π Core Information
πΉ Job Title: Manager, Influencer
πΉ Company: Brainlabs
πΉ Location: Buenos Aires, Argentina
πΉ Job Type: Full Time
πΉ Category: Advertising Services
πΉ Date Posted: May 15, 2025
πΉ Experience Level: Mid-Senior level (2-5 years)
πΉ Remote Status: On-site (Hybrid)
π Job Overview
Key aspects of this role include:
- Delivering highly successful, brilliant campaigns that outperform KPIs, to budget and on-time.
- Defining campaign delivery plans and measurement targets.
- Effectively tracking and optimizing campaigns.
- Being a point of contact for clients on day-to-day tasks and deliverables.
- Developing and implementing guidelines and processes, contributing to ideas around automation or process improvement.
ASSUMPTION: This role requires a balance of strategic planning, hands-on campaign management, and client communication. It's ideal for someone with a strong Influencer delivery track record and experience in optimizing campaigns.
π Key Responsibilities
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Deliver highly successful, brilliant campaigns that outperform KPIs, to budget and on-time.
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Define campaign delivery plans and measurement targets.
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Effectively track and optimize campaigns.
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Be a point of contact for clients on day-to-day tasks and deliverables.
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Develop and implement guidelines and processes, contributing to ideas around automation or process improvement.
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Mentor others across the practice, helping to grow capability and knowledge.
ASSUMPTION: This role involves a mix of client-facing tasks, campaign management, and team mentoring. Strong communication and organizational skills are essential.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field.
Experience: 2+ years of experience in Influencer delivery.
Required Skills:
- Proven track record in Influencer campaign delivery and optimization.
- Excellent communication and presentation skills.
- Strong data analysis and reporting skills.
- Methodical and process-oriented approach.
- Fluency in English (Spanish is a plus).
Preferred Skills:
- Experience with automation tools or platforms.
- Knowledge of other advertising channels and their integration with Influencer marketing.
- Familiarity with the Brainlabs Culture Code.
ASSUMPTION: Candidates should have a solid foundation in Influencer marketing and a strong desire to learn and grow within the role.
π° Compensation & Benefits
Salary Range: ARS 150,000 - 250,000 per month (based on experience and market standards).
Benefits:
- 20 working days vacation plus all Argentina public holidays.
- Private healthcare (OSDE 210).
- Adaptive/hybrid working.
- Free breakfast and lunch when in office.
- Access to learning and development opportunities.
- Mobility programmes - work from another country for up to 30 days!
Working Hours: Full-time (40 hours per week) with flexible hours and remote work options.
ASSUMPTION: The salary range is an estimate based on market standards for similar roles in Argentina. The benefits package is competitive and designed to support work-life balance and employee growth.
π Applicant Insights
π Company Context
Industry: Brainlabs is a global, independent, full-service media agency specializing in high-performance media strategies. They operate in various locations worldwide, with a strong presence in London and Buenos Aires.
Company Size: Brainlabs has 501-1,000 employees globally, providing a large, diverse work environment with ample opportunities for growth and collaboration.
Founded: Brainlabs was founded in 2012 in London, with the Buenos Aires office established in 2017.
Company Description:
- Brainlabs is a culture-first company, with a strong focus on winning together and creating an ecosystem that balances people, clients, and profit.
- Their approach is built on exceptional talent, winning methodologies, and cutting-edge technology, with a dedication to continuous learning and improvement.
- They recruit outstanding people and develop their expertise, organizing them into dedicated Industry teams centered around clients.
Company Specialties:
- PPC, Google Analytics, Programmatic, Paid Social, CRO, SEO, Google Marketing Platform, Consultancy, Tech, Creative, Data Science, Data Strategy, Influencer, Media Strategy, Media Planning, Organic Social, DOOH, Retail Media, and TV & Audio.
Company Website: http://www.brainlabsdigital.com
ASSUMPTION: Brainlabs is a dynamic, growing agency with a strong focus on employee development and client success. Their culture code emphasizes continuous learning, collaboration, and a commitment to winning together.
π Role Analysis
Career Level: This role is a mid-senior level position, offering opportunities for growth and leadership within the Influencer marketing team.
Reporting Structure: The Manager, Influencer reports directly to the Associate Director, Influencer.
Work Arrangement: This role operates on an adaptive/hybrid work arrangement, with a combination of on-site and remote work.
Growth Opportunities:
- Progression to a Senior Manager or Director role within the Influencer team.
- Expansion into other areas of expertise within the agency, such as PPC, SEO, or Data Science.
- International mobility opportunities, with the chance to work from another Brainlabs office for up to 30 days.
ASSUMPTION: This role offers a clear path for career progression and growth within the Influencer marketing team and the broader agency.
π Location & Work Environment
Office Type: Brainlabs Buenos Aires operates from a modern, collaborative office space in the heart of the city.
Office Location(s): Building 4, 2 Old St Yard, London, EC1Y 2BP, GB (Global HQ); 90 Broad Street, Suite 1701, New York City, NY 10004, US; 2400 Cesar Chavez St E, Suite 208, Austin, TX 78702, US; 501 N Morton St, #212, Bloomington, IN 47404, US; 2355 Westwood Blvd, #1826, Los Angeles, CA 90064, US; Lower Ground Floor, 15 Jutland Street, Jutland House, Manchester, M1 2BE, GB; 7 Straits View, #12-00, Marina One East Tower, Singapore, 018936, SG; 135 Liberty St, Suite 300, Toronto, Ontario M6K 1A7, CA; Mundaitz Kalea, 10 bajo 4, San SebastiΓ‘n, Basque Country, ES; 4 Hing Yip St, The Wave, Kwun Tong District, Kowloon, HK.
Geographic Context:
- Buenos Aires is the capital and largest city of Argentina, known for its vibrant culture, rich history, and diverse neighborhoods.
- The office is centrally located, with easy access to public transportation and nearby amenities.
- The city offers a mix of urban and outdoor activities, with numerous parks, museums, and cultural events.
Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 6:00 PM, with flexible hours and remote work options.
ASSUMPTION: The Buenos Aires office provides a dynamic, multicultural work environment with ample opportunities for professional growth and development.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening.
- Phone or video call with the HR team to discuss the role and company culture.
- Skills interview with the hiring manager and/or team members to assess campaign management and optimization skills.
- Final interview with the Associate Director, Influencer, to discuss career growth and fit within the team.
Key Assessment Areas:
- Campaign management and optimization skills.
- Communication and presentation skills.
- Data analysis and reporting skills.
- Cultural fit and alignment with Brainlabs' values and culture code.
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Demonstrate your understanding of Brainlabs' culture code and how your values align with the company's.
- Prepare examples of successful Influencer campaigns you've managed and the strategies you used to optimize them.
- Be ready to discuss your long-term career goals and how this role fits into your professional development plan.
ATS Keywords: Influencer delivery, campaign optimization, data analysis, communication, Brainlabs, culture code, team mentoring, process improvement.
ASSUMPTION: The interview process is designed to assess both technical skills and cultural fit, with a strong emphasis on Brainlabs' core values and culture code.
π οΈ Tools & Technologies
- Google Suite (Google Docs, Sheets, Slides, etc.)
- Social media platforms (Instagram, TikTok, YouTube, etc.)
- Campaign management and analytics tools (Hootsuite, Sprout Social, etc.)
- Data visualization tools (Tableau, Power BI, etc.)
ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements.
π Cultural Fit Considerations
Company Values:
- Winning together: Brainlabs prioritizes collaboration and collective success over individual achievements.
- Continuous learning: The company encourages ongoing professional development and a growth mindset.
- Data-driven decision making: Brainlabs relies on data and insights to inform strategies and optimize campaigns.
Work Style:
- Brainlabs fosters a dynamic, fast-paced work environment with a strong focus on results and innovation.
- The company encourages autonomy and accountability, with a emphasis on delivering high-quality work on time and to budget.
- Brainlabs values open communication, active listening, and a solutions-oriented approach to problem-solving.
Self-Assessment Questions:
- How do you embody Brainlabs' value of winning together in your approach to teamwork and collaboration?
- Can you provide an example of a time when you demonstrated continuous learning and adaptability in a professional setting?
- How do you ensure that your work aligns with Brainlabs' data-driven approach, and how do you communicate your findings to stakeholders?
ASSUMPTION: Brainlabs' culture code serves as a guiding principle for all aspects of the company, from hiring and onboarding to daily operations and long-term strategy.
β οΈ Potential Challenges
- The role may require working with tight deadlines and managing multiple campaigns simultaneously.
- Brainlabs' fast-paced work environment may present challenges for candidates who prefer a more structured or slower-paced setting.
- The role may involve occasional travel to client meetings or industry events.
- The Buenos Aires office operates in both Spanish and English, with a strong emphasis on English for client communication and campaign management.
ASSUMPTION: These challenges can be mitigated by effective time management, strong communication skills, and a willingness to adapt to the dynamic nature of the role and work environment.
π Similar Roles Comparison
- Compared to other Influencer marketing roles, this position places a greater emphasis on campaign optimization and process improvement.
- Brainlabs' focus on data-driven decision making and continuous learning sets it apart from other agencies in the industry.
- This role offers more opportunities for career growth and leadership within the Influencer marketing team compared to entry-level or junior positions.
ASSUMPTION: This role is well-suited to candidates with a strong background in Influencer marketing and a desire to grow within the field, with ample opportunities for career progression and skill development.
π Sample Projects
- Developing and executing a multi-platform Influencer campaign for a global retail brand, with a focus on driving in-store foot traffic and online sales.
- Optimizing an Influencer marketing strategy for a B2B tech company, targeting C-level executives and decision-makers within the industry.
- Creating and implementing a measurement framework for an Influencer marketing campaign, with a focus on tracking and optimizing key performance indicators (KPIs) and return on investment (ROI).
ASSUMPTION: These sample projects illustrate the diverse range of Influencer marketing campaigns and strategies that the Manager, Influencer may be responsible for developing and executing.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Influencer marketing team, and how this role fits into the broader agency organization?
- How does Brainlabs support the professional development and growth of its employees, particularly within the Influencer marketing team?
- Can you provide an example of a successful Influencer campaign that Brainlabs has executed, and how the team approached measurement, optimization, and client communication throughout the process?
- How does Brainlabs ensure that its campaigns are compliant with relevant industry standards and regulations, both in Argentina and internationally?
- What are the most important qualities and skills for someone to succeed in this role, and how does Brainlabs support the development of these competencies within its employees?
ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, team dynamics, and the company's approach to employee development and growth.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare examples of successful Influencer campaigns you've managed and the strategies you used to optimize them.
- Be ready to discuss your long-term career goals and how this role fits into your professional development plan.
- Follow up with the Brainlabs HR team one week after submitting your application to inquire about the status of your application.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.