📌 Core Information
🔹 Job Title: Junior Creative Marketing Specialist - PPC/Paid Social (m/f/x) - deutschsprachig
🔹 Company: Scalable GmbH
🔹 Location: Munich, Bavaria, Germany
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: May 30, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site (Munich & Berlin) with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Supporting the coordination of advertising material creation across all performance marketing channels
- Collaborating with various stakeholders to prioritize efficient concepts based on KPIs
- Conducting A/B tests for advertising materials to maximize performance
- Assisting in scaling advertising material production using tools like Storyteq and AI
- Holistically analyzing and evaluating advertising performance to identify promising communication strategies
ASSUMPTION: This role requires a strong interest in performance marketing and creative production, with a focus on collaboration with design teams and external service providers.
📋 Key Responsibilities
✅ Supporting the coordination of advertising material creation across all performance marketing channels (Google, YouTube, Meta, TikTok, Reddit, etc.)
✅ Collaborating with stakeholders (Design, Brand, International, Growth, external partners) to produce efficient concepts based on KPIs
✅ Planning and conducting A/B tests for advertising materials to continuously maximize performance
✅ Assisting in scaling advertising material production using tools like Storyteq and AI
✅ Holistically analyzing and evaluating advertising performance across all channels to identify promising communication strategies
✅ Staying up-to-date with advertising trends, techniques, and best practices
✅ Analyzing direct and indirect competitors to identify opportunities for campaigns
ASSUMPTION: The role may evolve based on the company's growth and changing marketing needs.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 0-2 years of experience in performance marketing, creative production, or a related field
Required Skills:
- Interest in performance marketing and creative production
- Strong collaboration skills with design teams and external service providers
- Creativity and passion for storytelling, visual, and motion design
- Ability to communicate creative concepts in writing, verbally, and visually
- Independent and self-organized work style
- Excellent data analysis skills
- Fluency in English and German; additional languages are a plus (e.g., Italian)
- Basic knowledge of Figma is an advantage
- Interest and previous experience in the financial sector is a plus
Preferred Skills:
- Experience with Storyteq or similar tools
- Knowledge of AI-driven marketing tools
ASSUMPTION: Applicants should have a strong interest in the financial sector, as the role involves working with financial products and services.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on industry standards for entry-level marketing roles in Munich)
Benefits:
- Flexible vacation days model
- Possibility to work abroad
- Attractive compensation package
- Company pension scheme
- Monthly contribution to 'Deutschland Ticket'
- Free subscription for PRIME+ Broker
Working Hours: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Munich. The actual salary may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services
Company Size: Medium (501-1,000 employees) - Scalable Capital offers a collaborative and dynamic work environment with opportunities for growth and learning
Founded: 2014 - Scalable Capital has grown rapidly since its founding and is now one of the leading FinTechs in Europe
Company Description:
- Scalable Capital is a leading FinTech in Europe, bringing people and technology-based investment together
- The company offers a digital investment platform, a digital wealth management service, and a European Investor Exchange (EIX) for private investors
- Scalable Capital has offices in Munich, Berlin, and London and employs over 690 people
Company Specialties:
- Digital investment management
Company Website: www.scalable.capital
ASSUMPTION: Scalable Capital is a fast-growing FinTech with a strong focus on innovation and customer-centricity. The company values diversity, inclusion, and collaboration.
📊 Role Analysis
Career Level: Entry-level to mid-level marketing role with opportunities for growth and development
Reporting Structure: This role reports directly to the Marketing Team Lead and collaborates with various stakeholders across the company
Work Arrangement: Hybrid - On-site in Munich or Berlin with flexible remote work options
Growth Opportunities:
- Learning and development opportunities through internal knowledge-sharing sessions and external training events
- Career progression within the marketing team or other departments as the company grows
ASSUMPTION: This role offers a unique opportunity to gain experience in performance marketing and creative production within the dynamic FinTech industry.
🌍 Location & Work Environment
Office Type: Modern, collaborative offices in Munich and Berlin
Office Location(s): Seitzstraße 8e, Munich, Bavaria 80538, DE and Saarbrücker Str. 37A, 10405 Berlin, Germany
Geographic Context:
- Munich: A vibrant city with a strong economy, rich culture, and a high quality of life
- Berlin: A dynamic and multicultural city with a thriving tech scene and a lower cost of living compared to Munich
Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The hybrid work arrangement allows for a better work-life balance and the opportunity to work in two vibrant European cities.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- On-site or virtual interview with the Marketing Team Lead and other stakeholders
- Final decision and job offer
Key Assessment Areas:
- Creativity and problem-solving skills
- Collaboration and communication skills
- Data analysis and interpretation skills
- Understanding of performance marketing and advertising trends
Application Tips:
- Highlight relevant experience and skills in your resume and cover letter
- Showcase your creativity and passion for marketing through portfolio pieces or examples of previous work
- Demonstrate your understanding of the role and the company by asking insightful questions during the interview
ATS Keywords: Performance Marketing, Creative Production, Advertising, Marketing, Collaboration, Design, Storytelling, Visual Design, Motion Design, Data Analysis, Figma, Financial Sector
ASSUMPTION: The application process may vary depending on the candidate's qualifications and the company's hiring needs.
🛠️ Tools & Technologies
- Storyteq
- AI-driven marketing tools (e.g., Adobe Sensei, Google Optimize)
- Figma
- Google Ads, Google Analytics, Facebook Ads Manager, TikTok Ads Manager, etc.
ASSUMPTION: The tools and technologies used may evolve as the company grows and adopts new marketing strategies.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation and continuous learning
- Collaboration and teamwork
- Integrity and transparency
- Diversity, inclusion, and belonging
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Data-driven and results-focused
- Flexible and adaptable
Self-Assessment Questions:
- How do you align with Scalable Capital's customer-centric approach to marketing?
- How comfortable are you working in a dynamic and collaborative team environment?
- How do you approach continuous learning and staying up-to-date with advertising trends and best practices?
ASSUMPTION: Scalable Capital values candidates who are passionate about marketing, collaborative, and committed to continuous learning and growth.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to changing marketing strategies and priorities
- Working with a diverse range of stakeholders and managing expectations
- Staying up-to-date with advertising trends, tools, and best practices
ASSUMPTION: These challenges can be overcome through strong organizational skills, adaptability, and a commitment to continuous learning.
📈 Similar Roles Comparison
- Junior Marketing Specialist (PPC/Paid Social) - [Company Name]: This role focuses more on paid advertising campaigns and less on creative production compared to the Scalable Capital role
- Junior Creative Marketing Specialist (Social Media) - [Company Name]: This role focuses specifically on social media advertising, while the Scalable Capital role covers a broader range of performance marketing channels
- Junior Marketing Specialist (SEO/SEM) - [Company Name]: This role focuses on search engine optimization and marketing, while the Scalable Capital role focuses on paid advertising and creative production
ASSUMPTION: The specific responsibilities and focus areas of similar roles may vary depending on the company's size, industry, and marketing strategy.
📝 Sample Projects
- Developing and executing A/B tests for advertising materials to maximize performance
- Collaborating with the design team to create visually appealing and engaging advertising materials
- Analyzing advertising performance data to identify trends and opportunities for optimization
ASSUMPTION: These sample projects provide a snapshot of the day-to-day responsibilities and tasks associated with the role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy and team structure?
- What opportunities are there for professional development and growth within the marketing team or other departments?
- How does Scalable Capital support work-life balance and employee well-being?
- What are the most challenging aspects of working in a fast-paced and dynamic FinTech environment?
ASSUMPTION: Asking insightful questions demonstrates your interest in the role and the company, and helps you make an informed decision about your career.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio or examples of your previous work showcasing your creativity and marketing expertise
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
