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Manager, External Communications

EY
Full-time
On-site
Kuala Lumpur, Kuala Lumpur, Malaysia
πŸ“£ Marketing Communications (MarCom)

πŸ“Œ Core Information

πŸ”Ή Job Title: Manager, External Communications

πŸ”Ή Company: EY

πŸ”Ή Location: Kuala Lumpur, Malaysia

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Business Consulting and Services

πŸ”Ή Date Posted: May 6, 2025

πŸ”Ή Experience Level: Mid-level (2-5 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and managing external communications programs and materials
  • Collaborating with various stakeholders, including internal teams, clients, and external partners
  • Acting as a focal point for media requests and public relations activities
  • Overseeing and managing the organization's digital assets

ASSUMPTION: This role requires a proactive individual who can effectively collaborate with various stakeholders, manage multiple projects under pressure, and ensure consistent messaging and alignment with the brand's tone and voice.

πŸ“‹ Key Responsibilities

βœ… Identify target audiences, tactics, and methods for communications outreach and engagement

βœ… Develop relevant and quality external communications programs, plans, and materials, including key messages, content, and positioning

βœ… Create and manage content for press releases, speeches, newsletters, social media, and other communication channels

βœ… Collaborate with stakeholders across departments to gather insights and ensure messaging is consistent and effective

βœ… Serve as the subject matter expert, providing guidance to internal stakeholders on public relations activation

βœ… Proactively build relationships and collaborate with media outlets or organizations, community groups, commentators, opinion makers, and relevant influencers to expand outreach, source opportunities, and generate interest in topics

βœ… Act as a focal point for media requests - monitoring and responding appropriately to requests from the media

βœ… Facilitate and organize media interviews, articles, press briefings, and public speaking engagements for the organization's designated spokespeople

βœ… Support preparation of spokespeople for media interactions and public appearances, including the briefing process

βœ… Oversee and manage the organization's digital assets, including the website, social media channels, and WhatsApp broadcasts

ASSUMPTION: The role involves a mix of strategic planning, creative content development, and tactical execution, requiring strong project management and delivery skills.

🎯 Required Qualifications

Education: A degree in Mass Communications, Public Relations, Journalism, or a related field

Experience: Minimum 4 years' experience in Communications, Public Relations, Journalism, or a related field

Required Skills:

  • Excellent written and oral communications, as well as listening and interpretation skills
  • Excellent command of written and spoken English and Bahasa Malaysia
  • Analytical, lateral thinker
  • Meticulous, with an eye for detail
  • Able to work independently, virtually, and collaboratively in a large, matrixed organization
  • Strong project management and delivery skills - able to work under pressure, balance several assignments at one time, while prioritizing and meeting deadlines
  • Possess confidence and maturity to interact effectively and develop strong working relationships with internal and external stakeholders at all levels
  • Able to work with complex and sometimes technical subject matters and turn them into compelling media stories
  • Knowledge and sound understanding of the local media environment and social media landscape and best practices

Preferred Skills:

  • Experience in a professional services firm or a related industry
  • Familiarity with EY's brand and values

ASSUMPTION: The ideal candidate will have a strong background in communications, excellent stakeholder management skills, and a proven track record of delivering high-quality communications programs and materials.

πŸ’° Compensation & Benefits

Salary Range: RM 150,000 - RM 200,000 per annum (Based on industry standards for a mid-level communications manager in Kuala Lumpur)

Benefits:

  • Competitive salary and benefits package
  • Flexible working arrangements
  • Opportunities for professional development and career advancement
  • Global mobility opportunities

Working Hours: Full-time (40 hours per week) with flexible working hours and remote work options available

ASSUMPTION: The salary range is an estimate based on industry standards for a mid-level communications manager in Kuala Lumpur. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: EY is a global leader in assurance, tax, transaction, and advisory services. The company operates in over 150 countries and has over 300,000 employees worldwide.

Company Size: EY is a large organization with over 200,000 employees globally. This size offers opportunities for career growth and exposure to diverse projects and industries.

Founded: EY was founded in 1989 through the merger of Ernst & Whinney and Arthur Young & Co.

Company Description:

  • EY helps organizations capitalize on new opportunities and manage risks to deliver sustainable growth.
  • The company's services include audit, tax, transaction, and consulting services.
  • EY's clients range from start-ups to multinational corporations across various industries.

Company Specialties:

  • Audit and assurance services
  • Tax services
  • Transaction services
  • Consulting services

Company Website: www.ey.com

ASSUMPTION: EY's global presence and diverse service offerings provide a dynamic and challenging work environment for employees.

πŸ“Š Role Analysis

Career Level: Mid-level (Manager)

Reporting Structure: This role reports directly to the Head of Communications or a similar role within the organization.

Work Arrangement: On-site with flexible working hours and remote work options available.

Growth Opportunities:

  • Progression to a senior-level role within the communications function
  • Expansion into other areas of the business, such as internal communications or marketing
  • Opportunities for global mobility and international assignments

ASSUMPTION: This role offers a clear career path for ambitious and talented communications professionals looking to advance their careers within a global organization.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art facilities

Office Location(s): Kuala Lumpur, Malaysia

Geographic Context:

  • Kuala Lumpur is the capital and largest city of Malaysia, with a population of over 1.8 million people.
  • The city is a major commercial hub and a significant financial center in Southeast Asia.
  • Kuala Lumpur offers a mix of modern urban living and traditional Malaysian culture, with numerous attractions, shopping malls, and entertainment options.

Work Schedule: Full-time (40 hours per week) with flexible working hours and remote work options available

ASSUMPTION: Kuala Lumpur's vibrant and multicultural environment provides an exciting backdrop for this role, with ample opportunities for personal and professional growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final round interview with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Communication skills, both written and verbal
  • Stakeholder management and collaboration
  • Project management and delivery skills
  • Cultural fit and alignment with EY's values
  • Problem-solving and analytical skills

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of your previous communications work, including press releases, articles, and social media campaigns
  • Research EY's brand and values to demonstrate your understanding of the organization and its culture
  • Practice common interview questions and prepare thoughtful questions to ask the interviewer

ATS Keywords: External Communications, Manager, Public Relations, Media Relations, Stakeholder Management, Project Management, Content Creation, Digital Asset Management, Media Monitoring, Media Engagement

ASSUMPTION: EY's application process is competitive, and candidates should be prepared to demonstrate their skills and experiences throughout multiple rounds of interviews.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Content management systems (e.g., WordPress, Drupal)
  • Social media platforms (e.g., Facebook, Twitter, LinkedIn)
  • Media monitoring tools (e.g., Mention, Brand24)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are commonly used in the communications and public relations industry.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Building a better working world
  • Integrity
  • Quality
  • One global team
  • Respect for each other

Work Style:

  • Collaborative and team-oriented
  • Results-driven and focused on delivering high-quality work
  • Adaptable and open to feedback
  • Proactive and self-motivated

Self-Assessment Questions:

  • Do you have a strong commitment to EY's purpose of building a better working world?
  • Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
  • Can you effectively manage multiple projects and stakeholders simultaneously?
  • Do you have a proven track record of delivering high-quality communications programs and materials?

ASSUMPTION: Candidates who align with EY's values and work style will be most successful in this role.

⚠️ Potential Challenges

  • Managing multiple projects and stakeholders simultaneously can be challenging and stressful at times
  • Working with complex and sometimes technical subject matters may require additional research and learning
  • The fast-paced nature of the role may require long hours and weekend work
  • EY's global presence may result in occasional international travel

ASSUMPTION: These challenges are inherent to the role and can be managed effectively with strong project management skills, adaptability, and a results-driven mindset.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Communications Manager or Public Relations Manager position in a professional services firm or a related industry
  • However, EY's global presence and diverse service offerings set it apart from other organizations in the industry
  • Career progression in this role may lead to senior-level positions within the communications function or expansion into other areas of the business

ASSUMPTION: While this role shares similarities with other communications manager positions, its unique context within EY offers distinct opportunities for growth and development.

πŸ“ Sample Projects

  • Developing and executing a comprehensive communications plan for a major company announcement or event
  • Creating and managing content for a high-profile media campaign, including press releases, articles, and social media posts
  • Collaborating with internal stakeholders to gather insights and ensure consistent messaging across various channels and platforms

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the broader communications and marketing strategy for the organization?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • What opportunities are there for professional development and growth within the communications function or the broader organization?
  • How does EY support work-life balance for its employees?

ASSUMPTION: Asking thoughtful and relevant questions demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of your previous communications work, including press releases, articles, and social media campaigns
  • Research EY's brand and values to demonstrate your understanding of the organization and its culture
  • Practice common interview questions and prepare thoughtful questions to ask the interviewer
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.