Manager -Communications

📌 Core Information 🔹 Job Title: Manager - Communications 🔹 Company: BASF SE 🔹 Location: Godrej One - Mumbai, IN 🔹 Job Type: On-site, Full-time 🔹 Category: Communications, Public Relations 🔹 Date Posted: April 29, 2025 🔹 Experience Level: 10+ years 🚀 Job Overview Key aspects of this role include: - Leading communications for BASF India in collaboration with the KL service hub. - Ensuring consistent communication of BASF's core messages with key stakeholders through traditional, social, and digital platforms. - Understanding stakeholder perceptions and needs to communicate appropriately and shape positive opinion about the BASF brand. - Managing media relations, crisis communications, and employee engagement initiatives to enhance BASF's brand perception. ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with diverse teams. The ideal candidate will have experience in a corporate or agency setting and be comfortable working in a multicultural environment. 📋 Key Responsibilities ✅ Stakeholder Relations: - Create, implement, and monitor stakeholder engagement plans to strengthen BASF India's positioning and perception among stakeholders. - Lead communication for the Managing Director and key spokespersons in the organization. - Review and support content/material for BASF in India report and Annual Report. - Collaborate with other expert groups in the KL Service Hub to capture synergies of an integrated approach to stakeholder engagement programs. ✅ Media Relations: - Drive the media relations strategy for BASF in India and advise/ work closely with spokespersons to build BASF brand among the media fraternity. - Review/support press releases, by-line articles, and keynote presentations. - Manage media inquiries, review interview preparations, and relationship-building meetings. - Drive and implement media training for spokespersons. - Maintain a keen understanding of industry trends affecting BASF in India and make appropriate recommendations regarding communication strategy. - Establish and maintain relations with journalists relevant to BASF. ASSUMPTION: This role requires strong media relations skills, the ability to build and maintain relationships with key journalists, and a keen understanding of industry trends. ✅ Crisis Communications: - Ensure crisis preparedness by conducting crisis workshops at sites in partnership with the EHS team. - Provide crisis communication support in the event of an incident/crisis and support CIMT (Country Incident Management Team). - Monitor relevant news affecting BASF via traditional media and social media. ✅ Employee Communications: - Explore, deploy, and recommend tech-based communication tools in enhancing employee engagement. - Lead planning and implementation of leadership townhalls with support from the KL Service Hub. - Ensure India intranet and internet are updated via the KL Hub team. - Execute and monitor global and regional internal communication campaigns. ✅ Events and Campaigns: - Plan, execute, and measure internal communication events and campaigns with business and service units. 🎯 Required Qualifications Education: - Graduate/Post-graduate degree in PR, communications, or a related discipline. Experience: - Proven working experience in developing integrated communications strategy either in a corporate or agency set up (minimum 12-15 years). Required Skills: - High level of judgement to advise management. - Ability to see the bigger picture and reach out and create networks that influence BASF positively. - Good planning and organizational skills, creating systems that enhance stakeholder knowledge and interaction. - Excellent interpersonal skills, an ability to think strategically, and excellent oral and strong written communication skills (incl. editing). - Experience and comfort working with multicultural and virtual teams. - Preferably from a PR Agency background with knowledge and experience in the O&G or petrochemical and corporate sectors. Preferred Skills: - Experience with crisis communication and media training. - Familiarity with tech-based communication tools for employee engagement. ASSUMPTION: Given the experience level required, candidates are expected to have a strong track record in communications, with a deep understanding of stakeholder engagement, media relations, and crisis communication. 💰 Compensation & Benefits Salary Range: INR 25-35 lakhs per annum (Estimated based on industry standards for a senior communications role in Mumbai) Benefits: - Comprehensive health insurance - Retirement benefits (401k match) - Employee stock purchase plan - Generous vacation and sick leave policy - Flexible work arrangements (hybrid work model) Working Hours: Full-time (40 hours/week), with flexible hours and remote work options available. ASSUMPTION: The salary range is estimated based on industry standards for a senior communications role in Mumbai. Benefits are based on typical offerings from large corporations in the chemical manufacturing industry. 📌 Applicant Insights 🔍 Company Context Industry: Chemical Manufacturing - BASF is the world's largest chemical producer by revenue, with a strong presence in India. - The chemical industry in India is expected to grow at a CAGR of 10.5% during 2021-2026, driven by increasing demand from end-user industries. Company Size: 10,001+ employees - As a large corporation, BASF offers extensive resources and opportunities for career growth. Founded: 1865 - BASF was founded in Germany and has since grown into a global chemical company with operations in over 80 countries. Company Description: - BASF creates chemistry for a sustainable future, combining economic success with environmental protection and social responsibility. - The company operates in six segments: Chemicals, Materials, Industrial Solutions, Nutrition & Care, Surface Technologies, and Agricultural Solutions. Company Specialties: - Chemicals - Performance Products - Functional Materials & Solutions - Agricultural Solutions Company Website: basf.com ASSUMPTION: BASF's large size and global presence offer candidates the opportunity to work on diverse projects and gain international experience. 📊 Role Analysis Career Level: Senior Managerial role - This role reports directly to the Managing Director of BASF India and is responsible for leading communications efforts across the country. Reporting Structure: - The Manager - Communications will report to the Managing Director of BASF India and work closely with key spokespersons in the organization. Work Arrangement: - This role is primarily on-site, with flexible work arrangements available, including remote work and hybrid models. Growth Opportunities: - Opportunities for career progression within BASF's global communications network. - Potential to work on cross-functional projects and gain exposure to different business units. ASSUMPTION: Given BASF's global presence, candidates may have opportunities to work on international projects or transfer to other BASF locations. 🌍 Location & Work Environment Office Type: On-site, with flexible work arrangements available - The primary office location is at Godrej One - Mumbai, IN. Office Location(s): - Godrej One - Mumbai, IN Geographic Context: - Mumbai is the financial capital of India and a major hub for the chemical industry. - The city offers a vibrant cultural scene, excellent dining options, and numerous recreational activities. Work Schedule: - Full-time (40 hours/week), with flexible hours and remote work options available. ASSUMPTION: Mumbai's fast-paced and dynamic environment may appeal to candidates seeking a challenging and diverse work environment. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening 3. In-person or video interview with the hiring manager 4. Final interview with the Managing Director or another senior stakeholder Key Assessment Areas: - Strategic thinking and communication skills - Media relations and crisis communication experience - Ability to work effectively with diverse teams - Understanding of BASF's business and industry trends Application Tips: 1. Tailor your resume to highlight relevant experience and skills for this role. 2. Prepare examples of your media relations, crisis communication, and stakeholder engagement successes. 3. Research BASF's business and industry trends to demonstrate your understanding of the company and its market. ATS Keywords: Integrated Communications Strategy, Stakeholder Engagement, Media Relations, Crisis Communications, Employee Communications, Event Planning, Leadership Communication, Content Creation, Social Media Engagement, Crisis Preparedness, Interpersonal Skills, Strategic Thinking, Organizational Skills, Multicultural Team Collaboration, Public Relations, Communication Tools ASSUMPTION: Applicants should focus on demonstrating their strategic thinking, communication skills, and relevant experience in their application materials. 🛠️ Tools & Technologies - Microsoft Office Suite (Word, Excel, PowerPoint) - Adobe Creative Suite (Photoshop, Illustrator, InDesign) - Social media platforms (LinkedIn, Twitter, Facebook) - Crisis communication software (e.g., OnSolve, Everbridge) - Employee engagement platforms (e.g., Workplace from Meta, Slack) ASSUMPTION: Candidates should be comfortable using common communication and collaboration tools, as well as industry-specific software for crisis communication and employee engagement. 👔 Cultural Fit Considerations Company Values: - We create chemistry for a sustainable future. - We combine economic success with environmental protection and social responsibility. - We foster collaboration and respect diversity. Work Style: - BASF values a diverse and inclusive work environment, with a strong focus on collaboration and teamwork. - The company encourages innovation, continuous learning, and a growth mindset. Self-Assessment Questions: 1. How do you align with BASF's commitment to sustainability and social responsibility in your previous roles? 2. Describe a time when you successfully managed a diverse team in a multicultural environment. 3. How do you approach continuous learning and staying up-to-date with industry trends? ASSUMPTION: Candidates should demonstrate a strong fit with BASF's values and work style, as well as a commitment to sustainability and social responsibility. ⚠️ Potential Challenges 1. Managing communications for a large, global organization with diverse stakeholders. 2. Navigating a fast-paced and dynamic work environment in a major metropolitan area. 3. Balancing the demands of media relations, crisis communication, and employee engagement initiatives. ASSUMPTION: Candidates should be prepared to manage multiple priorities and work effectively in a fast-paced environment. 📈 Similar Roles Comparison 1. Manager - Communications (BASF) vs. Communications Manager (Other Companies): - BASF's role requires a deeper understanding of the chemical industry and a broader range of stakeholder engagement. - Other companies may have more focused communications roles, with less emphasis on crisis communication and employee engagement. 2. Industry-specific context: - The chemical industry in India is expected to grow at a CAGR of 10.5% during 2021-2026, driven by increasing demand from end-user industries. - BASF's global presence offers opportunities for international exposure and career growth. 3. Career path comparison: - In BASF, this role can lead to career progression within the global communications network or other business units. - Other companies may offer different career paths, depending on their organizational structure and industry focus. ASSUMPTION: Candidates should research similar roles in other companies to understand the unique aspects of BASF's communications manager role. 📝 Sample Projects 1. Media Relations Campaign: Develop and execute a media relations campaign to raise awareness of BASF's sustainability initiatives in India. 2. Crisis Communication Plan: Create a comprehensive crisis communication plan for a hypothetical incident at a BASF manufacturing facility in India. 3. Employee Engagement Initiative: Design and implement an employee engagement initiative to improve internal communication and collaboration at BASF India. ASSUMPTION: Candidates should prepare examples of their media relations, crisis communication, and employee engagement successes to demonstrate their qualifications for this role. ❓ Key Questions to Ask During Interview 1. Role Responsibilities: Can you provide more details about the day-to-day responsibilities and priorities for this role? 2. Team Structure: How does the communications team at BASF India collaborate with other departments and business units? 3. Company Culture: What aspects of BASF's company culture make it a unique place to work? 4. Growth Opportunities: What opportunities exist for professional development and career growth within BASF's global communications network? 5. Work Environment: How does BASF support work-life balance and employee well-being in its Mumbai office? ASSUMPTION: Candidates should ask thoughtful questions to demonstrate their interest in the role and gain a better understanding of BASF's work environment and culture. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through this link: Apply Now 2. Tailor your resume to highlight relevant experience and skills for this role. 3. Prepare examples of your media relations, crisis communication, and stakeholder engagement successes. 4. Research BASF's business and industry trends to demonstrate your understanding of the company and its market. 5. Follow up with the hiring manager one week after submitting your application to express your interest in the role. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.