📌 Core Information
🔹 Job Title: Manager - Fintech Business Development, Brand Marketing and CVM
🔹 Company: MTN Benin
🔹 Location: Douala, Littoral, Cameroon
🔹 Job Type: Full time
🔹 Category: Telecommunications
🔹 Date Posted: July 2, 2025
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading business development efforts in the fintech sector
- Focusing on brand marketing and customer value management
- Partnering with employees, customers, and stakeholders to achieve shared goals
- Embracing MTN's LIVE Y'ello values: Lead with Care, Can-do with Integrity, Collaborate with Agility, Serve with Respect, Act with Inclusion
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to navigate the dynamic fintech industry.
📋 Key Responsibilities
✅ Lead business development efforts in the fintech sector, focusing on brand marketing and customer value management
✅ Collaborate with cross-functional teams to develop and implement strategies that drive business growth and customer satisfaction
✅ Monitor market trends and competitors to identify opportunities and mitigate risks
✅ Manage and mentor a team of business development professionals
✅ Represent MTN at industry events and conferences, fostering strategic partnerships
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and team leadership, requiring a versatile and adaptable candidate.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field. MBA or relevant advanced degree is a plus.
Experience: Proven experience (2-5 years) in business development, brand marketing, or a related role within the fintech industry.
Required Skills:
- Proven leadership and team management skills
- Strong strategic planning and execution abilities
- Excellent communication and interpersonal skills
- Fluency in English (French is a plus)
- Proficiency in Microsoft Office Suite and CRM software
Preferred Skills:
- Experience working in the telecommunications industry
- Knowledge of the African fintech landscape
- Familiarity with data analysis and market research tools
ASSUMPTION: Candidates with experience in both business development and brand marketing within the fintech industry will be strongly considered.
💰 Compensation & Benefits
Salary Range: Industry standards for a mid-senior level role in the fintech sector in Cameroon range from XOF 5,000,000 to XOF 8,000,000 annually. This estimate is based on market research and may vary depending on the candidate's experience and qualifications.
Benefits:
- Health insurance
- Retirement plan
- Employee discounts on MTN services
- Professional development opportunities
Working Hours: Full-time position with standard office hours (Monday-Friday, 8:00 AM - 5:00 PM). Occasional work on weekends may be required to meet project deadlines.
ASSUMPTION: The salary range provided is an estimate and may be subject to change based on the candidate's qualifications and market conditions.
📌 Applicant Insights
🔍 Company Context
Industry: MTN Benin operates in the competitive telecommunications industry, with a focus on mobile network services and digital innovation.
Company Size: MTN Benin is a mid-sized company with 201-500 employees, providing a dynamic and collaborative work environment.
Founded: MTN Group was founded in 1994, and MTN Benin began operations in 2001. The company has since grown to become a leading telecommunications provider in the country.
Company Description:
- MTN Benin is committed to delivering a bold, new digital world to its customers
- The company focuses on innovation, quality, and customer experience
- MTN Benin is dedicated to empowering its employees and contributing positively to the communities it serves
Company Specialties:
- Mobile network services
- Mobile financial services
- Digital innovation and technology
Company Website: http://www.mtn.bj
ASSUMPTION: MTN Benin's focus on innovation and digital transformation creates opportunities for growth and professional development.
📊 Role Analysis
Career Level: This role is at the mid-senior level, offering opportunities for career growth and advancement within MTN Benin's fintech business development team.
Reporting Structure: The Manager - Fintech Business Development, Brand Marketing and CVM will report directly to the Head of Fintech Business Development and will oversee a team of business development professionals.
Work Arrangement: This is an on-site position, requiring the candidate to be based in Douala, Cameroon, with occasional travel to other MTN offices and industry events.
Growth Opportunities:
- Progression to a senior management role within MTN Benin's fintech business development team
- Expansion of responsibilities to include additional regions or product lines
- Opportunities to gain experience in cross-functional teams and projects
ASSUMPTION: Successful candidates will have a strong desire to grow within the organization and contribute to MTN Benin's long-term success.
🌍 Location & Work Environment
Office Type: MTN Benin's office in Douala is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): Douala, Cameroon
Geographic Context:
- Douala is the economic capital of Cameroon and a major hub for trade and commerce
- The city offers a vibrant mix of cultures, with a strong French influence
- Douala has a tropical climate, with high temperatures and humidity year-round
Work Schedule: Standard office hours are Monday-Friday, 8:00 AM - 5:00 PM. Occasional work on weekends may be required to meet project deadlines.
ASSUMPTION: Candidates should be comfortable working in a dynamic, multicultural environment and be prepared to adapt to the tropical climate.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the hiring manager
- In-person interview with the hiring manager and other team members
- Final interview with the Head of Fintech Business Development
Key Assessment Areas:
- Strategic thinking and business acumen
- Leadership and team management skills
- Communication and interpersonal skills
- Cultural fit and alignment with MTN's LIVE Y'ello values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in business development, brand marketing, and the fintech industry
- Prepare for behavioral interview questions that focus on your leadership, strategic planning, and problem-solving skills
- Research MTN Benin's mission, values, and recent projects to demonstrate your enthusiasm for the role and the company
ATS Keywords: Business Development, Brand Marketing, Fintech, Strategic Planning, Leadership, Team Management, Customer Value Management, Telecommunications, Cameroon, Douala
ASSUMPTION: MTN Benin's recruitment process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best candidate for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Data analysis and market research tools (e.g., Tableau, Google Analytics)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Candidates should be comfortable using industry-standard tools and technologies, with a willingness to learn and adapt to new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Lead with Care
- Can-do with Integrity
- Collaborate with Agility
- Serve with Respect
- Act with Inclusion
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on delivering excellence
Self-Assessment Questions:
- How do you demonstrate care and empathy in your leadership style?
- Can you provide an example of a time when you collaborated effectively with a diverse team to achieve a common goal?
- How do you balance the need for agility and adaptability with a commitment to ethical and responsible decision-making?
ASSUMPTION: Successful candidates will be able to articulate how their personal values and work style align with MTN Benin's LIVE Y'ello values.
⚠️ Potential Challenges
- The dynamic and competitive nature of the fintech industry may require frequent adaptation and pivoting of strategies
- Managing a team in a multicultural environment may present unique challenges and require strong interpersonal and communication skills
- Occasional travel may be required, which may disrupt personal and family routines
- The tropical climate in Douala may pose health and comfort challenges for some candidates
ASSUMPTION: Candidates should be prepared to navigate these challenges and demonstrate resilience and adaptability in the face of adversity.
📈 Similar Roles Comparison
- Unlike traditional business development roles, this position focuses on both brand marketing and customer value management, requiring a broader skill set and experience
- In the African fintech landscape, MTN Benin's focus on innovation and digital transformation sets it apart from competitors
- Career progression in this role may involve expanding responsibilities to include additional regions or product lines, providing opportunities for growth and advancement
ASSUMPTION: Candidates should consider how their experience and skills align with the unique requirements of this role and MTN Benin's focus on innovation and digital transformation.
📝 Sample Projects
- Developing and implementing a strategic plan to expand MTN Benin's fintech offerings in the Cameroon market
- Conducting market research to identify trends and opportunities in the African fintech landscape and developing targeted marketing campaigns to capitalize on them
- Managing a team to execute a customer value management initiative, improving customer satisfaction and retention rates
ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and how they have contributed to business growth and customer success.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the broader organization?
- How does MTN Benin support the professional development and growth of its employees?
- What are the most significant challenges facing the fintech business development team, and how can this role address them?
- How does MTN Benin measure the success of its fintech business development efforts, and what key performance indicators (KPIs) are used to track progress?
- What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life equilibrium?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to understanding the company's priorities and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in business development, brand marketing, and the fintech industry
- Prepare for behavioral interview questions that focus on your leadership, strategic planning, and problem-solving skills
- Research MTN Benin's mission, values, and recent projects to demonstrate your enthusiasm for the role and the company
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
