π Core Information
πΉ Job Title: Lead Generation Specialist
πΉ Company: WithMe, Inc.
πΉ Location: Remote, US
πΉ Job Type: Full-time
πΉ Category: Sales & Marketing
πΉ Date Posted: April 3, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Fully Remote
π Job Overview
Key aspects of this role include:
- Proactively reaching out to prospects via phone, email, and LinkedIn to generate interest and book qualified sales appointments.
- Qualifying inbound and outbound leads to determine fit and readiness for handoff to the sales team.
- Collaborating with the Sales and Marketing teams to refine messaging and improve outreach campaigns.
- Maintaining CRM data integrity by updating inaccurate or outdated prospect information.
ASSUMPTION: This role requires strong communication skills, resilience, and a goal-oriented mindset to succeed in a fast-paced environment.
π Key Responsibilities
β
Proactively reach out to prospects via phone, email, and LinkedIn to generate interest and book qualified sales appointments.
β
Qualify inbound and outbound leads to determine fit and readiness for handoff to the RSD (Regional Sales Director) and NAE (National Account Executive) teams.
β
Provide ongoing feedback to the Growth Marketing team to optimize lead generation efforts.
β
Collaborate with the Sales and Marketing teams to refine messaging, ensure alignment on lead qualification criteria, and improve outreach campaigns.
β
Maintain CRM data integrity by identifying and updating inaccurate or outdated prospect information encountered during outreach efforts.
β
Stay informed on industry trends, competitive landscape, and company offerings to effectively engage prospects.
ASSUMPTION: This role involves a significant amount of outbound communication and requires strong organizational skills to manage follow-ups and maintain data accuracy.
π― Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience: Minimum 2-3 years of experience in sales and/or lead generation
Required Skills:
- Strong proficiency in CRM navigation and reporting, preferably in Salesforce (SFDC)
- Experience with marketing automation platforms, particularly HubSpot, is a plus
- Strong communication skills and a natural ability to build rapport
- Goal-oriented mindset with a drive to meet and exceed targets
- Ability to multitask and prioritize in a fast-paced environment
- Ability to work remotely
Preferred Skills:
- Experience working remotely in a distributed team
- Familiarity with the multifamily industry
ASSUMPTION: Candidates with experience in lead generation and a strong understanding of CRM systems will be most successful in this role.
π° Compensation & Benefits
Salary Range: $20 - $26 USD per hour
Benefits:
- Comprehensive health, dental, and vision coverage
- 401k with match
- Short/long term disability
- FSA and HSA accounts
- Annual training and tuition allowance
- Company stock options
- Unlimited vacation PTO for full-time salaried employees and a competitive PTO policy for hourly employees
Working Hours: Full-time, with flexible hours and the ability to work remotely
ASSUMPTION: The salary range provided is based on industry standards for lead generation specialists with 2-5 years of experience working remotely.
π Applicant Insights
π Company Context
Industry: Consumer Services, specifically focused on delivering convenient technology-powered amenities to clients and their guests in the multifamily industry and beyond.
Company Size: WithMe, Inc. is a mid-sized company with 51-200 employees, offering a remote-first work environment with a healthy work/life balance.
Founded: 2014, WithMe, Inc. has been ranked as one of the 5000 fastest-growing private companies in the United States for three consecutive years.
Company Description:
- WithMe, Inc. delivers convenient technology-powered amenities to clients and their guests, focusing on printing and coffee services for the multifamily industry and beyond.
- The company operates in all 50 states and has been ranked as a top employer by the National Apartment Association.
- WithMe, Inc. is actively scaling with many of the National Multifamily Housing Council Top 50 managers and owners in the country.
Company Specialties:
- Printing services (PrintWithMe)
- Beverage services (SipWithMe)
Company Website: withme.com
ASSUMPTION: WithMe, Inc. is an innovative, early-stage company that values performance, customer obsession, candor and transparency, and respect in its core values.
π Role Analysis
Career Level: This role is an entry to mid-level position within the sales and marketing department, offering opportunities for growth and development.
Reporting Structure: The Lead Generation Specialist reports directly to the Demand Generation Manager and works closely with the Sales and Marketing teams.
Work Arrangement: This position is eligible to work fully remote, offering flexibility and a healthy work/life balance.
Growth Opportunities:
- Progression to a Senior Lead Generation Specialist or other sales and marketing roles within the company.
- Expanding industry knowledge and expertise in lead generation and sales strategies.
- Potential to work on special projects and initiatives, contributing to the company's overall growth and success.
ASSUMPTION: WithMe, Inc. values employee growth and development, offering opportunities for career advancement and skill-building within the company.
π Location & Work Environment
Office Type: Remote, with no physical office location required for this position.
Office Location(s): Not applicable, as this role is fully remote.
Geographic Context:
- The United States, with a focus on reaching prospects nationwide.
- No specific geographic requirements, as the role can be performed remotely from anywhere in the United States.
- The company operates in all 50 states, with a presence in major multifamily markets.
Work Schedule: Full-time, with flexible hours and the ability to work remotely. The work schedule may vary depending on the candidate's time zone and the needs of the team.
ASSUMPTION: The remote work environment offers flexibility and a healthy work/life balance, with the expectation that candidates can manage their time effectively and maintain a consistent work schedule.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the provided link.
- Phone or video screen with the Hiring Manager or a member of the Talent Acquisition team.
- Technical assessment or role-play scenario to evaluate lead generation skills and CRM proficiency.
- Final interview with the Demand Generation Manager and other key stakeholders.
Key Assessment Areas:
- Lead generation and sales skills, with a focus on outbound communication and prospect engagement.
- CRM proficiency and data management, demonstrating the ability to maintain accurate and up-to-date records.
- Communication and interpersonal skills, showcasing the ability to build rapport and establish relationships with prospects.
- Problem-solving and adaptability, demonstrating the ability to work independently and manage time effectively in a remote environment.
Application Tips:
- Tailor your resume and cover letter to highlight your lead generation experience, CRM proficiency, and sales achievements.
- Prepare for the interview by researching WithMe, Inc. and the multifamily industry, and be ready to discuss your approach to lead generation and sales strategies.
- Demonstrate your understanding of the role and your enthusiasm for working in a remote, fast-paced environment.
ATS Keywords: Lead Generation, Sales, CRM, Salesforce, Marketing Automation, HubSpot, Communication Skills, Goal-Oriented, Multitasking, Prioritization, Remote Work, Multifamily Industry
ASSUMPTION: The interview process will focus on evaluating the candidate's lead generation skills, CRM proficiency, and cultural fit within the company's remote, fast-paced work environment.
π οΈ Tools & Technologies
- Salesforce (CRM)
- HubSpot (Marketing Automation)
- Phone, email, and LinkedIn for outbound communication
ASSUMPTION: The Lead Generation Specialist will be proficient in using CRM systems, marketing automation platforms, and various communication tools to effectively engage prospects and maintain accurate records.
π Cultural Fit Considerations
Company Values:
- Performance: WithMe, Inc. values high performance and expects employees to deliver results and continuously improve.
- Customer Obsession: The company prioritizes understanding and meeting the needs of its clients and their guests, focusing on delivering convenient and innovative solutions.
- Candor & Transparency: WithMe, Inc. fosters an environment of open and honest communication, encouraging employees to share their thoughts and ideas freely.
- Respect: The company values diversity and inclusion, promoting a culture of respect and collaboration among its employees.
Work Style:
- Remote: WithMe, Inc. offers a remote-first work environment, with the expectation that employees can manage their time effectively and maintain a consistent work schedule.
- Fast-paced: The company operates in a dynamic and fast-changing industry, requiring employees to be adaptable and responsive to new opportunities and challenges.
- Collaborative: WithMe, Inc. values teamwork and encourages employees to work together to achieve common goals and objectives.
Self-Assessment Questions:
- Do you have a proven track record of success in lead generation and sales, with a strong focus on outbound communication and prospect engagement?
- Are you proficient in using CRM systems and marketing automation platforms, with the ability to maintain accurate and up-to-date records?
- Do you thrive in a remote, fast-paced work environment, with the ability to manage your time effectively and maintain a consistent work schedule?
- Are you comfortable working collaboratively with a distributed team, contributing to the company's overall growth and success?
ASSUMPTION: Successful candidates for the Lead Generation Specialist role will demonstrate strong lead generation skills, CRM proficiency, and a strong cultural fit within the company's remote, fast-paced work environment.
β οΈ Potential Challenges
- Managing a high volume of outbound communication and maintaining data accuracy in a fast-paced environment.
- Adapting to a remote work environment, with the expectation of managing time effectively and maintaining a consistent work schedule.
- Staying informed on industry trends, competitive landscape, and company offerings to effectively engage prospects.
- Balancing the need for persistence in lead generation efforts with the importance of maintaining a positive and professional demeanor when engaging prospects.
ASSUMPTION: The Lead Generation Specialist role presents unique challenges that require strong communication skills, resilience, and a goal-oriented mindset to succeed in a fast-paced, remote work environment.
π Similar Roles Comparison
- Compared to other lead generation roles, this position offers a fully remote work arrangement with a focus on the multifamily industry and convenient technology-powered amenities.
- In the broader sales and marketing landscape, this role emphasizes lead generation and appointment setting, with a strong focus on CRM data integrity and collaboration with cross-functional teams.
- Career progression in this role may involve advancing to a Senior Lead Generation Specialist or other sales and marketing positions within the company, offering opportunities for growth and development.
ASSUMPTION: The Lead Generation Specialist role at WithMe, Inc. presents a unique opportunity for candidates seeking a remote, fast-paced work environment with a focus on lead generation and sales strategies within the multifamily industry.
π Sample Projects
- Developing and executing a targeted outbound communication campaign to engage prospects and generate qualified sales appointments.
- Collaborating with the Growth Marketing team to refine lead generation messaging and improve outreach campaigns based on ongoing feedback and performance data.
- Creating and maintaining a comprehensive CRM database, ensuring accurate and up-to-date records for effective lead management and sales handoff.
ASSUMPTION: The Lead Generation Specialist will be involved in various projects that require strong communication skills, CRM proficiency, and a strategic approach to lead generation and sales strategies.
β Key Questions to Ask During Interview
- What are the key priorities for the Lead Generation Specialist role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its employees, particularly in the sales and marketing departments?
- What are the most effective strategies for engaging prospects and generating qualified sales appointments in the multifamily industry?
- How does the company measure the success of its lead generation efforts, and what key performance indicators (KPIs) are most important for this role?
- What is the company's approach to maintaining a healthy work/life balance in a remote work environment?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process will demonstrate the candidate's interest in the role and their understanding of the company's goals and objectives.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the WithMe, Inc. Careers page.
- Tailor your resume and cover letter to highlight your lead generation experience, CRM proficiency, and sales achievements.
- Prepare for the interview by researching WithMe, Inc. and the multifamily industry, and be ready to discuss your approach to lead generation and sales strategies.
- If selected for an interview, be prepared to participate in a phone or video screen, technical assessment, or role-play scenario to evaluate your lead generation skills and CRM proficiency.
- Follow up with the Hiring Manager or a member of the Talent Acquisition team within 24 hours after the interview to express your appreciation and reiterate your interest in the role.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.