Junior Performance Marketing Manager (f/m/x)

📌 Core Information

🔹 Job Title: Junior Performance Marketing Manager (f/m/x)

🔹 Company: AUTO1 Group

🔹 Location: Berlin, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: June 10, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Learning and executing display and programmatic advertising campaigns
• Collaborating with cross-functional teams to create impactful advertising materials
• Analyzing campaign data to support optimization efforts
• Staying curious and up-to-date with industry trends and best practices

ASSUMPTION: This role is ideal for recent graduates or early-career professionals looking to break into digital marketing, with a focus on performance marketing and display advertising.

📋 Key Responsibilities

✅ Plan, execute, and optimize display and programmatic advertising campaigns across various platforms

✅ Work with image and video ads to create multimedia campaigns that drive performance and brand-building results

✅ Explore the vast space of display and programmatic advertising by breaking it into smaller sections, setting up targeted tests, and analyzing results to identify opportunities for growth

✅ Develop a strong understanding of campaign data and use insights to support optimization efforts

✅ Collaborate with cross-functional teams to support the creation of impactful advertising materials

✅ Stay curious and up-to-date with the latest industry trends and best practices

ASSUMPTION: This role requires a strong willingness to learn and grow in marketing, particularly in the field of display and programmatic advertising. Prior experience is not required, but any exposure to digital marketing is a plus.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 0-2 years of experience in marketing, preferably in digital marketing

Required Skills:

• Strong willingness to learn and grow in marketing, especially in the field of display and programmatic advertising
• Comfortable working with numbers and data, with a detail-oriented and analytical mindset
• Organized, tech-savvy, and proactive, with a positive can-do attitude
• Has basic knowledge of digital advertising platforms (e.g., Meta, Google Ads) or a strong interest in learning about platforms like Google Ads, DV360, Outbrain, and Taboola
• Fluent in English

Preferred Skills:

• Fluency in another European language such as German, French, Italian, or Dutch
• First experience with YouTube Ads

ASSUMPTION: While prior experience in digital marketing is not required, candidates should have a strong willingness to learn and grow in this field, with a particular focus on display and programmatic advertising.

💰 Compensation & Benefits

Salary Range: €28,000 - €35,000 per year (based on industry standards for entry-level marketing roles in Berlin)

Benefits:

• Kickstart your career in digital marketing with hands-on training and mentorship from experienced team members
• Gain expertise in display and programmatic advertising, working with cutting-edge tools and platforms
• Work in a dynamic, fast-paced environment where your contributions are valued and your growth is supported
• Collaborate with talented teams across various disciplines to develop innovative campaigns and drive results
• Once a unicorn, now a listed public company, be part of our success story!
• Investment in your personal and professional growth with a dedicated education budget for online courses, conferences, and trainings
• Work-life balance and flexible working hours, with the option to work from home
• Discounts on well-known brands, special offers on used cars, and free access to Headspace

Working Hours: Full-time (40 hours per week) with flexible working hours and the option to work from home

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Berlin. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Technology, Information, and Internet

Company Size: 5,001-10,000 employees

Founded: 2012

Company Description:

• AUTO1 Group is a multi-brand technology company that is building the best way to buy and sell cars
• The company operates in over 30 countries and has a strong presence in Europe
• AUTO1 Group is committed to innovation, disruption, and creating the best consumer experience for buying and selling cars

Company Specialties:

• Mobility
• Technology
• Innovation
• Startups
• Fin-tech
• Automotive
• And disruption

Company Website: auto1-group.com/careers/

ASSUMPTION: AUTO1 Group is a fast-growing, innovative company that offers a dynamic and supportive work environment for employees looking to grow their careers in the automotive and technology industries.

📊 Role Analysis

Career Level: Entry-level (0-2 years)

Reporting Structure: This role reports directly to the Performance Marketing Manager

Work Arrangement: Hybrid (on-site with flexible working hours and the option to work from home)

Growth Opportunities:

• This role offers the opportunity to learn and grow in the field of digital marketing, with a focus on performance marketing and display advertising
• With experience and strong performance, there may be opportunities for advancement within the marketing department or other areas of the company
• The company's commitment to employee growth and development provides numerous opportunities for training and professional development

ASSUMPTION: This role is ideal for recent graduates or early-career professionals looking to break into digital marketing, with a focus on performance marketing and display advertising. The company offers a supportive work environment and numerous opportunities for growth and development.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): Bergmannstraße 72, Berlin, 10961, DE

Geographic Context:

• Berlin is a vibrant, multicultural city with a thriving tech industry
• The city offers a high quality of life, with numerous cultural attractions, parks, and recreational activities
• Berlin is well-connected by public transportation, making it easy to commute to and from work

Work Schedule: Full-time (40 hours per week) with flexible working hours and the option to work from home

ASSUMPTION: The office location is conveniently situated in central Berlin, with easy access to public transportation and numerous amenities. The work environment is collaborative, dynamic, and supportive of employee growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Final interview with the team

Key Assessment Areas:

• Cultural fit and alignment with company values
• Problem-solving skills and analytical mindset
• Communication and collaboration skills
• Willingness to learn and adapt in a fast-paced environment

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Demonstrate your enthusiasm for digital marketing and display advertising
• Showcase your analytical skills and problem-solving abilities through relevant examples
• Prepare questions to ask the interviewer about the company, the team, and the role to demonstrate your interest and engagement

ATS Keywords: Performance marketing, display advertising, programmatic advertising, customer acquisition, brand building, multimedia campaigns, data analysis, campaign optimization, cross-functional collaboration, digital marketing

ASSUMPTION: The application process for this role is competitive, and candidates should take the time to tailor their application materials and prepare for interviews to demonstrate their qualifications and fit for the role.

🛠️ Tools & Technologies

• Google Ads
• DV360
• Meta (Facebook Ads)
• Outbrain
• Taboola
• YouTube Ads
• Other display and programmatic advertising platforms

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's needs and the candidate's skills and experiences. However, the role requires a strong willingness to learn and adapt to new tools and platforms as needed.

👔 Cultural Fit Considerations

Company Values:

• Challenge
• Pace
• Growth

Work Style:

• Collaborative
• Dynamic
• Supportive of employee growth and development

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you eager to learn and grow in the field of digital marketing?
• Do you have a strong willingness to adapt and take on new challenges?

ASSUMPTION: AUTO1 Group values employees who are curious, collaborative, and committed to growth and development. Candidates who are a strong cultural fit for the company will thrive in this dynamic and supportive work environment.

⚠️ Potential Challenges

• The role requires a strong willingness to learn and adapt in a fast-paced environment
• The company operates in a competitive and rapidly-changing industry, which can present unique challenges and opportunities
• The role may require working with tight deadlines and managing multiple projects simultaneously
• The company's commitment to innovation and disruption may require employees to adapt to changes in the company's strategy or priorities

ASSUMPTION: While this role presents numerous opportunities for growth and development, it also comes with its own set of challenges. Candidates should be prepared to take on new challenges and adapt to a fast-paced, dynamic work environment.

📈 Similar Roles Comparison

• This role is similar to other entry-level marketing roles, but with a focus on performance marketing and display advertising
• The company's commitment to innovation and disruption sets it apart from other companies in the industry
• The role offers numerous opportunities for growth and development, with a strong focus on employee training and professional development

ASSUMPTION: While this role is similar to other entry-level marketing roles, the company's unique culture and commitment to innovation and disruption make it a standout opportunity for candidates looking to break into digital marketing.

📝 Sample Projects

• Developing and executing a multimedia advertising campaign to drive customer acquisition and brand-building results
• Analyzing campaign data to identify opportunities for optimization and growth
• Collaborating with cross-functional teams to create impactful advertising materials

ASSUMPTION: The specific projects and responsibilities for this role may vary depending on the company's needs and the candidate's skills and experiences. However, the role offers numerous opportunities for learning and growth in the field of digital marketing, with a focus on performance marketing and display advertising.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the company's overall marketing strategy?
• What opportunities are there for growth and development within the marketing department or other areas of the company?
• How does the company support employee training and professional development?
• What is the company's approach to work-life balance and flexible working hours?

ASSUMPTION: Asking thoughtful and engaging questions during the interview process demonstrates your interest and enthusiasm for the role and helps you better understand the company, the team, and the specific responsibilities of the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://jobs.smartrecruiters.com/Auto1/744000064233655-junior-performance-marketing-manager-f-m-x/
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare for interviews by researching the company, the team, and the role, and practicing common interview questions and your responses
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
• If you are offered the position, consider negotiating your salary and benefits package to ensure it meets your needs and expectations

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.