📌 Core Information
🔹 Job Title: Lincoln Brand Manager - Capital Lincoln
🔹 Company: Capital Automotive Group
🔹 Location: Regina, Saskatchewan, Canada
🔹 Job Type: Full-Time
🔹 Category: Automotive
🔹 Date Posted: 2025-07-18
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading and coaching a team of 4 sales professionals
- Driving sales performance and achieving key performance targets
- Recruiting, training, and mentoring top-tier talent
- Partnering with leadership to define annual forecasts and strategic plans
- Upholding Lincoln's luxury standards through merchandising and customer satisfaction
ASSUMPTION: This role requires a proven sales leader with a passion for luxury vehicles and a strong background in coaching and mentoring teams.
📋 Key Responsibilities
✅ Coach and motivate sales team to deliver results and foster growth in a collaborative environment
✅ Own daily operations, including CRM usage, one-on-one coaching, goal setting, and performance tracking
✅ Recruit, train, and mentor Lincoln Brand Specialist and Financial Services Managers to create a high-performing sales team
✅ Partner with leadership to define annual forecasts and implement strategic plans focused on growth, profitability, and premium customer experiences
✅ Oversee merchandising, promotions, and customer satisfaction to uphold Lincoln's luxury standards
ASSUMPTION: This role involves a mix of leadership, strategic planning, and hands-on sales management.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience: Proven sales leadership experience, with a focus on luxury vehicles and high-end sales
Required Skills:
- Proven sales leadership and team management skills
- Passion for luxury vehicles and delivering white-glove customer service
- Strong coaching, mentoring, and motivational skills
- Strategic thinking and business acumen
- Attention to detail and ability to manage multiple priorities
Preferred Skills:
- Experience with CRM software (e.g., Salesforce, Microsoft Dynamics)
- Familiarity with the automotive industry and Lincoln brand
- Bilingualism (English/French)
ASSUMPTION: Candidates should have a strong background in sales leadership and a proven track record of driving performance and leading high-functioning teams.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 CAD per year (based on industry standards for a Sales Manager role in Regina, Saskatchewan)
Benefits:
- Competitive benefits package
- Opportunities for career growth and advancement
- Supportive leadership and team environment
- Brand-new luxury facility
Working Hours: Full-time, Monday to Friday, with some flexibility for evenings and weekends as needed
ASSUMPTION: The salary range is an estimate based on industry standards for a Sales Manager role in Regina, Saskatchewan. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Automotive
Company Size: 51-200 employees (according to LinkedIn)
Founded: 1974
Company Description:
- Capital Automotive Group is a respected auto group in North America, with a vision to be the most respected in the industry.
- The company strives to move customers' lives forward with the best in automotive solutions, service, and people.
- Capital Automotive Group is committed to providing an inclusive workplace where all individuals have the opportunity to succeed.
Company Specialties:
- Automotive sales and service
- Finance and leasing
- Parts and accessories
- New and used vehicle sales
Company Website: http://www.capitalgmc.ca
ASSUMPTION: Capital Automotive Group is a well-established company in the automotive industry, with a strong focus on customer service and employee growth.
📊 Role Analysis
Career Level: Mid-level to senior sales management role
Reporting Structure: Reports directly to the General Manager or Sales Manager
Work Arrangement: On-site, full-time position with some flexibility for evenings and weekends
Growth Opportunities:
- Potential for career advancement within the company
- Opportunities to grow and develop sales and leadership skills
- Chance to make a significant impact on the growth of the Lincoln brand in Regina
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to advance within the company and make a lasting impact on the Lincoln brand.
🌍 Location & Work Environment
Office Type: Brand-new luxury facility
Office Location(s): 4020 Rochdale Boulevard, Regina, Saskatchewan S4X4P7, CA
Geographic Context:
- Regina is the capital city of Saskatchewan, with a population of approximately 215,000 people.
- The city offers a mix of urban and rural living, with plenty of green spaces and outdoor activities nearby.
- Regina has a humid continental climate, with warm summers and cold, snowy winters.
Work Schedule: Full-time, Monday to Friday, with some flexibility for evenings and weekends as needed
ASSUMPTION: The work environment is supportive and collaborative, with a focus on growth and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person interviews with the hiring manager and/or other team members
- Background check and reference checks
- Job offer
Key Assessment Areas:
- Sales and leadership experience
- Coaching and mentoring skills
- Strategic thinking and business acumen
- Customer service and luxury vehicle knowledge
- Cultural fit and alignment with company values
Application Tips:
- Highlight your sales leadership experience and achievements in your resume and cover letter.
- Demonstrate your passion for luxury vehicles and customer service in your application materials.
- Prepare for behavioral interview questions that focus on your coaching, mentoring, and strategic planning skills.
- Research the Lincoln brand and Capital Automotive Group to show your enthusiasm and preparation for the role.
ATS Keywords: Sales Leadership, Coaching, Mentoring, Team Motivation, Strategic Thinking, Business Acumen, Customer Service, Luxury Vehicles, Performance Management, Recruitment, Training, Goal Setting, CRM Usage, Collaboration, Innovation, Merchandising
ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the company's current hiring practices.
🛠️ Tools & Technologies
- CRM software (e.g., Salesforce, Microsoft Dynamics)
- Automotive industry-specific software and tools
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's current software and systems.
👔 Cultural Fit Considerations
Company Values:
- Respect
- Transparency
- Care
- Excellence
- Innovation
Work Style:
- Collaborative and supportive team environment
- Focus on growth and innovation
- Opportunities for career advancement
Self-Assessment Questions:
- Do you have a proven track record in sales leadership and a passion for luxury vehicles?
- Are you skilled in coaching, mentoring, and motivating others to thrive?
- Do you have strong business acumen and attention to detail?
- Are you comfortable working in a collaborative, energetic environment?
ASSUMPTION: Candidates should assess their fit with the company's values and work style to ensure a successful and fulfilling career at Capital Automotive Group.
⚠️ Potential Challenges
- Managing a team through change and growth
- Adapting to a new work environment and company culture
- Balancing the demands of sales management and strategic planning
- Meeting and exceeding key performance targets
ASSUMPTION: These challenges can be overcome with strong leadership, strategic planning, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- This role is similar to other Sales Manager positions in the automotive industry, but with a focus on luxury vehicles and the Lincoln brand.
- Compared to other sales management roles, this position offers a unique opportunity to lead a dedicated team and grow the Lincoln brand in Regina.
- Career paths for this role may include advancement to General Manager, Regional Sales Manager, or other senior leadership positions within the company.
ASSUMPTION: This role offers a unique blend of sales management, strategic planning, and leadership responsibilities, with the potential for significant growth and impact on the Lincoln brand.
📝 Sample Projects
- Developing and implementing a strategic sales plan to achieve annual targets
- Coaching and mentoring team members to improve sales performance and customer satisfaction
- Recruiting, training, and onboarding new team members to enhance the sales team's effectiveness
- Collaborating with leadership to define annual forecasts and implement strategic plans focused on growth, profitability, and premium customer experiences
ASSUMPTION: These sample projects are representative of the key responsibilities and strategic initiatives required for success in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the company's long-term growth plans for the Lincoln brand?
- What opportunities are there for career advancement within the company?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to coaching and mentoring team members?
ASSUMPTION: These questions can help candidates better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your sales leadership experience and achievements
- Prepare for behavioral interview questions that focus on your coaching, mentoring, and strategic planning skills
- Research the Lincoln brand and Capital Automotive Group to show your enthusiasm and preparation for the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
