Junior SEO Analyst

📌 Core Information 🔹 Job Title: Junior SEO Analyst 🔹 Company: Russell Investments 🔹 Location: Mumbai, Maharashtra, India 🔹 Job Type: Full-Time, On-Site 🔹 Category: Marketing 🔹 Date Posted: June 26, 2025 🔹 Experience Level: Entry-Level (0-2 years) 🚀 Job Overview Key aspects of this role include: - Supporting global digital marketing team in driving organic search performance - Collaborating with various teams to ensure SEO best practices are implemented - Assisting in reporting efforts using tools such as Google Analytics and Google Search Console - Staying informed about latest AI & SEO trends and emerging tools ASSUMPTION: This role requires a strong understanding of SEO principles and a willingness to learn and adapt in a dynamic environment. Familiarity with SEO tools and data analysis is essential for success in this position. 📋 Key Responsibilities ✅ Conduct keyword research and competitor analysis to support content planning and on-page optimizations ✅ Optimize website content, meta tags, headers, images, and internal links to improve visibility in search engines ✅ Support SEO reporting efforts using various tools and assist in monthly site audits ✅ Work with content, development, and UX teams to ensure SEO best practices are implemented across site architecture and new content ✅ Identify and fix on-page technical issues such as broken links, redirects, and crawl errors ✅ Help maintain content checklists and QA published content for metadata, formatting, and keyword use ✅ Contribute to SEO campaigns and AEO (Answer Engine Optimization) readiness ASSUMPTION: This role involves a mix of technical SEO tasks, content optimization, and data analysis. Strong attention to detail and the ability to work collaboratively with various teams are crucial for success. 🎯 Required Qualifications Education: - Bachelor’s degree in Marketing, Communications, Business, or a related field Experience: - 1-2 years of experience in digital marketing, with some exposure to SEO (internships or academic projects acceptable) Required Skills: - Familiarity with SEO tools such as Google Search Console, SEMrush, Moz, or Ahrefs - Basic understanding of HTML/CSS and how websites are structured - Strong analytical and research skills - Proficient in Excel or Google Sheets; comfortable working with data and formulas and PowerPoint - Excellent written and verbal communication skills Preferred Skills (Nice to Have): - Experience with CMS platforms such as WordPress, Sitecore, or Adobe Experience Manager - Exposure to B2B or financial services digital environments - Google Analytics and/or SEO certification(s) from recognized platforms 💰 Compensation & Benefits Salary Range: INR 4,00,000 - 6,00,000 per annum (AI-estimated, based on industry standards for entry-level SEO roles in Mumbai) Benefits: - Comprehensive health insurance - Retirement savings plan with company match - Employee stock purchase plan - Generous time off policies - Professional development opportunities Working Hours: Full-time, 40 hours per week. The Mumbai office operates with varying shifts to accommodate time zones around the world. ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level SEO roles in Mumbai. Actual compensation may vary based on factors such as experience, skills, and market conditions. 📌 Applicant Insights 🔍 Company Context Industry: Financial Services Company Size: 1,001-5,000 employees Founded: 1936 Company Description: Russell Investments is a leading global investment solutions partner providing a wide range of investment capabilities to institutional investors, financial intermediaries, and individual investors around the world. Since 1936, Russell Investments has been building a legacy of continuous innovation to deliver exceptional value to clients, working every day to make financial security more achievable. Company Specialties: Multi-asset solutions, investment management, fiduciary management / investment outsourcing, consulting and investment advice, implementation services, defined benefit, defined contribution, non-profit organizations, financial advisors, and healthcare systems Company Website: russellinvestments.com ASSUMPTION: Russell Investments is a well-established global financial services firm with a strong reputation for innovation and client focus. This role offers an excellent opportunity to gain experience in SEO within a large, diverse organization. 📊 Role Analysis Career Level: Entry-Level Reporting Structure: This role reports to the Marketing Operations Director Work Arrangement: On-site, with varying shifts to accommodate global time zones Growth Opportunities: - Exposure to global stakeholders and cross-functional teams - Opportunities to learn and grow within the digital marketing team - Potential for career progression in SEO or related fields ASSUMPTION: This entry-level role offers a strong foundation for a career in SEO, with opportunities to learn from experienced team members and contribute to global marketing efforts. 🌍 Location & Work Environment Office Type: Modern, collaborative office space in Goregaon (East), Mumbai Office Location(s): 1301 2nd Avenue, Floor 18, Seattle, WA 98101, US; 1095 Avenue of the Americas, 14th Floor, New York, NY 10036, US; 4 Regent Street, London, England SW1Y 4PE, GB; 100 King St W, Toronto, ON M5X 1E4, CA; Mumbai office address to be confirmed Geographic Context: - Mumbai is the capital city of the Indian state of Maharashtra and is the financial, commercial, and entertainment capital of India - Goregaon is a suburban neighborhood in Mumbai, known for its commercial and residential developments Work Schedule: Varying shifts to accommodate global time zones (EMEA: 1:30 pm - 10:30 pm IST) ASSUMPTION: The Mumbai office offers a dynamic, multicultural work environment with opportunities to collaborate with global teams. The varying shifts allow for flexibility in work hours and accommodation of global time zones. 💼 Interview & Application Insights Typical Process: 1. Online application review 2. Phone or video screen with the hiring manager 3. In-depth interview with the digital marketing team 4. Final interview with the marketing operations director Key Assessment Areas: - SEO knowledge and skills - Analytical and problem-solving abilities - Communication and teamwork skills - Adaptability and willingness to learn Application Tips: - Tailor your resume and cover letter to highlight relevant SEO experience and skills - Prepare for behavioral and technical interview questions related to SEO and data analysis - Research Russell Investments and the role of a Junior SEO Analyst to demonstrate your enthusiasm and understanding of the position ATS Keywords: SEO, keyword research, content optimization, analytics, Google Analytics, Google Search Console, data analysis, HTML, CSS, communication, Excel, Google Sheets, team collaboration, technical SEO, content management systems, AI tools ASSUMPTION: The application process for this role is likely to involve assessments of both technical SEO skills and cultural fit within the digital marketing team. Demonstrating a strong understanding of SEO principles and a willingness to learn will be crucial for success in the interview process. 🛠️ Tools & Technologies - Google Analytics - Google Search Console - SEMrush - Moz - Ahrefs - SiteImprove - BrightEdge - WordPress, Sitecore, or Adobe Experience Manager (preferred) - HTML/CSS - Excel or Google Sheets - PowerPoint ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role. Candidates should be comfortable learning and using new tools as needed. 👔 Cultural Fit Considerations Company Values: - Client-centric - Collaborative - Innovative - Integrity-driven - Performance-focused Work Style: - Collaborative and team-oriented - Data-driven and analytical - Adaptable and open to learning - Results-oriented and focused on continuous improvement Self-Assessment Questions: - How do you align with Russell Investments' core values, particularly in the context of this Junior SEO Analyst role? - How comfortable are you working in a global, collaborative team environment with varying time zones? - How do your personal work style and preferences fit with the work style described for this role? ASSUMPTION: Candidates who demonstrate a strong fit with Russell Investments' core values and work style will be well-positioned for success in this role. Self-assessment is essential for understanding how one's personal attributes align with the company culture and work environment. ⚠️ Potential Challenges - Working in a fast-paced, dynamic environment with global stakeholders - Adapting to varying shifts and time zones - Balancing technical SEO tasks with content optimization and data analysis - Keeping up with the latest AI & SEO trends and emerging tools ASSUMPTION: These challenges are inherent to the role and require strong adaptability, time management, and communication skills to overcome successfully. 📈 Similar Roles Comparison - Junior SEO Analyst vs. SEO Specialist/Manager: Junior SEO Analysts typically have less experience and focus more on tactical, day-to-day SEO tasks, while SEO Specialists/Managers have more experience and are responsible for strategic planning and team leadership. - SEO vs. SEM: SEO focuses on organic search results, while SEM involves paid advertising. This role is specifically focused on SEO, but understanding SEM principles can be beneficial. ASSUMPTION: Understanding the differences between similar roles and related fields can help candidates better understand the scope and requirements of this Junior SEO Analyst position. 📝 Sample Projects - Conducting keyword research and competitor analysis for a new content campaign - Optimizing website content and meta tags for improved search visibility - Assisting in monthly site audits to identify and fix technical SEO issues - Contributing to SEO reporting and dashboard updates, including validating keyword rankings and traffic changes ASSUMPTION: These sample projects provide a sense of the day-to-day tasks and responsibilities involved in this Junior SEO Analyst role. ❓ Key Questions to Ask During Interview - Can you describe a typical day or week in this role? - How does this role support the overall goals of the global digital marketing team? - What opportunities are there for professional development and growth within the digital marketing team? - How does the Mumbai office collaborate with other global offices, and what challenges might arise from working across time zones? - What are the most important priorities for this role in the first 30, 60, and 90 days? ASSUMPTION: Asking thoughtful, informed questions demonstrates a strong interest in the role and provides valuable insights into the work environment and expectations. 📌 Next Steps for Applicants To apply for this position: - Submit your application through this link - Tailor your resume and cover letter to highlight relevant SEO experience and skills - Prepare for behavioral and technical interview questions related to SEO and data analysis - Research Russell Investments and the role of a Junior SEO Analyst to demonstrate your enthusiasm and understanding of the position - Follow up with a thank-you note after your interview, expressing your appreciation for the opportunity to discuss the role further ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.