๐ Core Information
๐น Job Title: Internship โ Marketing (Year-Round)
๐น Company: Baird
๐น Location: Milwaukee, WI
๐น Job Type: Part-Time, Intern
๐น Category: Marketing
๐น Date Posted: April 14, 2025
๐น Experience Level: Entry-Level (0-2 years)
๐น Remote Status: On-site
๐ Job Overview
Key aspects of this role include:
- Gaining real-world experience in a global financial services firm
- Working with various teams and leaders to provide flexible and adaptable support
- Contributing to strategic marketing and communications plans and programs
- Assisting with competitor and client research, advertising, and community involvement
ASSUMPTION: This internship is designed to provide a well-rounded experience, exposing interns to various aspects of marketing within a financial services firm.
๐ Key Responsibilities
โ
Support the marketing needs of business units, including:
- Creating marketing collateral and advertising materials
- Developing and reviewing internal and external communications
- Conducting research for competitive analysis, advertising, media relations, and marketing purposes
- Collecting and assessing data analytics across various digital marketing channels
- Partnering with and coordinating projects across multiple creative services teams
- Performing other duties in support of team, department, and firm projects and activities
ASSUMPTION: The intern's responsibilities will vary based on the needs of the marketing teams and business units they support.
๐ฏ Required Qualifications
Education: Pursuing a degree in Marketing, Communications, or Public Relations with a target graduation date of May 2026 or later
Experience: Completed coursework in one or more of the following: marketing communications, public relations, advertising, or business writing
Required Skills:
- Strong writing, editing, and communication skills
- Exceptional organizational and time management skills, with attention to detail
- Highly motivated and strategic thinker who takes initiative to learn and contribute to the team
- Ability and drive to provide strong customer service to all clients and associates
- Advanced knowledge of Microsoft Office products
Preferred Skills:
- Experience in Salesforce CRM, Salesforce Marketing Cloud, MailChimp, Constant Contact, MyEmma, or other email software
- Prior experience in an office setting or marketing
- Interest or prior experience/coursework in finance or financial markets
ASSUMPTION: While prior marketing experience is preferred, it is not required for this internship.
๐ฐ Compensation & Benefits
Salary Range: Internships at Baird are typically paid, with the salary range depending on the intern's education level and experience. The average hourly wage for marketing interns in the United States is approximately $18-$22.
Benefits:
- Paid volunteer day (Baird Gives Back Day)
- Professional development opportunities
- Networking opportunities with leaders and associates
Working Hours: Part-time during the school semesters (15-20 hours per week) and full-time during the summer (37.5-40 hours per week). The internship is available to start in May or June 2025, with a potential Fall 2025 start.
ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing internships. The actual salary may vary depending on the intern's qualifications and the firm's policies.
๐ Applicant Insights
๐ Company Context
Industry: Financial Services
Company Size: Baird has 5,001-10,000 employees, providing interns with a large and diverse work environment.
Founded: 1919, with a rich history and established reputation in the financial services industry.
Company Description:
- Baird offers wealth management, investment banking, asset management, fixed income and equity sales and trading, equity research, public finance, and private equity services.
- The firm is privately held, enabling it to prioritize long-term planning and investment without the influence of outside shareholders.
- Baird has been recognized as one of the FORTUNE 100 Best Companies to Work Forยฎ for over 20 consecutive years.
Company Specialties:
- Wealth Management
- Capital Markets
- Asset Management
- Private Equity
- Investment Banking
- Institutional Sales and Trading
- Public Finance
- Information Technology
- Equity Research
- Venture Capital
- Administrative Support
- Compliance
- Internships
- Corporate Finance
Company Website: http://www.rwbaird.com
ASSUMPTION: Baird's size and diverse range of services provide interns with numerous opportunities to learn and grow within the firm.
๐ Role Analysis
Career Level: Entry-level, with the opportunity to gain valuable experience and contribute to various marketing projects.
Reporting Structure: The intern will report directly to the marketing teams they support and work closely with business unit managers.
Work Arrangement: Part-time during the school semesters and full-time during the summer, with flexible scheduling to accommodate the intern's academic calendar.
Growth Opportunities:
- Exposure to various aspects of marketing within a financial services firm
- Networking opportunities with leaders and associates
- Potential full-time employment opportunities upon graduation
ASSUMPTION: This internship offers a unique opportunity for students to gain real-world experience and build their professional network within the financial services industry.
๐ Location & Work Environment
Office Type: Downtown Milwaukee office, with a modern and collaborative work environment.
Office Location(s): 777 East Wisconsin Avenue, Milwaukee, WI 53233, US
Geographic Context:
- Milwaukee is the largest city in Wisconsin, offering a mix of urban and suburban living.
- The city is known for its vibrant arts and culture scene, with numerous museums, theaters, and music festivals.
- Milwaukee is also home to several professional sports teams and outdoor recreation opportunities.
Work Schedule: Flexible scheduling to accommodate the intern's academic calendar, with part-time hours during the school semesters and full-time hours during the summer.
ASSUMPTION: The downtown Milwaukee office provides interns with easy access to public transportation, dining, and entertainment options.
๐ผ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team
- Background check and offer extension
Key Assessment Areas:
- Communication and writing skills
- Organizational and time management skills
- Adaptability and initiative
- Customer service mindset
Application Tips:
- Tailor your resume to highlight relevant coursework and skills
- Prepare a cover letter expressing your interest in marketing and Baird
- Be ready to discuss your availability and scheduling preferences
ATS Keywords: Marketing, Communications, Public Relations, Writing, Editing, Organizational Skills, Time Management, Customer Service, Digital Marketing, Research, Data Analytics, Collaboration, Initiative, Attention to Detail, Advertising, Media Relations
ASSUMPTION: The application process may vary depending on the specific needs of the marketing teams and business units.
๐ ๏ธ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Salesforce CRM (potential)
- Salesforce Marketing Cloud (potential)
- MailChimp, Constant Contact, or MyEmma (potential)
ASSUMPTION: The specific tools and technologies used may vary depending on the marketing teams and business units the intern supports.
๐ Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Innovation
- Client Focus
- Excellence
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and proactive
Self-Assessment Questions:
- Do you share Baird's core values, and how have you demonstrated them in previous experiences?
- How do you balance multiple priorities and meet deadlines in a fast-paced environment?
- Can you provide an example of a time when you took initiative to learn and contribute to a team?
ASSUMPTION: Baird's culture emphasizes collaboration, integrity, and a strong commitment to client service.
โ ๏ธ Potential Challenges
- Balancing internship responsibilities with academic coursework and other commitments
- Adapting to the fast-paced and dynamic nature of the financial services industry
- Working with various teams and leaders, each with their own priorities and expectations
- Navigating a large and diverse organization with numerous departments and services
ASSUMPTION: These challenges can be overcome with strong time management, communication, and adaptability skills.
๐ Similar Roles Comparison
- This internship offers a broader range of marketing experience compared to roles focused on a single aspect, such as social media or event planning.
- Working in a financial services firm provides unique insights into the industry and its marketing needs.
- This role may lead to full-time employment opportunities upon graduation, depending on the intern's performance and the firm's needs.
ASSUMPTION: The specific comparisons may vary depending on the intern's career goals and the marketing teams they support.
๐ Sample Projects
- Developing and implementing a social media campaign to promote a new financial service or product
- Conducting market research to identify trends and opportunities in the financial services industry
- Assisting with the planning and execution of a client event or conference
ASSUMPTION: The specific projects may vary depending on the marketing teams and business units the intern supports.
โ Key Questions to Ask During Interview
- What are the primary responsibilities and priorities for this internship?
- How does this internship fit into the overall marketing strategy for the firm?
- What opportunities are there for professional development and growth within the firm?
- How does Baird support work-life balance for its interns?
- What is the typical career path for marketing interns who go on to full-time employment with the firm?
ASSUMPTION: These questions can help interns better understand the role, the company, and their potential career growth opportunities.
๐ Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant coursework and skills
- Prepare a cover letter expressing your interest in marketing and Baird
- Be ready to discuss your availability and scheduling preferences during the interview process
- Follow up with the hiring manager within one week of your interview to reiterate your interest in the position and ask any remaining questions
โ ๏ธ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.