Jr Associate - Influencer Marketing (Contractual)

📌 Core Information

🔹 Job Title: Jr Associate - Influencer Marketing (Contractual)

🔹 Company: Only Much Louder

🔹 Location: Mumbai, Maharashtra, India

🔹 Job Type: Contract

🔹 Category: Influencer Marketing

🔹 Date Posted: 2025-05-16

🔹 Experience Level: Entry-level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing influencer marketing strategies and creative campaigns
• Identifying and qualifying new influencer talent
• Negotiating and contracting influencers on behalf of clients
• Providing ongoing reviews of influencer contracted deliverables
• Building relationships with prominent influencers and thought leaders

ASSUMPTION: This role requires a strong entrepreneurial drive and the ability to deliver impactful and engaging content solutions throughout the year. The ideal candidate will have a deep understanding of the branded content and cultural landscape in India.

📋 Key Responsibilities

✅ Develop and execute influencer marketing strategies and creative campaigns

✅ Ongoing identification and qualification of new influencer talent

✅ Negotiate and contract influencers on behalf of clients, particularly in securing advertising rights for the content

✅ Provide recommendations on contracted deliverables per influencer and activation strategies

✅ Provide ongoing reviews of influencer contracted deliverables

✅ Identify and build relationships with prominent influencers and thought leaders

✅ Attend relevant events for networking and business purposes

✅ Research relevant industry experts, competitors, target audience and users

✅ Liaising with the marketing team to create and coordinate marketing strategies that work across different channels

ASSUMPTION: The candidate should be comfortable working in a fast-paced environment and be able to multitask effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 1-2 years of experience in influencer marketing or a related field

Required Skills:

• Proven track record in influencer marketing and digital trends
• Excellent communication skills, both written and verbal
• Strong time management skills and ability to multitask
• Demonstrable knowledge in social and influencer strategy
• Understanding of emerging influencer talent, contracting, and performance assessment

Preferred Skills:

• Fluency in regional languages (e.g., Hindi, Tamil, Telugu)
• Experience working with international brands

ASSUMPTION: The ideal candidate will have a deep understanding of the Indian influencer marketing landscape and be able to navigate the cultural nuances effectively.

💰 Compensation & Benefits

Salary Range: INR 4-6 LPA (Estimated based on industry standards for entry-level influencer marketing roles in Mumbai)

Benefits:

• Performance-based bonuses
• Health insurance coverage
• Paid time off and leaves
• Opportunities for professional growth and development

Working Hours: Full-time (40 hours/week) with flexible work arrangements

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and negotiation skills.

📌 Applicant Insights

🔍 Company Context

Industry: Entertainment Providers

Company Size: 201-500 employees

Founded: 2001

Company Description:

• Only Much Louder is a market-leading, full-service creative and entertainment business network
• Celebrated for creating India's first multi-genre music festival, the NH7 Weekender
• Won the first-ever Branded Content and Entertainment Cannes Lion for ‘Dewarists’
• Has a strong footprint in over 22 countries

Company Specialties:

• Artist Management
• Creator Management
• Content Production
• Video Production
• Branded Content
• Advertising
• OTT Fiction and Non-Fiction Development & Production

Company Website: http://www.oml.in

ASSUMPTION: Only Much Louder offers a dynamic and creative work environment with opportunities for professional growth and development.

📊 Role Analysis

Career Level: Entry-level to Junior

Reporting Structure: This role will report directly to the Manager, Influencer Marketing

Work Arrangement: On-site with flexible work arrangements

Growth Opportunities:

• Potential career progression to Senior Associate or Manager roles within the influencer marketing team
• Opportunities to work on international campaigns and collaborate with global teams

ASSUMPTION: This role offers a unique opportunity to gain hands-on experience in influencer marketing and work with a diverse range of clients and brands.

🌍 Location & Work Environment

Office Type: On-site office with a casual and creative work environment

Office Location(s): Mumbai, Maharashtra, India

Geographic Context:

• Mumbai is the capital city of the Indian state of Maharashtra
• It is the financial capital of India and is known for its vibrant entertainment industry
• The city offers a mix of traditional and modern cultures, with a diverse range of food, music, and arts

Work Schedule: Standard office hours with flexible work arrangements

ASSUMPTION: Mumbai offers a unique blend of cultural experiences and professional opportunities, making it an attractive location for young professionals.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final round interview with the team lead or director

Key Assessment Areas:

• Cultural fit and understanding of the company's mission and values
• Knowledge of influencer marketing trends and strategies
• Problem-solving skills and ability to think critically
• Communication skills, both written and verbal

Application Tips:

• Highlight your relevant experience and achievements in influencer marketing
• Demonstrate your understanding of the Indian influencer marketing landscape and trends
• Prepare questions to ask about the role, team, and company to showcase your interest

ATS Keywords: Influencer Marketing, Digital Trends, Campaign Execution, Negotiation Skills, Relationship Building, Market Research, Brand Strategy, Content Creation, Social Media, Influencer Talent

ASSUMPTION: The interview process at Only Much Louder is designed to assess the candidate's cultural fit, skills, and potential to contribute to the team's success.

🛠️ Tools & Technologies

• Social media platforms (Instagram, Facebook, Twitter, TikTok, etc.)
• Influencer marketing platforms (e.g., Grin, Upfluence, AspireIQ)
• Project management tools (e.g., Asana, Trello, Jira)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The ideal candidate should be comfortable using a variety of tools and platforms relevant to influencer marketing and digital content creation.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Collaboration and teamwork
• Accountability and ownership
• Continuous learning and improvement

Work Style:

• Agile and adaptable
• Data-driven and analytical
• Creative and strategic thinking
• Strong communication and interpersonal skills

Self-Assessment Questions:

• How do your personal values align with the company's core values?
• Describe a time when you had to adapt to a significant change in a project or campaign. How did you handle it, and what was the outcome?
• How do you approach building and maintaining relationships with influencers and clients?

ASSUMPTION: Only Much Louder values candidates who are passionate about content creation, strategic thinking, and collaboration.

⚠️ Potential Challenges

• Managing multiple campaigns and deadlines simultaneously
• Dealing with influencer no-shows or last-minute changes
• Navigating complex client relationships and expectations
• Keeping up with the fast-paced nature of the influencer marketing industry

ASSUMPTION: The role may present challenges, but it also offers opportunities for growth and learning in a dynamic and creative environment.

📈 Similar Roles Comparison

• This role is unique in its focus on influencer marketing strategy and execution within a creative entertainment company
• It offers the opportunity to work with a diverse range of clients and brands, from local startups to international corporations
• The role may have similarities to social media manager or digital marketing roles, but it requires a specific focus on influencer marketing and branded content

ASSUMPTION: This role offers a unique blend of strategic planning, creative execution, and relationship management, making it an attractive opportunity for the right candidate.

📝 Sample Projects

• Developing and executing a influencer marketing campaign for a major consumer brand, resulting in a 30% increase in sales
• Identifying and contracting with emerging influencers in the beauty and lifestyle niche, leading to a successful product launch
• Managing a team of influencers for a long-term brand ambassador program, resulting in a 25% increase in brand awareness

ASSUMPTION: These sample projects demonstrate the candidate's ability to develop and execute strategic influencer marketing campaigns, manage relationships with influencers, and drive measurable results.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall influencer marketing strategy for the company?
• What are the most challenging aspects of working in influencer marketing, and how can this role help address them?
• What opportunities are there for professional growth and development within the team and the company?
• How does the company support work-life balance for its employees?

ASSUMPTION: Asking thoughtful and relevant questions demonstrates the candidate's interest in the role and their commitment to understanding the company's goals and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Highlight your relevant experience and achievements in influencer marketing in your resume
• Tailor your cover letter to explain why you are interested in this role and how your skills and experience make you a strong fit
• Prepare for the interview by researching the company, its mission, and its values
• Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.