📌 Core Information
🔹 Job Title: MANAGER DIGITAL COMMUNICATIONS
🔹 Company: Cemex
🔹 Location: Houston, Texas, United States
🔹 Job Type: On-site
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-05-08
🔹 Experience Level: 7-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing all social media channels and digital platforms for Cemex US
- Creating and curating content that positively positions the Cemex brand
- Engaging with external stakeholders and coordinating with internal teams
- Developing paid and earned strategies for social media activity
- Driving integration of social media activity across departments and functions
ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and a deep understanding of social media platforms and analytics.
📋 Key Responsibilities
✅ Social Media Management: Produce rich social experiences, develop paid and earned strategies, maintain a central content calendar, lead reporting and social listening, and curate digital assets.
✅ Community Management: Act as the primary community manager, engaging with external stakeholders across all social platforms.
✅ Campaign Support: Support paid campaigns by delivering best-in-class social media solutions.
✅ Stakeholder Collaboration: Work with internal stakeholders to develop relevant campaigns and integrate social media activity across departments and functions.
✅ Content Studio Briefs: Prepare briefs for the content studio and ensure the flow of content through the communication pipeline.
✅ Quarterly Metrics and Insights: Prepare and present quarterly metrics and insights.
ASSUMPTION: This role requires a high degree of organization, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing or Communications preferred
Experience: 7-10 years of experience in social media management, surveillance, and content creation
Required Skills:
- Proven experience managing large B2B social and digital communities
- Demonstrated experience growing social media channels and enhancing campaigns
- Proficient and up-to-date knowledge of key social media platforms
- Strong and practical knowledge of analytics and social listening solutions
- Strong English language skills and copy-writing experience
- Previous experience with video production process
- Commercial awareness of how social media campaigns drive overall business KPIs
- Experience managing budgets for multiple projects
- Experience planning and producing community programs
- Excellent creative skills and ability to turn ideas into actionable plans
- High degree of tech comfort/awareness
Preferred Skills:
- Fluency in Spanish
- Experience working in the construction or building materials industry
ASSUMPTION: Candidates should have a proven track record in social media management and a strong understanding of digital marketing strategies.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Manager Digital Communications role with 7-10 years of experience in the Houston area)
Benefits:
- Health, dental, and vision plans
- Vacation or paid time off
- Employee assistance program
- Retirement plan options
- Competitive wages and excellent benefits package
Working Hours: Full-time, Monday-Friday, with the possibility of extended hours or weekends as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Wholesale Building Materials
Company Size: 10,001+ employees (Global leader in producing and supplying cement, aggregates, ready-mix concrete, and urbanization solutions)
Founded: 1906 (Headquarters in Monterrey, NL, Mexico)
Company Description:
- Cemex is a global industry leader in producing and supplying cement, aggregates, ready-mix concrete, and urbanization solutions.
- The company is driving innovation to solve the world’s building challenges and help the world reach the next frontier of sustainable living.
Company Specialties:
- Materiales de Construcción
- Cemento
- Concreto premezclado
- and Agregados
Company Website: www.cemex.com
ASSUMPTION: As a global leader in the building materials industry, Cemex offers a dynamic and multicultural work environment with opportunities for career growth and development.
📊 Role Analysis
Career Level: Managerial
Reporting Structure: This role reports directly to the Director of Corporate Communications or a similar role.
Work Arrangement: On-site, with the possibility of occasional domestic travel
Growth Opportunities:
- Potential career progression within the communications department or related fields
- Opportunities to work on global projects and collaborate with international teams
- possibility to gain experience in various aspects of corporate communications and marketing
ASSUMPTION: This role offers a unique opportunity to gain experience in digital communications and contribute to the company's global marketing efforts.
🌍 Location & Work Environment
Office Type: Corporate headquarters with an open concept office environment
Office Location(s): 10100 Katy Fwy, Houston, Texas 77043, US
Geographic Context:
- Houston is the fourth most populous city in the United States and a major hub for the energy, aerospace, and healthcare industries.
- The city offers a diverse cultural scene, with numerous museums, theaters, and music venues.
- Houston has a humid subtropical climate, with mild winters and hot, humid summers.
Work Schedule: Full-time, Monday-Friday, with the possibility of extended hours or weekends as needed
ASSUMPTION: Houston's vibrant and multicultural environment, along with its strong job market, makes it an attractive location for professionals seeking opportunities in various industries.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-depth interview with the hiring manager and/or other team members
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Social media management and content creation skills
- Understanding of analytics and social listening tools
- Communication and interpersonal skills
- Problem-solving and strategic thinking
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of Cemex's industry and the specific requirements of the role
- Showcase your portfolio or examples of your work, if applicable
- Prepare thoughtful questions to ask during the interview to demonstrate your interest in the role and company
ATS Keywords: Social Media Management, Digital Communications, Content Creation, Community Management, Analytics, Social Listening, Paid Campaigns, Brand Awareness, Engagement Strategies, Creative Skills, Tech Awareness, B2B Marketing, Paid Campaigns, Digital Marketing, Stakeholder Engagement, Project Management
ASSUMPTION: As a large organization, Cemex may use Applicant Tracking Systems (ATS) to manage and filter job applications. Including relevant keywords in your resume can help your application stand out.
🛠️ Tools & Technologies
- Social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)
- Analytics and social listening tools (Hootsuite, Sprout Social, Buffer, etc.)
- Content creation and design tools (Canva, Adobe Creative Suite, etc.)
- Project management tools (Asana, Trello, Microsoft Project, etc.)
- Video production and editing tools (Adobe Premiere Pro, Final Cut Pro, etc.)
ASSUMPTION: Familiarity with industry-standard tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Safety: Prioritizing the safety and well-being of our employees, customers, and communities
- Integrity: Acting with honesty, transparency, and accountability in all our actions
- Excellence: Striving for continuous improvement and delivering high-quality products and services
- Sustainability: Committed to minimizing our environmental impact and contributing to a sustainable future
- Innovation: Encouraging creativity, innovation, and a growth mindset
Work Style:
- Collaborative and team-oriented, with a strong focus on cross-functional collaboration
- Results-driven and focused on delivering tangible outcomes
- Adaptable and able to thrive in a dynamic and fast-paced environment
- Comfortable working in an open concept office environment
Self-Assessment Questions:
- How do your personal values align with Cemex's company values, particularly in the context of this role?
- How comfortable are you working in an open concept office environment and collaborating with various teams?
- How do you approach continuous learning and staying up-to-date with industry trends and best practices in social media management?
ASSUMPTION: Assessing your cultural fit and work style is crucial for ensuring a successful and enjoyable work experience at Cemex.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Keeping up with the fast-paced nature of social media and digital marketing trends
- Collaborating with various internal stakeholders and external partners
- Occasional extended hours or weekends as needed
- Working in a large organization with a complex reporting structure
ASSUMPTION: Recognizing and addressing potential challenges is essential for successful navigation of this role.
📈 Similar Roles Comparison
- This role is unique in its focus on digital communications and social media management within the building materials industry
- Compared to related roles in marketing or communications, this position requires a strong understanding of social media platforms, analytics, and community management
- Career progression in this role may lead to opportunities in corporate communications, brand management, or digital marketing
ASSUMPTION: Understanding the unique aspects of this role and its potential career paths is crucial for making an informed decision about applying.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new product launch
- Creating and curating content for a company blog or website, highlighting industry trends and thought leadership
- Managing a crisis communication plan in response to a negative event or issue
ASSUMPTION: Familiarity with these types of projects can help you demonstrate your qualifications and fit for the role.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the digital communications team currently, and how can this role address them?
- How does this role collaborate with other departments and functions within the company?
- What opportunities are there for professional development and growth within the digital communications team?
- How does the company support work-life balance for employees in this role?
- What are the key performance indicators (KPIs) for this role, and how are they tracked and measured?
ASSUMPTION: Asking thoughtful and relevant questions demonstrates your interest in the role and helps you make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio or examples of your work, if applicable
- Prepare thoughtful questions to ask during the interview to demonstrate your interest in the role and company
- Follow up with the hiring manager or HR department within one week of your interview, expressing your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
