Labatt Alcohol Sampling - Brand Ambassador - Grande Prairie

📌 Core Information

🔹 Job Title: Labatt Alcohol Sampling - Brand Ambassador - Grande Prairie

🔹 Company: Jobs at Acosta

🔹 Location: Grande Prairie, Alberta, Canada

🔹 Job Type: On-site

🔹 Category: 🤳 Influencer Marketing, 🎨 Brand & Creative Marketing

🔹 Date Posted: Tue Apr 01 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Product demonstration and promotion of Labatt alcoholic beverages.
• Engaging with consumers to provide liquor samples and product information.
• Owning and operating within a designated territory of stores.
• Representing top brands in interaction with shoppers.

ASSUMPTION: As the description emphasizes outgoing and enthusiastic interaction, it is assumed the role requires strong people skills and a dynamic personality to engage consumers effectively.

📋 Key Responsibilities

✅ Promote alcoholic beverages and share liquor samples with consumers.

✅ Provide key product information to interested customers.

✅ Manage and maintain a territory of stores, ensuring promotional materials are set up and operational.

ASSUMPTION: The requirement to "own a territory of stores" assumes logistical management, such as scheduling sampling events and maintaining relationships with store managers.

🎯 Required Qualifications

Education: Not specified; relevant experience in marketing or sales advantageous.

Experience: Prior sales or product demonstration experience is a plus, not a requirement.

Required Skills:

• Product Demonstration
• Customer Interaction
• Brand Promotion

Preferred Skills:

• Previous experience with alcoholic beverages
• Proven track record in a retail or promotional environment

ASSUMPTION: The job description hints at retail promotion experience as preferable, inferring that the position benefits those who have prior related experience.

💰 Compensation & Benefits

Salary Range: $30/hour

Benefits:

• Flexible scheduling primarily on weekends
• Training provided prior to starting
• Opportunity to work with leading beverage brands

Working Hours: 12 hours a week, generally spread across Thursday to Sunday.

ASSUMPTION: Compensation reflects typical industry rates for brand ambassador roles, which often focus on part-time, flexible work suitable for students or part-time workers.

📌 Applicant Insights

🔍 Company Context

Industry: Retail, focusing on sales and marketing solutions.

Company Size: 10,001+ employees, indicating a large organization with abundant resources and opportunities for networking.

Founded: 1927, with a long-standing presence in the industry.

Company Description:

• Simplifies retail sales through innovative solutions.
• Acts as a catalyst connecting brands, retailers, and consumers.
• Offers value throughout North America and Europe.

Company Specialties:

• Revenue Growth Management
• Shopper Marketing
• Digital Commerce

Company Website: https://www.acosta.com

ASSUMPTION: Acosta's expansive role in retail suggests a corporate culture focused on innovative marketing strategies and consumer engagement.

📊 Role Analysis

Career Level: Entry-level, ideal for those beginning their career in sales or marketing.

Reporting Structure: Likely reports to a local or regional promotions manager or coordinator.

Work Arrangement: Fully on-site with travel between store locations within a territory.

Growth Opportunities:

• Networking within a large organization.
• Experience with global brands.
• Potential for advancement in sales and marketing roles.

ASSUMPTION: Growth likely pertains to future roles within sales management or brand-specific promotions given Acosta's expansive field coverage.

🌍 Location & Work Environment

Office Type: Not applicable; work is conducted in retail settings.

Office Location(s): Grand Prairie, Alberta, with expected mobility between store locations.

Geographic Context:

• Predominantly urban retail environments.
• Strong retail market in Alberta for consumer-focused promotions.
• Variety of store types includes grocery, convenience, and liquor outlets.

Work Schedule: Flexibly scheduled between Thursday to Sunday.

ASSUMPTION: Given the nature of the role, a vibrant retail setting is expected with a flow of consumer interaction during peak shopping hours.

💼 Interview & Application Insights

Typical Process:

• Submit an online application.
• Initial phone screening.
• In-person or virtual interview focusing on customer service skills.

Key Assessment Areas:

• Outgoing personality and enthusiasm.
• Ability to engage with diverse customer bases.
• Knowledge of promotional tactics and sales.

Application Tips:

• Emphasize customer interaction skills in your resume and cover letter.
• Prepare to discuss past experiences with brand promotion.
• Showcase flexibility and adaptability in retail environments.

ATS Keywords: Product Demonstration, Brand Promotion, Customer Interaction, Sales

ASSUMPTION: The hiring process appears tailored to assess interpersonal skills and potential cultural fit with Acosta's dynamic promotional teams.

🛠️ Tools & Technologies

• Promotional software for tracking consumer engagement.
• Point of Sale (POS) systems.
• Mobile communication tools for coordination with teams.

ASSUMPTION: Familiarity with standard retail technologies will be beneficial though specific training may be provided.

👔 Cultural Fit Considerations

Company Values:

• Innovation in retail solutions.
• Customer-centric approach.
• Commitment to brand growth.

Work Style:

• Direct interaction with customers and store staff.
• Team-oriented but requires self-motivation.
• Adaptability to various retail settings.

Self-Assessment Questions:

• Do I enjoy engaging with new people regularly?
• Am I comfortable working in different retail environments?
• Can I effectively balance brand representation with consumer interests?

ASSUMPTION: A cultural fit requires a personable, energetic nature, well-suited to dynamic, consumer-facing roles.

⚠️ Potential Challenges

• Variability in work hours, requiring weekend availability.
• Physical demands of setting up displays and standing for long periods.
• Managing multiple store locations effectively.
• Limited permanent interaction with a larger team.

ASSUMPTION: Roles like this stimulate dynamic adaptability and a proactive approach to overcome the repetitive and variable nature of retail promotions.

📈 Similar Roles Comparison

• Compared to general retail roles, focus is specifically on brand promotion.
• Brand Ambassadors typically receive more flexible hours than typical retail staff.
• Positions may provide varied experience working at different retail outlets.

ASSUMPTION: This job is similar to other brand ambassador roles in terms of flexibility and customer engagement, with a unique focus on alcoholic beverages.

📝 Sample Projects

• Developing promotional events around new product launches.
• Creating engaging setups for liquor sampling in key retail environments.
• Facilitating brand awareness through strategic consumer interactions.

ASSUMPTION: Projects likely involve local market adaptation, requiring creative input to appeal to specific consumer bases.

❓ Key Questions to Ask During Interview

• What is the typical path for career progression within this role?
• How does Acosta support training and development for their employees?
• What are the current challenges faced by the brand ambassador team?
• How does this role interact with retail partners and store managers?
• What metrics define success in this position?

ASSUMPTION: These questions target role clarity, development prospects, and internal company processes, aiding candidate evaluation of company fit.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Ensure your resume highlights relevant retail or sales experience.
• Prepare for a dynamic, customer-facing interview process.
• Have a readily available list of references from previous roles.
• Follow-up on your application status, demonstrating enthusiasm for the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.