Lead Generation Specialist

📌 Core Information

🔹 Job Title: Lead Generation Specialist

🔹 Company: CVS Health

🔹 Location: Jamaica Beach, Texas, United States

🔹 Job Type: On-site, Full-time

🔹 Category: Healthcare

🔹 Date Posted: July 8, 2025

🔹 Experience Level: Entry-level to 2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing relationships with Medicare-eligible seniors in the community
• Hosting and attending events to engage potential patients
• Scheduling interested and eligible prospects for first appointments
• Collaborating with cross-functional teams to drive new patient growth
• Working independently and managing personal sales goals

ASSUMPTION: This role requires strong interpersonal skills, sales acumen, and the ability to thrive in a results-oriented environment. It also assumes a comfort with navigating external barriers and working flexible hours.

📋 Key Responsibilities

✅ Engaging Medicare-eligible seniors in the community through events and conversations

✅ Scheduling first appointments with interested and eligible prospects in-the-moment

✅ Maintaining knowledge of internal sales systems and organizational goals

✅ Collaborating with various teams to drive lead generation and patient growth

✅ Resolving any concerns or complaints new prospects may have about Oak Street Health

ASSUMPTION: This role involves a significant amount of event planning, community engagement, and sales activities. It assumes a comfort with personal sales goals and results tracking.

🎯 Required Qualifications

Education: High school diploma or equivalent required

Experience: No experience required, but sales and/or healthcare experience is a plus

Required Skills:

• Excellent communication and listening skills
• Ability to connect with and influence community members
• Comfort with personal sales goals and results tracking
• Team player and contributor to overall team effectiveness
• Basic computer skills, including clear electronic communication management
• Access to reliable transportation
• Ability to lift 25-45 lbs for event set-up

Preferred Skills:

• Experience managing through a CRM system, ideally Salesforce
• Fluency in Spanish, Polish, Russian, or other languages spoken by people in the communities we serve

ASSUMPTION: This role requires a strong focus on relationship development and sales, so candidates should have a proven track record of success in these areas, if applicable.

💰 Compensation & Benefits

Salary Range: $18.50 - $42.35 per hour

Benefits:

• Affordable medical plan options
• 401(k) plan with matching company contributions
• Employee stock purchase plan
• No-cost programs for all colleagues, including wellness screenings, tobacco cessation, and weight management programs
• Paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, and retiree medical access

Working Hours: Full-time, 40 hours per week, with occasional work outside of standard business hours and on weekends

ASSUMPTION: The salary range provided is an estimate based on the job grade within which this position falls. Actual base salary offers will depend on various factors, including experience, education, geography, and other relevant factors.

📌 Applicant Insights

🔍 Company Context

Industry: Healthcare, specifically focused on primary care and senior health

Company Size: 10,001+ employees, providing a large and diverse work environment

Founded: 1963, with a rich history in healthcare and pharmacy services

Company Description:

• CVS Health is the leading health solutions company, delivering care like no one else can
• Reaches more people and improves the health of communities across America through local presence, digital channels, and over 300,000 dedicated colleagues
• Helps people navigate the healthcare system and their personal healthcare by improving access, lowering costs, and being a trusted partner for every meaningful moment of health

Company Specialties:

• Retail
• Pharmacy Benefits Management
• Health Insurance
• Health Care
• Pharmacy
• Care Management
• and Primary Care

Company Website: CVSHealth.com

ASSUMPTION: CVS Health is a well-established company with a strong presence in the healthcare industry, offering a wide range of career opportunities and benefits.

📊 Role Analysis

Career Level: Entry-level to 2 years of experience, with opportunities for growth and development

Reporting Structure: Reports directly to the Outreach Director/Outreach Manager, working closely with Community Relationship Analysts, Outreach Executives, and other cross-functional teams

Work Arrangement: On-site, with occasional work outside of standard business hours and on weekends

Growth Opportunities:

• Advancement within the sales and marketing department
• Expanding into other roles within CVS Health, such as clinical or administrative positions
• Developing expertise in healthcare sales and community engagement

ASSUMPTION: This role offers opportunities for growth and development within the sales and marketing department, as well as the broader healthcare industry.

🌍 Location & Work Environment

Office Type: On-site, with a focus on community engagement and event planning

Office Location(s): Jamaica Beach, Texas, with potential travel to other locations within the assigned territory

Geographic Context:

• Jamaica Beach is a coastal community in Texas, offering a mix of urban and suburban environments
• The area has a diverse population, with a significant senior citizen demographic
• Access to reliable transportation is essential for this role, as it involves traveling between events

Work Schedule: Full-time, 40 hours per week, with occasional work outside of standard business hours and on weekends

ASSUMPTION: The work environment for this role is primarily on-site, with a focus on community engagement and event planning. It assumes a comfort with traveling between events and working flexible hours.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the hiring team
• Background check and offer extension

Key Assessment Areas:

• Sales acumen and relationship-building skills
• Communication and listening skills
• Problem-solving abilities
• Comfort with personal sales goals and results tracking

Application Tips:

• Highlight any relevant sales or healthcare experience in your resume
• Tailor your cover letter to emphasize your strong communication skills and ability to connect with community members
• Prepare examples of your sales or customer service experience to discuss during the interview

ATS Keywords: Lead Generation, Sales, Customer Relationship Management, Event Execution, Community Engagement, Relationship Development, Problem Solving, Communication, Team Collaboration, Results Orientation, Healthcare Experience, Salesforce, Bilingual Skills, Transportation Access, Event Setup

ASSUMPTION: The application process for this role is typical for a sales or customer service position, with a focus on assessing the candidate's sales acumen, communication skills, and problem-solving abilities.

🛠️ Tools & Technologies

• Salesforce (CRM system)
• Microsoft Office Suite (for electronic communication management)
• Various event planning and management tools

ASSUMPTION: This role requires proficiency in using CRM systems, electronic communication management, and event planning tools. Experience with Salesforce is a plus.

👔 Cultural Fit Considerations

Company Values:

• Care
• Creativity
• Collaboration
• Integrity
• Performance
• Responsibility

Work Style:

• Results-oriented
• Team-focused
• Adaptable to various work environments
• Comfortable with personal sales goals and results tracking

Self-Assessment Questions:

• Do you have a proven track record of success in sales or customer service roles?
• Are you comfortable working independently and managing personal sales goals?
• Do you thrive in a results-oriented environment and enjoy connecting with community members?

ASSUMPTION: CVS Health values a strong work ethic, creativity, collaboration, and a focus on results. Candidates should be comfortable working in a results-oriented environment and have a proven track record of success in sales or customer service roles.

⚠️ Potential Challenges

• Meeting personal sales goals and quotas
• Working flexible hours, including evenings and weekends
• Navigating external barriers and challenges in the community
• Managing multiple events and priorities simultaneously

ASSUMPTION: This role presents challenges related to meeting personal sales goals, working flexible hours, and navigating external barriers. Candidates should be comfortable with these aspects and have a strong work ethic.

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