📌 Core Information
🔹 Job Title: Manager, Brand Menu Category Management (Arby’s)
🔹 Company: Arby’s
🔹 Location: Atlanta Support Center, Brookhaven, Georgia, United States
🔹 Job Type: Full-Time
🔹 Category: Managerial, Marketing
🔹 Date Posted: 2025-07-30
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving menu innovation and strategy at Arby’s
- Partnering with various teams to develop and launch new products
- Analyzing ongoing performance and market trends to optimize menu offerings
- Requiring strong communication, leadership, and project management skills
ASSUMPTION: This role requires a strategic mindset, ability to collaborate effectively, and a passion for the food industry.
📋 Key Responsibilities
✅ Create, define, and refine short and long-term menu strategies via innovation, renovation, and deletions to meet and exceed brand and business objectives
✅ Partner with the Culinary team to create, develop, optimize, and qualify new core menu and limited time products, and collaborate with cross-functional teams in the development, qualification, and launch process
✅ Evaluate, test, and launch products, evaluating results and developing recommendations for brand and franchisee alignment
✅ Partner with the Consumer Insights and Brand Analytics teams to gather information and develop recommendations based on prioritized areas of focus
✅ Partner with cross-functional teams to provide pricing, promotion, calendar needs, and positioning recommendations across channels
✅ Analyze ongoing performance of the core menu across channels to identify opportunities for optimization
ASSUMPTION: This role involves a high degree of collaboration, data analysis, and strategic thinking to drive menu success.
🎯 Required Qualifications
Education: Bachelor's degree in business administration, marketing, management, or another related field
Experience: 3-5+ years working in menu strategy for multi-unit foodservice chains
Required Skills:
- Strategic thinking and big idea generation
- Innate curiosity to derive consumer and business insights
- Strong business acumen and leadership skills
- Excellent communication and presentation skills
- Ability to collaborate and motivate across teams
- Self-starter with strong project management and time management skills
- Understanding of product development and testing processes
- Effective problem-solving skills and attentive listening
Preferred Skills:
- Experience with restaurant menu optimization and analytics tools
- Familiarity with the restaurant industry and Arby’s brand
ASSUMPTION: Candidates with experience in menu strategy, strong analytical skills, and a passion for the restaurant industry will excel in this role.
💰 Compensation & Benefits
Salary Range: $70,000 - $90,000 per year (Based on industry standards for a Manager role in the restaurant industry with 3-5 years of experience)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Arby’s meals
- Opportunities for career growth within the Inspire Brands family of restaurants
Working Hours: Full-time, typically Monday-Friday, with some flexibility for meetings and project deadlines
ASSUMPTION: Salary range is estimated based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Arby’s operates in the competitive quick-service restaurant (QSR) industry, focusing on sandwiches and deli-inspired foods. The company faces competition from other national chains like McDonald's, Burger King, and Subway.
Company Size: Arby’s is part of the Inspire Brands family of restaurants, which has over 32,000 restaurants worldwide. This large company size offers extensive resources and growth opportunities for employees.
Founded: Arby’s was founded in 1964, making it an established brand with a rich history in the restaurant industry.
Company Description:
- Arby’s is known for its signature sandwiches, such as the Roast Beef and Beef ‘n Cheddar, as well as its curly fries and Jamocha shakes.
- The company emphasizes quality ingredients and unique menu items, setting it apart from other QSR competitors.
- Arby’s is committed to providing a positive dining experience for its customers and fostering a supportive work environment for its employees.
Company Specialties:
- Menu innovation and development
- Brand marketing and advertising
- Restaurant operations and management
- Franchise support and development
Company Website: http://www.arbys.com
ASSUMPTION: Arby’s is focused on growth and innovation, making it an exciting place for professionals looking to make an impact in the restaurant industry.
📊 Role Analysis
Career Level: Managerial, with potential for growth into senior leadership roles within the company or the broader Inspire Brands family.
Reporting Structure: This role reports directly to the Sr. Director, Menu Category Management.
Work Arrangement: On-site, with the possibility of occasional remote work for meetings or project collaboration.
Growth Opportunities:
- Advancement within the Menu Category Management team
- Expansion into other areas of the business, such as marketing, operations, or franchise development
- Career growth within the broader Inspire Brands family of restaurants
ASSUMPTION: This role offers significant growth potential for the right candidate, given Arby’s commitment to internal promotions and career development.
🌍 Location & Work Environment
Office Type: Corporate headquarters
Office Location(s): Atlanta Support Center, Brookhaven, Georgia
Geographic Context:
- Brookhaven is an affluent suburb of Atlanta, offering a mix of urban and suburban living.
- The area is known for its high-quality schools, diverse dining options, and numerous parks and recreational facilities.
- Atlanta is a major hub for the restaurant industry, providing ample networking and professional development opportunities.
Work Schedule: Full-time, with a typical workweek of Monday-Friday, 8:00 AM - 5:00 PM, with some flexibility for meetings and project deadlines.
ASSUMPTION: The work environment is collaborative and fast-paced, with a strong emphasis on teamwork and results-driven performance.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the HR department
- In-person or video interview with the hiring manager and/or team members
- Final interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Menu strategy and innovation
- Collaboration and communication skills
- Problem-solving and analytical abilities
- Leadership and motivational skills
- Industry knowledge and passion for the restaurant business
Application Tips:
- Tailor your resume and cover letter to highlight your menu strategy experience and relevant skills.
- Prepare for behavioral interview questions that focus on your problem-solving, leadership, and collaboration skills.
- Research Arby’s menu, brand, and competitors to demonstrate your industry knowledge and enthusiasm for the role.
ATS Keywords: Menu strategy, innovation, collaboration, communication, leadership, project management, problem-solving, business acumen, consumer insights, market trends, product testing, presentation skills, analytical skills, cross-functional teamwork, strategic thinking, sales support, training skills
ASSUMPTION: The application process may vary depending on the specific needs of the hiring team and the volume of applicants for the position.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Menu optimization and analytics tools (e.g., Black Box Intelligence, Technomic)
- Consumer insights and market research platforms (e.g., Nielsen, YouGov)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate’s role and the team’s preferences.
👔 Cultural Fit Considerations
Company Values:
- Mavericks: We dare to be different
- Allies: We support each other
- Visionaries: We dream big
- Achievers: We deliver results
- Good Citizens: We do the right thing
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and open to change
- Passionate about the restaurant industry and Arby’s brand
Self-Assessment Questions:
- Do you thrive in a collaborative, fast-paced work environment?
- Are you passionate about the restaurant industry and eager to drive menu innovation?
- Do you possess strong leadership, communication, and project management skills?
- Are you comfortable working with cross-functional teams and adapting to change?
ASSUMPTION: Candidates who align with Arby’s core values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing the needs of franchisees, corporate stakeholders, and customers
- Adapting to a fast-paced, ever-changing work environment
- Navigating a large, complex organization with numerous departments and teams
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a results-driven mindset.
📈 Similar Roles Comparison
- Unlike other menu strategy roles, this position focuses specifically on menu category management, requiring a deep understanding of individual menu items and their contribution to overall brand success.
- Arby’s operates in the competitive quick-service restaurant (QSR) industry, with a unique focus on sandwiches and deli-inspired foods, setting it apart from other restaurant chains.
- Career paths within Arby’s and the broader Inspire Brands family of restaurants offer opportunities for growth and advancement in various functional areas, such as marketing, operations, and franchise development.
ASSUMPTION: This role offers unique challenges and opportunities compared to similar positions in the restaurant industry.
📝 Sample Projects
- Developing and executing a comprehensive menu renovation strategy to improve sales and customer satisfaction
- Conducting market research and consumer insights analysis to inform menu innovation and product development
- Partnering with cross-functional teams to launch a successful limited-time offer (LTO) campaign
ASSUMPTION: These sample projects demonstrate the strategic, collaborative, and analytical nature of the role.
❓ Key Questions to Ask During Interview
- Can you describe the current menu strategy and how this role will contribute to its evolution?
- How does this role collaborate with other departments, such as Operations and Marketing, to drive menu success?
- What are the most significant challenges facing the menu category management team, and how can this role address them?
- How does Arby’s support the professional development and growth of its employees?
- What is the company’s approach to balancing the needs of franchisees, corporate stakeholders, and customers in menu strategy decisions?
ASSUMPTION: These questions will help candidates better understand the role, the team, and the company’s priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your menu strategy experience and relevant skills
- Prepare for behavioral interview questions that focus on your problem-solving, leadership, and collaboration skills
- Research Arby’s menu, brand, and competitors to demonstrate your industry knowledge and enthusiasm for the role
- Follow up with the hiring manager or HR department one week after submitting your application to express your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
