🔹 Job Title: Junior Marketing Analyst
🔹 Company: Absolute Pets
🔹 Location: Cape Town, South Africa
🔹 Job Type: Full-Time
🔹 Category: Retail, Pet Care
🔹 Date Posted: July 4, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strong analytical mindset and excellent communication skills to effectively interpret data and present findings to the marketing team.
✅ Campaign Analysis: Analyze performance of marketing campaigns across various channels, measure KPIs, identify trends, manage campaign calendar, and prepare campaign effectiveness reports.
✅ Customer Analysis: Analyze customer behavior and segmentation data to identify trends and opportunities, understand customer profiles, and identify target audiences for specific marketing initiatives.
✅ Direct Marketing Mailer Performance: Monitor email open rates, click-through rates, and conversion rates, analyze email content and design, and provide recommendations for optimization.
✅ Data Management and Reporting: Collect, clean, and organize marketing data from various sources, develop and maintain data dashboards and reports, and utilize data visualization tools to communicate insights effectively.
✅ Support Marketing Team: Provide data-driven insights to support marketing campaigns and initiatives, assist in market research and competitive analysis, and stay up-to-date with industry trends and best practices.
ASSUMPTION: This role requires a proactive approach to data analysis and a strong attention to detail to ensure accurate and meaningful insights.
Education: Bachelor’s degree in Marketing, Statistics, Business Analytics, or a related field.
Experience: Entry-level position with 0-2 years of relevant experience.
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, having experience with data visualization tools and marketing automation platforms would be beneficial for this role.
Salary Range: The salary range for a Junior Marketing Analyst in Cape Town, South Africa, typically falls between ZAR 250,000 - 350,000 per annum, based on experience and qualifications.
Benefits:
Working Hours: Full-time position with standard office hours, Monday to Friday, with flexibility for occasional overtime or weekend work as needed.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
Industry: Absolute Pets is a leading retailer in the pet care industry, offering a wide range of products and services for pets and their owners.
Company Size: With over 130 stores across South Africa and growing, Absolute Pets is a mid-sized company that offers opportunities for career growth and development.
Founded: Absolute Pets was founded in 1995 and has since become the top pet care retailer in South Africa.
Company Description:
Company Specialties:
Company Website: absolutepets.com
ASSUMPTION: As a mid-sized company, Absolute Pets offers a supportive work environment with opportunities for growth and development.
Career Level: This role is an entry-level position, suitable for recent graduates or individuals with up to 2 years of relevant experience.
Reporting Structure: The Junior Marketing Analyst will report directly to the Marketing Manager and work closely with various departments, including sales, customer service, and e-commerce.
Work Arrangement: This is an on-site position, with the possibility of occasional remote work or flexible hours, depending on the team's needs and the candidate's availability.
Growth Opportunities:
ASSUMPTION: With its focus on data-driven decision-making and continuous improvement, Absolute Pets offers strong growth opportunities for motivated and talented individuals.
Office Type: Absolute Pets' headquarters is located in Cape Town, with a modern and collaborative office environment.
Office Location(s): The company's head office is situated in the Western Cape, with additional offices and stores across South Africa.
Geographic Context:
Work Schedule: The work schedule for this role is Monday to Friday, with standard office hours. Occasional overtime or weekend work may be required to support marketing campaigns or projects.
ASSUMPTION: Working in Cape Town offers a unique blend of urban and outdoor living, with ample opportunities for leisure and recreation.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing Analytics, Campaign Analysis, Customer Behavior, Data Management, Data Visualization, Excel, Marketing Principles, Market Research, Competitive Analysis
ASSUMPTION: The interview process for this role will focus on assessing the candidate's analytical skills, communication abilities, and cultural fit within the marketing team.
ASSUMPTION: While not explicitly stated, having experience with these tools and technologies would be beneficial for this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Absolute Pets values employees who are passionate about pets, customer-focused, and committed to continuous learning and improvement.
ASSUMPTION: These challenges can be overcome through strong organizational skills, attention to detail, and a proactive approach to data analysis and problem-solving.
ASSUMPTION: While this role shares similarities with other marketing and data analysis positions, its focus on the pet care industry sets it apart and offers unique opportunities for growth and development.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from campaign analysis to data visualization and customer segmentation.
ASSUMPTION: These questions will help candidates better understand the day-to-day responsibilities, strategic importance, and growth opportunities of the role, as well as the company's approach to data management and security.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.