-face interaction with colleagues
- Adapting to the company's culture and integrating with diverse teams across different regions
ASSUMPTION: The role may present challenges related to international market dynamics, remote work, and cultural integration, but also offers opportunities for professional growth and development.
π Similar Roles Comparison
- This role focuses on driving international growth for a specific product portfolio, while other marketing roles may have a broader or more general focus.
- Compared to other medical technology companies, LivaNova's global presence and diverse product portfolio offer unique opportunities for international experience and exposure to various markets.
- Career progression in this role may involve expanding responsibilities within the international marketing team or moving into a senior marketing role within the company.
ASSUMPTION: This role offers unique opportunities for international experience and career growth within the marketing department and the company as a whole.
π Sample Projects
- Developing and executing a launch plan for a new Epilepsy product in an international market
- Conducting market analysis and creating actionable plans for VNS therapy adoption in a specific region
- Managing a product-related activity, such as supporting a key congress or professional education program, to drive adoption and growth
ASSUMPTION: The role involves a mix of strategic planning, tactical execution, and cross-functional collaboration to achieve business objectives in international markets.
β Key Questions to Ask During Interview
- Can you describe the company's long-term strategy for the Epilepsy portfolio and how this role contributes to its success?
- How does the company support the professional development and growth of its marketing team members?
- Can you provide an example of a successful international marketing campaign and how it was executed?
- How does the company measure the success of its marketing initiatives, and how are those metrics used to inform future strategies?
- What is the company's approach to fostering a diverse and inclusive work environment, and how does that translate to the marketing team?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates the candidate's interest in the role and the company, and provides valuable insights into the company's culture and priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing and product management experience, with a focus on international markets and cross-functional collaboration.
- Prepare examples of your market analysis and tactic development work, as well as any other relevant projects or achievements.
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the next steps in the interview process.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.