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Internship PR & Influencer Marketing - EMEA

HARMAN International
Full-time
On-site
Amsterdam, Noord-Holland, Netherlands

πŸ“Œ Core Information

πŸ”Ή Job Title: Internship PR & Influencer Marketing - EMEA

πŸ”Ή Company: HARMAN International

πŸ”Ή Location: Amsterdam, Noord-Holland, Netherlands

πŸ”Ή Job Type: Internship

πŸ”Ή Category: Marketing & PR

πŸ”Ή Date Posted: 2025-06-30

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: Hybrid (3 days in office)

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the European PR and Influencer Marketing team
  • Contributing to campaign execution and internal communications
  • Assisting with content development, reporting, and coordination with PR agencies
  • Gaining hands-on experience in public relations, influencer marketing, and internal communications

ASSUMPTION: This role is ideal for students seeking practical experience in PR and influencer marketing within the consumer electronics industry.

πŸ“‹ Key Responsibilities

βœ… Supporting external communication by contributing to PR campaign execution and influencer campaign execution

βœ… Supporting with reporting on PR and influencer campaigns

βœ… Supporting European PR agency coordination by updating PR trackers and newsrooms

βœ… Event and tradeshow support, product samples for media, and samples order management

βœ… Supporting internal communication by contributing to internal communication projects and updating internal web-based collaborative platform

ASSUMPTION: The role may involve some administrative tasks but focuses primarily on creative and strategic contributions to PR and influencer marketing campaigns.

🎯 Required Qualifications

Education: Bachelor or Master student of communication sciences or marketing with a focus on communication/marketing

Experience: No professional experience required, but relevant coursework or projects are a plus

Required Skills:

  • Good to very good English skills in spoken and written
  • Routine handling of MS-Office applications (particularly Outlook, Word, PPT, Excel)
  • Independent, structured, and proactive way of working
  • Interest in the consumer electronics and gaming industry
  • Ability to work 36 to 40 hours a week
  • Available from February 2025 onwards for 6 months
  • Willingness to work from the Amsterdam office

Preferred Skills:

  • Experience working within a global organization with a diverse, multi-cultural team

ASSUMPTION: While not explicitly stated, having some knowledge of the consumer electronics industry and gaming industry would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: As this is an internship, the role may not offer a salary. However, HARMAN offers a commuter travel package and employee discounts on world-class HARMAN/Samsung products (JBL, HARMAN Kardon, AKG, etc.).

Benefits:

  • Flexible work schedule (up to 40% remote work)
  • Employee discounts on HARMAN/Samsung products
  • Commuter travel package

Working Hours: 36 to 40 hours per week, with a flexible work schedule allowing up to 40% remote work

ASSUMPTION: While not explicitly stated, it is assumed that interns will receive a stipend or compensation for their work, although this is not guaranteed.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: HARMAN International operates in the consumer electronics and automotive technology sectors, designing and engineering connected products and solutions for various industries.

Company Size: HARMAN International has 10,001+ employees globally, providing a large and diverse work environment for interns.

Founded: 1980, with headquarters in Stamford, Connecticut, USA

Company Description:

  • HARMAN is a global leader in automotive technology, lifestyle innovations, design, and analytics
  • The company offers integrated technology platforms that make the world smarter, safer, and more connected
  • HARMAN's portfolio includes iconic brands such as JBL, Mark Levinson, and Revel, serving various industries, including automotive, lifestyle, and digital transformation solutions

Company Specialties:

  • Audio and sound technology
  • Infotainment and connected car solutions
  • Consumer electronics and professional sound
  • Lighting and connected cars
  • Internet of Things (IoT) and digital transformation solutions

Company Website: http://www.harman.com

ASSUMPTION: HARMAN's diverse product portfolio and global presence offer interns a unique opportunity to gain experience in various aspects of the consumer electronics and automotive technology industries.

πŸ“Š Role Analysis

Career Level: Entry-level, suitable for students seeking practical experience in PR and influencer marketing

Reporting Structure: The intern will report directly to the European PR and Influencer Marketing team

Work Arrangement: Hybrid, with 3 days required in the office and up to 40% remote work allowed

Growth Opportunities:

  • Potential full-time employment after the internship, depending on performance and business needs
  • Exposure to various aspects of PR and influencer marketing, providing a well-rounded skillset for future career development
  • Opportunities to work with global brands and gain experience in a multinational corporation

ASSUMPTION: While not explicitly stated, there may be opportunities for growth and development within the company after the completion of the internship, depending on the intern's performance and the company's needs.

🌍 Location & Work Environment

Office Type: Modern office space at Houthavens, Amsterdam

Office Location(s): Amsterdam, Netherlands

Geographic Context:

  • Amsterdam is a vibrant, multicultural city with a rich history and a thriving tech industry
  • The city offers a high quality of life, with numerous cultural attractions, restaurants, and recreational activities
  • Amsterdam is well-connected by public transportation, making it easy to commute to the office

Work Schedule: Flexible work schedule, allowing up to 40% remote work

ASSUMPTION: The hybrid work arrangement and flexible work schedule provide interns with a good work-life balance while still allowing for in-person collaboration and learning opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with the hiring manager
  • Background check and offer extension

Key Assessment Areas:

  • Communication skills and proficiency in English
  • Knowledge of the consumer electronics and gaming industry
  • Cultural fit and adaptability to a global, multicultural team
  • Problem-solving skills and ability to work independently

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your enthusiasm for the consumer electronics and gaming industry and HARMAN's products
  • Prepare examples of your previous work, such as PR campaigns or content you've created, to showcase your skills

ATS Keywords: PR, influencer marketing, internal communications, content development, copywriting, MS-Office, consumer electronics, gaming industry

ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the company's current hiring practices.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • Project management tools (e.g., Asana, Trello, or Microsoft Project)
  • Social media platforms (e.g., Hootsuite, Buffer, or Sprout Social)
  • PR and influencer marketing software (e.g., Muck Rack, Brand24, or Traackr)

ASSUMPTION: While not explicitly stated, the intern may be required to use various tools and technologies to support their work, depending on the specific needs of the team and the company.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation: HARMAN values creativity, continuous learning, and pushing the boundaries of technology
  • Collaboration: HARMAN fosters a culture of teamwork, open communication, and mutual respect
  • Integrity: HARMAN is committed to ethical business practices and maintaining high standards of professional conduct

Work Style:

  • Agile and adaptable, with a focus on results and continuous improvement
  • Global and multicultural, with a diverse and inclusive work environment
  • Fast-paced and dynamic, with a focus on innovation and cutting-edge technology

Self-Assessment Questions:

  • Do I possess strong communication skills and proficiency in English?
  • Am I passionate about the consumer electronics and gaming industry and HARMAN's products?
  • Can I thrive in a global, multicultural work environment and adapt to different perspectives and cultural norms?
  • Do I have the ability to work independently and take initiative in my role?

ASSUMPTION: HARMAN values diversity and inclusivity, and fosters a global work environment that celebrates unique perspectives and backgrounds.

⚠️ Potential Challenges

  • The role may involve some administrative tasks, which could be time-consuming and less creative than other aspects of the job
  • The intern may face challenges balancing their internship with their academic responsibilities
  • The role requires a flexible work schedule, which may be challenging for some individuals
  • The intern may need to adapt to a fast-paced, dynamic work environment with tight deadlines

ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and development, as the intern learns to navigate a professional work environment and balance multiple responsibilities.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on PR and influencer marketing within the consumer electronics and gaming industry
  • Compared to other PR and marketing internships, this role offers a more specialized focus on the consumer electronics and gaming sectors
  • Career paths in this role may lead to specialized positions in PR and influencer marketing within the consumer electronics and gaming industries

ASSUMPTION: While this role shares similarities with other PR and marketing internships, its focus on the consumer electronics and gaming industries sets it apart and offers unique opportunities for career development.

πŸ“ Sample Projects

  • Developing a PR campaign for a new product launch, including press releases, media outreach, and event planning
  • Creating content for social media channels, such as Instagram, Twitter, and Facebook, to promote HARMAN's products
  • Conducting market research and analyzing industry trends to inform PR and influencer marketing strategies

ASSUMPTION: These sample projects provide a glimpse into the types of tasks the intern may undertake, but the specific projects will depend on the team's needs and the company's current initiatives.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the overall structure of the European PR and Influencer Marketing team?
  • What opportunities are there for growth and development within the company after the completion of the internship?
  • How does HARMAN support work-life balance for its interns?
  • What are the most important qualities and skills for success in this role?

ASSUMPTION: Asking these questions demonstrates the intern's interest in the role and their commitment to understanding the company's culture and expectations.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of your previous work, such as PR campaigns or content you've created, to showcase your skills
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.