Lead Generation Specialist

📌 Core Information

🔹 Job Title: Lead Generation Specialist

🔹 Company: DrBalcony

🔹 Location: Cebu, Philippines (Remote)

🔹 Job Type: Remote

🔹 Category: Sales & Marketing

🔹 Date Posted: April 4, 2025

🔹 Experience Level: Intermediate (2-5 years)

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Proactively identifying and qualifying new business opportunities through cold calling and telemarketing
• Collaborating with sales and marketing teams to develop strategies for attracting potential clients
• Utilizing Salesforce to manage leads, track communications, and report on progress
• Analyzing lead generation metrics to assess performance and make data-driven recommendations for improvement

ASSUMPTION: This role requires a proactive, self-motivated individual with strong communication skills and a passion for sales and marketing. The ideal candidate will have experience in lead generation, sales, or telemarketing, preferably within the construction or engineering industry.

📋 Key Responsibilities

✅ Conduct research to identify potential clients and generate leads through cold calling and other channels

✅ Qualify leads based on defined criteria, capturing essential information to facilitate the sales process

✅ Develop and implement lead generation strategies to maximize opportunities for new business

✅ Engage with leads via email, phone, and social media to nurture relationships and schedule meetings

✅ Collaborate with the sales and marketing teams to create compelling marketing materials and campaigns to attract new leads

✅ Monitor and analyze lead generation metrics to assess performance and make data-driven recommendations for improvement

✅ Stay up to date with industry trends, market conditions, and competitor activities to identify new opportunities for lead generation

✅ Attend industry events and networking opportunities to represent DrBalcony and build relationships with potential clients

ASSUMPTION: The successful candidate will be comfortable with cold calling and telemarketing, have excellent communication skills, and be able to work independently to meet and exceed lead generation targets.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)

Experience: 2+ years of experience in lead generation, sales, or telemarketing roles, preferably within the construction or engineering industry

Required Skills:

• Proven track record in lead generation, sales, or telemarketing
• Excellent verbal and written communication skills
• Proficiency in CRM software (e.g., Salesforce, HubSpot) and lead generation tools
• Strong analytical skills to evaluate lead generation metrics and campaign performance
• Ability to work independently, manage multiple projects, and prioritize tasks effectively

Preferred Skills:

• Familiarity with the construction or engineering industry
• Experience with Salesforce or other CRM software
• Bilingual or multilingual skills

ASSUMPTION: While a degree in Business or Marketing is preferred, equivalent experience and a strong track record in lead generation will be considered.

💰 Compensation & Benefits

Salary Range: $500 USD per month (Assumed based on industry standards for intermediate-level remote roles in the Philippines)

Benefits:

• Flexible working hours
• Fully remote work options
• Opportunity to grow within a high-energy, innovative start-up
• Engaging start-up culture with a focus on teamwork and continuous improvement
• Wellness programs and team-building activities

Working Hours: 40 hours per week, with flexible scheduling to accommodate different time zones

ASSUMPTION: The salary range is an estimate based on industry standards for intermediate-level remote roles in the Philippines. The actual salary may vary based on the candidate's experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Civil Engineering

Company Size: 51-200 employees

Founded: 2021

Company Description:

• DrBalcony is a leading technology startup dedicated to the inspection of exterior elevated elements (EEE) in California
• The company specializes in compliance with ordinances SB721 and SB326, providing innovative solutions for homeowners and property managers
• DrBalcony's cutting-edge mobile application streamlines the inspection process, ensuring thorough and efficient evaluations of all types of EEE

Company Specialties:

• Exterior Elevated Element Inspection
• Balcony Inspection
• Property Management Solutions

Company Website: drbalcony.com

ASSUMPTION: DrBalcony is a growing start-up with a focus on innovation and technology in the civil engineering industry. The company's commitment to safety and compliance makes it an attractive employer for individuals interested in the construction and engineering sectors.

📊 Role Analysis

Career Level: Intermediate (2-5 years of experience)

Reporting Structure: The Lead Generation Specialist will report directly to the Sales Manager

Work Arrangement: Fully remote, with flexible working hours to accommodate different time zones

Growth Opportunities:

• Progression to a Senior Lead Generation Specialist or Sales role
• Expansion into other markets and industries
• Opportunities to work on special projects and initiatives

ASSUMPTION: DrBalcony's rapid growth and expansion present numerous opportunities for career advancement and professional development.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): Cebu, Philippines

Geographic Context:

• The Philippines is located in Southeast Asia and has a tropical marine climate
• Cebu is one of the most popular tourist destinations in the Philippines, known for its beautiful beaches and vibrant culture
• The cost of living in Cebu is generally lower than in major cities in the United States

Work Schedule: Flexible, with a focus on results and performance rather than hours worked

ASSUMPTION: The remote work environment at DrBalcony offers a high degree of flexibility and autonomy, allowing employees to balance their personal and professional lives more effectively.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Technical assessment or case study presentation
• Final interview with the Sales Manager

Key Assessment Areas:

• Communication skills and ability to engage potential clients
• Lead generation strategies and techniques
• Problem-solving and analytical skills
• Cultural fit and alignment with DrBalcony's values

Application Tips:

• Highlight your proven track record in lead generation, sales, or telemarketing
• Tailor your resume and cover letter to emphasize your relevant skills and experiences
• Prepare examples of successful lead generation campaigns or strategies you've implemented in the past
• Research DrBalcony's industry and company background to demonstrate your interest and understanding

ATS Keywords: Lead Generation, Sales, Telemarketing, Cold Calling, CRM, Salesforce, Marketing, Construction, Engineering, Business Development, Client Relationships

ASSUMPTION: DrBalcony's hiring process is designed to assess candidates' communication skills, lead generation strategies, and cultural fit. Applicants should focus on demonstrating their relevant experiences and skills throughout the application and interview process.

🛠️ Tools & Technologies

• Salesforce (CRM)
• HubSpot (Marketing Automation)
• Zoom (Video Conferencing)
• Google Workspace (Collaboration)

ASSUMPTION: The successful candidate will be comfortable using CRM software, marketing automation tools, and video conferencing platforms to manage leads, track communications, and collaborate with the team.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer Focus
• Integrity
• Collaboration

Work Style:

• Results-driven and performance-focused
• Flexible and adaptable to change
• Strong communication and teamwork skills
• Passionate about driving business growth

Self-Assessment Questions:

• Do you thrive in a fast-paced, innovative environment?
• Are you comfortable working independently and managing multiple projects?
• Do you have a proven track record in lead generation, sales, or telemarketing?
• Are you passionate about driving business growth and helping others succeed?

ASSUMPTION: DrBalcony's company culture is characterized by innovation, collaboration, and a strong focus on customer success. The ideal candidate will be results-driven, adaptable, and passionate about driving business growth.

⚠️ Potential Challenges

• Managing a high volume of cold calls and telemarketing efforts
• Dealing with rejection and maintaining a positive attitude
• Adapting to a remote work environment and managing time effectively
• Keeping up with industry trends and market conditions

ASSUMPTION: The successful candidate will be able to overcome these challenges by demonstrating strong communication skills, resilience, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Compared to other lead generation roles, this position offers a high degree of autonomy and flexibility in managing leads and campaigns
• DrBalcony's focus on innovation and technology sets it apart from traditional civil engineering companies
• Career progression opportunities may include advancement to Senior Lead Generation Specialist, Sales Manager, or other leadership roles within the company

ASSUMPTION: Applicants should consider the unique aspects of this role, such as the focus on innovation and technology, when comparing it to other lead generation positions in the market.

📝 Sample Projects

• Developing and implementing a cold calling campaign to generate leads in the construction industry
• Creating targeted email marketing campaigns to nurture relationships with potential clients
• Analyzing lead generation metrics to identify trends and optimize campaign performance

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities the Lead Generation Specialist may be expected to perform in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does DrBalcony support the professional development and growth of its employees?
• What are the most successful lead generation strategies currently being used by the team?
• How does the company measure the success of lead generation campaigns, and what metrics are most important?
• What is the team structure, and how does the Lead Generation Specialist fit into it?

ASSUMPTION: These questions are designed to help applicants better understand the role, the company culture, and the expectations for success in this position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences in lead generation, sales, or telemarketing
• Prepare examples of successful lead generation campaigns or strategies you've implemented in the past
• Research DrBalcony's industry and company background to demonstrate your interest and understanding
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.