📌 Core Information
🔹 Job Title: Manager, Marketing Analytics
🔹 Company: Delivery Hero
🔹 Location: Bangkok, Krung Thep Maha Nakhon, Thailand
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 13, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading a team of data analysts to drive growth and profitability through data-informed decisions
- Developing and scaling experimentation capabilities across various marketing channels
- Collaborating with senior leaders to define key metrics and prioritize initiatives
- Building and mentoring a high-performing team focused on continuous learning and experimentation
ASSUMPTION: This role requires a strong background in analytics and team leadership, with a focus on driving impact through data and experimentation.
📋 Key Responsibilities
✅ Building, mentoring, and inspiring a cohesive team of top-performing data analysts
✅ Implementing a robust data & metrics strategy for growth marketing
✅ Developing and scaling the organization's A/B testing and geo testing capabilities
✅ Aligning analytics and experimentation efforts with the highest business priorities
✅ Partnering with senior marketing and strategy leaders to co-define key metrics and translate analytical findings into actionable insights
✅ Setting high standards for the team's analytical output, ensuring both methodological soundness and business relevance
ASSUMPTION: This role involves a mix of strategic planning, hands-on analysis, and team management, requiring a versatile skill set.
🎯 Required Qualifications
Education: Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, or a related field.
Experience: Overall 8+ years of experience in tech, consulting, retail, or similar industries, with at least 3+ years leading analytics teams.
Required Skills:
- Strong experience in designing, executing, and analyzing A/B and geo experiments across different marketing channels
- Solid technical foundations in SQL, data modeling, forecasting, and experimentation methodologies
- Excellent influencing skills, with a proven ability to present complex insights and strategic recommendations to senior stakeholders
- Demonstrated success in building and scaling analytics teams in dynamic, fast-paced environments
Preferred Skills:
- Experience in marketing, growth, or strategy functions
ASSUMPTION: Candidates should have a strong analytical background, proven leadership skills, and a solid understanding of marketing and experimentation.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Manager, Marketing Analytics role in Bangkok, the estimated salary range is THB 250,000 - 400,000 per month. This range takes into account the candidate's experience level and the company's size and industry.
Benefits:
- Free food
- Health insurance
- Dental insurance
- Learning and development opportunities
Working Hours: Full-time, with standard office hours Monday to Friday. Occasional flexibility may be required to meet project deadlines.
ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's specific qualifications and the company's final assessment.
📌 Applicant Insights
🔍 Company Context
Industry: Delivery Hero operates in the technology and e-commerce sectors, focusing on online food ordering and delivery services. The company is a leading player in the global food delivery market, with a strong presence in Asia, Europe, Latin America, the Middle East, and Africa.
Company Size: Delivery Hero is a large organization with over 10,000 employees globally. This size offers opportunities for career growth and exposure to diverse teams and projects.
Founded: Delivery Hero was founded in 2011 and has since grown into a publicly-traded company listed on the Frankfurt Stock Exchange.
Company Description:
- Delivery Hero is the world's leading local delivery platform, operating in over 70 countries worldwide
- The company focuses on delivering an amazing experience, fast, easy, and to the door, through its food delivery and quick commerce services
- Delivery Hero is committed to developing its employees personally and professionally, offering a dynamic and challenging work environment
Company Specialties:
- Online food ordering and delivery
- eCommerce and technology
- Marketing and apps
- Food tech and machine learning
- Delivery and logistics
Company Website: http://www.deliveryhero.com
ASSUMPTION: Delivery Hero's large size and global presence offer candidates the opportunity to work on diverse projects and gain exposure to international markets.
📊 Role Analysis
Career Level: This role is a mid-level management position, reporting directly to the Director of Marketing Analytics and working closely with the Director of Growth and Planning.
Reporting Structure: The Manager, Marketing Analytics will lead a team of data analysts, fostering a culture of curiosity, experimentation, and continuous learning.
Work Arrangement: This role is on-site, with a focus on collaboration and teamwork in the office. However, some flexibility may be available for remote work, depending on the company's policies and the team's needs.
Growth Opportunities:
- Potential career progression into senior leadership roles within the Marketing Analytics team or other departments
- Opportunities to work on high-impact projects and gain exposure to various aspects of the business
- Learning and development opportunities, including training, workshops, and mentorship programs
ASSUMPTION: This role offers strong potential for career growth and development within the company's expanding analytics and marketing functions.
🌍 Location & Work Environment
Office Type: Delivery Hero's Bangkok office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): Oranienburger Straße 70, Berlin, Berlin 10117, DE (Headquarters); Bangkok, Krung Thep Maha Nakhon, Thailand (Asia Pacific Regional Office)
Geographic Context:
- Bangkok is a vibrant, multicultural city with a thriving food scene and a strong tech industry
- The city offers a high quality of life, with numerous entertainment, cultural, and recreational options
- Bangkok is well-connected by public transportation, making it easy to commute to and from the office
Work Schedule: Standard office hours are Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break. Occasional flexibility may be required to meet project deadlines.
ASSUMPTION: Working in Bangkok offers candidates the opportunity to live and work in a dynamic, multicultural environment with a strong focus on food and technology.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR team to discuss the role and assess cultural fit
- Technical assessment or case study to evaluate analytical and problem-solving skills
- On-site or virtual interview with the hiring manager and team members to discuss the role in more detail and assess cultural fit
- Final interview with senior leadership to discuss career growth and company alignment
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Leadership and team management capabilities
- Communication and presentation skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for the technical assessment by brushing up on your SQL, data modeling, and experimentation methodologies
- Research Delivery Hero's company culture and values to demonstrate your alignment and enthusiasm during the interview process
ATS Keywords: Data Analysis, Team Leadership, A/B Testing, Experimentation, SQL, Data Modeling, Forecasting, Communication, Stakeholder Collaboration, Marketing Strategy, Growth Marketing, Analytical Skills, Mentoring, Curiosity, Continuous Learning, Evidence-Based Decision Making
ASSUMPTION: Delivery Hero's recruitment process is designed to assess candidates' technical skills, leadership potential, and cultural fit, with a focus on finding the best match for the role and the team.
🛠️ Tools & Technologies
- SQL
- Data modeling and visualization tools (e.g., Tableau, Power BI)
- Experiment design and analysis software (e.g., Optimizely, Adobe Target)
- Marketing analytics platforms (e.g., Google Analytics, Mixpanel)
ASSUMPTION: The required tools and technologies for this role are standard in the analytics and marketing industries, with a focus on data analysis, experimentation, and visualization.
👔 Cultural Fit Considerations
Company Values:
- We build, we deliver, we lead.
- We move fast, take action, and adapt.
- No matter where you're from or what you believe in, we build, we deliver, we lead.
Work Style:
- Collaborative and team-oriented, with a focus on knowledge-sharing and continuous learning
- Fast-paced and dynamic, with a strong emphasis on results and impact
- Data-driven and evidence-based, with a commitment to rigorous experimentation and analysis
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable with ambiguity and change?
- Are you passionate about data and experimentation, and do you have a proven track record of driving impact through analytics?
- Do you enjoy mentoring and developing others, and are you committed to fostering a culture of continuous learning and improvement?
ASSUMPTION: Delivery Hero's company culture is characterized by its fast-paced, collaborative, and data-driven approach, with a strong emphasis on results and impact.
⚠️ Potential Challenges
- Managing a team in a fast-paced, dynamic environment, with a focus on delivering results and driving impact
- Balancing the need for rigorous analysis with the need for quick decision-making and experimentation
- Collaborating effectively with senior leaders and stakeholders to define key metrics and prioritize initiatives
- Adapting to a multicultural, multinational work environment, with a diverse range of perspectives and working styles
ASSUMPTION: This role presents unique challenges and opportunities, requiring a strong analytical mindset, excellent communication skills, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Compared to other marketing analytics roles, this position places a stronger emphasis on team leadership and experimentation, with a focus on driving impact through data and rigorous testing
- In the broader analytics industry, this role is similar to other mid-level management positions, with a focus on team building, strategic planning, and hands-on analysis
- Career progression in this role could lead to senior leadership positions within the Marketing Analytics team or other departments, depending on the candidate's skills, interests, and the company's needs
ASSUMPTION: This role offers a unique blend of strategic planning, hands-on analysis, and team management, with a strong focus on driving impact through data and experimentation.
📝 Sample Projects
- Designing and executing a comprehensive A/B testing strategy for a major marketing campaign, with a focus on optimizing customer acquisition and retention
- Developing and implementing a data-driven growth strategy for a new product launch, with a focus on identifying and testing high-impact initiatives
- Conducting a thorough analysis of customer behavior and preferences to inform segmentation and targeting strategies, with a focus on maximizing customer lifetime value
ASSUMPTION: These sample projects illustrate the types of high-impact initiatives the Manager, Marketing Analytics might lead, with a focus on driving growth and profitability through data and experimentation.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics, and how this role fits within the broader organization?
- How does the company support the professional development and growth of its employees, particularly within the Marketing Analytics team?
- What are the most pressing challenges facing the team and the company, and how can this role contribute to addressing them?
- How does the company approach experimentation and testing, and what resources and support are available to the Manager, Marketing Analytics?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how will success be measured?
ASSUMPTION: These interview questions are designed to help candidates assess the fit of the role and the company, and to demonstrate their understanding of the position's requirements and responsibilities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the application link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for the technical assessment by brushing up on your SQL, data modeling, and experimentation methodologies
- Research Delivery Hero's company culture and values to demonstrate your alignment and enthusiasm during the interview process
- Follow up with the HR team one week after submitting your application to inquire about the status of your application and express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
