(Junior) Performance Marketing Manager - D2C team

📌 Core Information

🔹 Job Title: (Junior) Performance Marketing Manager - D2C team

🔹 Company: Front Row

🔹 Location: Bratislava, Slovakia

🔹 Job Type: Hybrid (2 office days per week)

🔹 Category: Marketing

🔹 Date Posted: 2025-05-12

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid (with 3 home office days per week)

🚀 Job Overview

Key aspects of this role include:

• Managing large-scale, international marketing campaigns for well-known brands
• Implementing and optimizing strategies across various Google Ads products
• Collaborating with senior management from client portfolios
• Educating and communicating results to clients in a clear and engaging manner
• Participating in growing the D2C team and learning from experienced professionals

ASSUMPTION: This role requires a strong focus on data-driven decision making, excellent communication skills, and the ability to manage multiple projects simultaneously.

📋 Key Responsibilities

✅ Manage client projects and implement performance marketing strategies across various Google Ads products

✅ Optimize marketing campaigns to achieve specific, measurable business goals

✅ Manage media spend for large-scale, international campaigns

✅ Regularly update reports and improve reporting of results for clients

✅ Prepare reports in PowerPoint, video, and other formats for clients

✅ Participate in growing the D2C team and learn from experienced professionals

✅ Create or collaborate on creation of internal wiki and external blog articles in your area of expertise

ASSUMPTION: This role involves a significant amount of client communication and requires strong presentation skills to effectively convey data-driven insights.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 1+ years of proven hands-on experience in managing D2C e-commerce marketing campaigns

Required Skills:

• Excellent communication skills in English (minimum level C1)
• Proficient in Google Ads, Google Merchant Center, and Google Analytics
• Familiarity with testing Google's Ad products beyond Search Ads
• Analytical, contextual, and critical thinking skills
• Strong problem-solving abilities
• Excellent presentation skills
• Proficient in Excel
• Attention to detail
• Ability to manage priorities and decide what to pay attention to first
• Curiosity and drive to learn and improve

Preferred Skills:

• Knowledge and experience in running paid campaigns on other platforms like Meta, Tiktok, Pinterest

ASSUMPTION: Candidates with a strong academic background in marketing or a related field, along with relevant work experience, will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: €1,400 - €2,200 gross per month (based on experience)

Benefits:

• Flexible working hours
• Flexible place of work (3 home office days per week)
• Extra vacation days
• 100% pay on sick leave for the first 2 days of illness
• 100% coverage of meal contribution and Multisport Card
• Mobile phone contract for both business and personal use
• Employee Referral Program
• 2 hours per week of fixed time for reading and learning of your choice
• Unlimited education budget and hands-on support in your learning path
• Employee Wellbeing Program – Work & Life Coaching & Counselling
• Regular team building and team spirit events
• International relocation support (can be agreed upon if needed)
• Summer office (destination varies annually)

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a junior performance marketing manager role in Bratislava, Slovakia.

📌 Applicant Insights

🔍 Company Context

Industry: Front Row operates in the e-commerce and digital marketing industry, partnering with leading brands to accelerate their growth through various capabilities and proprietary technology.

Company Size: Front Row has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: 2011, with a history of expanding its capabilities and team to better serve its clients.

Company Description:

• Front Row partners with leading brands to accelerate their e-commerce growth
• They leverage their capabilities and proprietary technology to design, market, distribute, and accelerate brands on a global scale
• Front Row focuses on expanding each client's market share and heart share, believing that every transaction has the potential to be transformational

Company Specialties:

• Digital Strategy Consulting
• Analytics & Business Intelligence
• CRM
• Amazon Consulting
• E-Commerce Consulting
• Business Audience Marketing
• Amazon Management
• Amazon Marketing & Advertising
• Amazon Content & Conversion
• E-Commerce Strategy
• E-Commerce Performance Marketing
• SEO
• B2B Performance Marketing
• Lead Generation
• Inhousing Support
• Custom Dashboards
• B2B Marketing Analytics
• Landing Pages
• B2B Sales Automation
• SAAS Performance Marketing

Company Website: Front Row Group

ASSUMPTION: Front Row's focus on partnership and growth makes it an attractive option for candidates seeking to work with well-known brands and expand their skills in the e-commerce and digital marketing industry.

📊 Role Analysis

Career Level: Junior to Mid-level Performance Marketing Manager

Reporting Structure: This role reports directly to the Manager of the D2C team and works closely with experienced professionals and managing directors Niall Donohoe and Bjoern Sjut.

Work Arrangement: Hybrid, with 2 office days per week and 3 home office days per week.

Growth Opportunities:

• Learning and developing digital marketing strategies for clients
• Creating and collaborating on internal wiki and external blog articles
• Shadowing TOP leaders in the field and managing directors
• Potential career progression to mid-level or senior roles within the D2C team or other departments

ASSUMPTION: This role offers significant growth opportunities for candidates eager to learn and develop their skills in the digital marketing industry.

🌍 Location & Work Environment

Office Type: Hybrid, with a brand-new office in Bratislava Old Town

Office Location(s): Klostertor 1, Hamburg, Germany; Bratislava, Slovakia

Geographic Context:

• Bratislava is the capital and largest city of Slovakia, with a population of approximately 430,000 people
• The city is known for its historic architecture, vibrant cultural scene, and affordable cost of living
• Bratislava is located in central Europe, with easy access to major cities such as Vienna, Austria, and Budapest, Hungary

Work Schedule: Full-time (40 hours per week), with flexible working hours and 3 home office days per week

ASSUMPTION: Bratislava offers a unique blend of history, culture, and affordability, making it an attractive location for professionals seeking to advance their careers in the digital marketing industry.

💼 Interview & Application Insights

Typical Process:

• First Chat (30 minutes with the People & Culture team)
• Practical Assignment (1.5 hours to test your skills)
• Second Chat (~1.5 hours with your potential Manager and colleagues)

Key Assessment Areas:

• Communication skills and ability to present data-driven insights
• Problem-solving abilities and analytical thinking
• Knowledge of Google Ads, Google Merchant Center, and Google Analytics
• Understanding of digital marketing strategies and e-commerce marketing
• Cultural fit and alignment with Front Row's values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare for the practical assignment by reviewing your knowledge of Google Ads and digital marketing strategies
• Research Front Row's company culture and values to demonstrate your cultural fit during the interview
• Be prepared to discuss your long-term career goals and how this role can help you achieve them

ATS Keywords: Performance Marketing, Google Ads, Google Merchant Center, Google Analytics, Campaign Management, Client Communication, Analytical Thinking, Problem Solving, Presentation Skills, Excel Proficiency, Attention to Detail, Time Management, Curiosity, Digital Marketing Strategy, E-commerce Marketing, Data Analysis

ASSUMPTION: Front Row's interview process focuses on assessing candidates' technical skills, problem-solving abilities, and cultural fit, with a strong emphasis on data-driven decision making and communication.

🛠️ Tools & Technologies

• Google Ads
• Google Merchant Center
• Google Analytics
• Excel
• PowerPoint
• Various project management and communication tools (specific tools may vary)

ASSUMPTION: This role requires proficiency in Google Ads, Google Merchant Center, and Google Analytics, as well as strong working knowledge of Excel and PowerPoint.

👔 Cultural Fit Considerations

Company Values:

• Partnership: Front Row believes in building strong, long-lasting relationships with their clients and employees
• Growth: The company is committed to helping their clients and employees grow and succeed
• Expertise: Front Row values the knowledge and experience of their team members and strives to provide the highest level of service to their clients

Work Style:

• Data-driven: Front Row emphasizes the use of data and analytics to inform decision-making and strategy
• Collaborative: The company fosters a culture of teamwork and collaboration, both internally and with clients
• Dynamic: Front Row operates in a fast-paced, ever-changing industry and values adaptability and continuous learning

Self-Assessment Questions:

• Do you have excellent communication skills in English, both written and oral (minimum level C1)?
• Are you comfortable working with data and using it to inform decision-making and strategy?
• Do you thrive in a collaborative, dynamic work environment?
• Are you curious and eager to learn and grow in your role?

ASSUMPTION: Front Row values candidates who are strong communicators, data-driven, collaborative, and eager to learn and grow in their roles.

⚠️ Potential Challenges

• Managing multiple projects and clients simultaneously may be challenging for less experienced candidates
• Working with senior management from client portfolios may require strong communication and presentation skills
• The fast-paced, dynamic nature of the digital marketing industry may present challenges for candidates who prefer a more stable work environment
• The hybrid work arrangement may require candidates to be self-motivated and disciplined when working from home

ASSUMPTION: These challenges can be overcome with strong communication skills, effective time management, and a willingness to adapt to the dynamic nature of the digital marketing industry.

📈 Similar Roles Comparison

• This role focuses more on performance marketing for D2C brands, while similar roles may focus more on B2B marketing or other aspects of e-commerce marketing
• Front Row's focus on partnership and growth sets it apart from other companies in the industry, offering candidates the opportunity to work with well-known brands and contribute to their success
• Career paths in performance marketing can vary, with opportunities for specialization in specific areas of digital marketing or progression to management roles

ASSUMPTION: This role offers unique opportunities for candidates interested in performance marketing for D2C brands and seeking to work with well-known brands in a partnership-focused environment.

📝 Sample Projects

• Developing and implementing a performance marketing strategy for a D2C brand, including keyword research, ad creation, and campaign optimization
• Analyzing and reporting on the performance of a client's marketing campaigns, identifying trends, and making data-driven recommendations for improvement
• Collaborating with a client's team to create and execute a cross-channel marketing campaign, integrating various Google Ads products and other marketing channels

ASSUMPTION: These sample projects demonstrate the hands-on, data-driven nature of the role and the opportunity to work with clients to achieve their marketing goals.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics of the D2C team?
• How does Front Row support the growth and development of its employees?
• What are the most challenging aspects of working with senior management from client portfolios, and how can I best prepare for these challenges?
• What opportunities are there for growth and progression within the D2C team or other departments at Front Row?
• How does Front Row approach work-life balance, and what resources are available to support employees' wellbeing?

ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into Front Row's company culture and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare for the practical assignment by reviewing your knowledge of Google Ads and digital marketing strategies
• Research Front Row's company culture and values to demonstrate your cultural fit during the interview
• Be prepared to discuss your long-term career goals and how this role can help you achieve them
• Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.