Manager Brand Product and Photography

📌 Core Information

🔹 Job Title: Manager Brand Product and Photography

🔹 Company: Panera Bread

🔹 Location: Fenton, Missouri

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 27, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing food-related logistics for photoshoots
• Ensuring product accuracy in all photos/video assets
• Supporting accurate photo/video folders/asset management
• Managing and coordinating creative asset requests and projects
• Managing assigned budget for food orders

ASSUMPTION: This role requires a strong background in marketing, preferably with experience in fast casual restaurant or retail marketing. Proficiency in Microsoft Office and the ability to work in a fast-paced environment are essential.

📋 Key Responsibilities

✅ Manage all food-related logistics for photoshoots initiated by the Brand Marketing team

✅ Ensure product accuracy in all photos/video assets

✅ Support accurate photo/video folders/asset management

✅ Manage and coordinate creative asset requests and projects

✅ Manage assigned budget for food orders

✅ Attend photo/video shoots in person or virtually

✅ Provide shot retouch notes and/or asset notes

✅ Support accurate photo/video folders/asset management

✅ Act as key point of contact for image requests from internal partners, vendors or agencies

✅ Lead the audit of imagery when pulls are needed

✅ Assign image cropping, retouching, Photoshop editing, and art direction tasks to design teammates

✅ Ensure brand consistency and visual quality across deliverables while coordinating timelines and approvals

✅ Play an active role in our quality control process, ensuring all imagery being used in our creative assets is accurate and adheres to usage rights

ASSUMPTION: This role involves frequent travel to photo/video shoots, typically in St. Louis, NYC, and LA. Some weekend work may be required depending on the shoot schedule.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Minimum 3-5 years of marketing experience, preferably in fast casual restaurant or retail marketing

Required Skills:

• Proficient in Word, Excel (including V-Lookups), Power Point, and Google
• Proactive, self-motivated, organized, detail-oriented, reliable, and ability to work in a fast-paced, deadline-driven environment
• Effective multi-tasker who works well in multi-functional teams
• Strong verbal/written communication skills and analytic skills
• Collaborative communicator that assumes positive intent and embraces opportunities to solve problems
• Good-natured, positive, energetic yet professional attitude

Preferred Skills:

• Experience with coordination/logistics for photo or video shoots

ASSUMPTION: While not explicitly stated, proficiency in Photoshop and knowledge of the restaurant industry would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: $65,000 - $85,000 per year (based on industry standards for a Marketing Manager with 2-5 years of experience in the restaurant industry)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee discounts on Panera Bread products

Working Hours: Full-time, typically Monday through Friday, with some weekend work required depending on shoot schedule

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager with 2-5 years of experience in the restaurant industry. Actual compensation may vary based on factors such as skills, experience, and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Panera Bread operates in the restaurant industry, specifically in the fast-casual segment. The company is known for its freshly baked bread, soups, salads, and sandwiches.

Company Size: Panera Bread is a large company with over 10,000 employees worldwide. This size allows for ample opportunities for growth and career advancement.

Founded: Panera Bread was founded in 1987 as St. Louis Bread Company and has since expanded to over 2,000 locations across the United States and Canada.

Company Description:

• Panera Bread is committed to serving delicious, freshly prepared, clean food made with carefully selected ingredients
• The company believes in treating people with warmth, kindness, and respect, both guests and associates
• Panera Bread is focused on improving quality and convenience, offering omni-channel access to its products through mobile ordering, catering, and delivery

Company Specialties:

• Freshly baked bread and pastries
• Comforting dishes with an intriguing twist
• Commitment to sustainability and reducing environmental impact

Company Website: Panera Bread

ASSUMPTION: Panera Bread's commitment to quality, sustainability, and customer service makes it an attractive employer in the restaurant industry.

📊 Role Analysis

Career Level: This role is a mid-level management position, reporting directly to the Senior Manager – Project Management.

Reporting Structure: The Manager Brand Product and Photography will report to the Senior Manager – Project Management and work closely with the Culinary team, producers, agency partners, and internal marketing departments.

Work Arrangement: This role is on-site, with frequent travel to photo/video shoots required. Some weekend work may be necessary depending on the shoot schedule.

Growth Opportunities:

• Advancement to a senior-level marketing position within the company
• Expanding responsibilities and managing a team of marketing professionals
• Gaining experience in brand management, product development, and photography

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand responsibilities and advance within the company.

🌍 Location & Work Environment

Office Type: Panera Bread's headquarters is located in St. Louis, Missouri, with additional offices in Needham, Massachusetts.

Office Location(s): 3630 S. Geyer Road, Suite 100, St. Louis, MO 63117, US; 63 Kendrick Street, 3 Charles River Place, Needham, MA 02494, US

Geographic Context:

• St. Louis, Missouri, is located in the Midwest region of the United States
• The city offers a mix of urban and suburban living, with a variety of cultural attractions and outdoor recreation opportunities
• The cost of living in St. Louis is relatively affordable compared to other major metropolitan areas in the United States

Work Schedule: Full-time, typically Monday through Friday, with some weekend work required depending on shoot schedule

ASSUMPTION: The geographic context of this role may require some flexibility in work hours to accommodate travel and shoot schedules.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the hiring manager and other team members
• Background check and reference check
• Job offer

Key Assessment Areas:

• Marketing experience and expertise
• Communication and interpersonal skills
• Problem-solving and analytical skills
• Cultural fit and alignment with Panera Bread's values

Application Tips:

• Tailor your resume and cover letter to highlight your marketing experience and relevant skills
• Be prepared to discuss your experience with photo or video shoots and your ability to manage logistics and coordinate with various stakeholders
• Demonstrate your enthusiasm for Panera Bread's commitment to quality, sustainability, and customer service

ATS Keywords: Marketing, Brand Management, Product Photography, Logistics, Project Management, Microsoft Office, Fast Casual, Restaurant Industry

ASSUMPTION: Panera Bread's application process may vary depending on the specific role and location. Applicants should be prepared to demonstrate their relevant experience and skills throughout the interview process.

🛠️ Tools & Technologies

• Microsoft Office (Word, Excel, PowerPoint, and Google)
• Photoshop (preferred)
• Project management tools (e.g., Asana, Trello, or JIRA)

ASSUMPTION: While not explicitly stated, proficiency in Photoshop and project management tools would be beneficial for this role.

👔 Cultural Fit Considerations

Company Values:

• Freshness
• Quality
• Community
• Integrity
• Innovation

Work Style:

• Collaborative and team-oriented
• Fast-paced and deadline-driven
• Focused on quality and continuous improvement

Self-Assessment Questions:

• Do you have experience working in a fast-paced, collaborative environment?
• Are you detail-oriented and able to manage multiple projects simultaneously?
• Do you share Panera Bread's commitment to quality, sustainability, and customer service?

ASSUMPTION: Applicants should be prepared to demonstrate their alignment with Panera Bread's values and work style throughout the interview process.

⚠️ Potential Challenges

• Frequent travel to photo/video shoots, with some weekend work required
• Managing multiple projects and deadlines simultaneously
• Working with a diverse range of stakeholders, including producers, agency partners, and internal marketing departments
• Ensuring product accuracy in all photos/video assets, requiring attention to detail and strong communication skills

ASSUMPTION: These challenges can be overcome by a proactive, organized, and detail-oriented individual with strong communication and project management skills.

📈 Similar Roles Comparison

• This role is similar to a Brand Manager or Product Manager in a marketing department, with a focus on photography and logistics
• Unlike other roles in marketing, this position requires frequent travel and some weekend work
• Career progression in this role may lead to senior-level marketing positions within the company

ASSUMPTION: Applicants should be prepared to discuss their relevant experience and how it compares to the specific requirements of this role.

📝 Sample Projects

• Managing a photoshoot for a new product launch, including coordinating with the culinary team, producers, and agency partners to ensure accurate product representation
• Conducting a comprehensive audit of Panera Bread's image library to ensure all imagery adheres to usage rights and is accurate
• Managing a creative asset request for a marketing campaign, including assigning tasks to design teammates and ensuring brand consistency and visual quality

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role.

❓ Key Questions to Ask During Interview

• Can you describe a typical photoshoot and the role of the Manager Brand Product and Photography in ensuring product accuracy?
• How does this role collaborate with the Culinary team, producers, and agency partners to manage food-related logistics and ensure accurate product representation?
• What are the key challenges facing the Manager Brand Product and Photography in this role, and how can they be overcome?
• How does this role support Panera Bread's commitment to quality, sustainability, and customer service?
• What opportunities are there for growth and advancement within the company for someone in this role?

ASSUMPTION: These questions demonstrate a candidate's interest in the role and their understanding of its key responsibilities and challenges.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing experience and relevant skills
• Prepare for your interview by researching Panera Bread's commitment to quality, sustainability, and customer service, as well as the specific requirements of this role
• Follow up with the hiring manager one week after your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.