🔹 Job Title: Manager, Paid Search
🔹 Company: Dentsu
🔹 Location: Chicago, Illinois, United States
🔹 Job Type: Full-time
🔹 Category: Advertising Services
🔹 Date Posted: July 18, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Remote OK
Key aspects of this role include:
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution. The ideal candidate will have experience in managing large-scale Paid Search campaigns and be comfortable working with various tools and platforms.
✅ Plan and manage Paid Search (PPC/SEM) campaigns, including account setup, strategy development, organization, and management
✅ Oversee ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, on-site conversion actions, bid management, negative keyword strategies, website and category exclusions, ad creative, and landing page revisions based on performance history and our client's goals
✅ Use reporting, analytics, and trend tools, including Google Analytics, comScore, and Compete
✅ Audit both assigned client accounts and assist other accounts when needed
✅ Analyze paid search beta tests and new platforms/vendors
✅ Assist Client Services team with client communications around paid search knowledge, and recommendations to deliver a clear strategic vision to our client
✅ Forecast and plan paid search growth, and communicate opportunity with the client
✅ Be an advanced technical/discipline leader, and manage client communication without requiring Account Supervisor involvement
✅ Draw important analysis from data and make specific recommendations – i.e., adapted to change strategies and recommendations based on data sets
✅ Contribute to our expertise on PPC industry topics
✅ Make credible recommendations, provide updates against goals, and participate in QBRs
ASSUMPTION: This role requires strong analytical skills and the ability to draw insights from data to inform decision-making and strategy.
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 3+ years of experience managing large-scale paid search campaigns
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in managing large-scale Paid Search campaigns and a strong understanding of Paid Search management and optimization practices are ideal for this role.
Salary Range: $59,000 - $96,025 per year. This range is based on market research and internal equity considerations. The actual salary may vary based on factors such as relevant experience, skills, and other factors permitted by law.
Benefits:
Working Hours: 40 hours per week, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on market research and internal equity considerations. The actual salary may vary based on factors such as relevant experience, skills, and other factors permitted by law.
Industry: Dentsu is a global advertising and marketing services company, operating in the Advertising Services industry.
Company Size: Dentsu has 10,001+ employees, making it a large enterprise. This size offers opportunities for career growth and exposure to diverse projects.
Founded: Dentsu was founded in 1901 and has a rich history in the advertising industry.
Company Description:
Company Specialties:
Company Website: https://www.dentsu.com/
ASSUMPTION: Dentsu's large size and global presence offer opportunities for career growth and exposure to diverse projects. The company's focus on innovation and data-driven marketing makes it an attractive employer for digital marketing professionals.
Career Level: This role is at the mid-level (2-5 years) experience level, with opportunities for growth and advancement within the company.
Reporting Structure: The Manager, Paid Search reports directly to the Director.
Work Arrangement: This role is remote-friendly, with the option to work remotely or from the Chicago office.
Growth Opportunities:
ASSUMPTION: This role offers opportunities for career growth and development within the Paid Search team or related disciplines. The remote-friendly work arrangement provides flexibility for work-life balance.
Office Type: Dentsu has a hybrid work environment, with the option to work remotely or from the Chicago office.
Office Location(s): 1-8-1 Higashi-shimbashi, Tokyo, Japan; 10 Triton Street, Regents Place, London, UK; 105 York St, South Melbourne, Victoria, Australia; 150 E 42nd St, New York, USA; Guoco Tower 1, Wallich Street #22-01, Singapore; Rua Wisard 298, São Paulo, Brazil; Two Haddington Buildings, 20-38 Haddington road, Dublin, Ireland; Moermanskkade 85, Amsterdam, Netherlands
Geographic Context:
Work Schedule: The standard workweek is Monday to Friday, with the option for flexible hours and remote work.
ASSUMPTION: The hybrid work environment offers flexibility for work-life balance, while the diverse office locations provide opportunities for international collaboration and exposure to different markets.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Paid Search, PPC, SEM, Google Ads, Bing Ads, SA360, Analytics, Campaign Management, Optimization, Client Communication, Data Analysis, Mentoring, Digital Marketing, SEO, Display Media, Social Media
ASSUMPTION: The interview process will focus on assessing the candidate's technical skills, analytical abilities, and client management experience. The ideal candidate will have a strong understanding of Paid Search management and optimization practices and be able to provide concrete examples of their success in this area.
ASSUMPTION: The ideal candidate will have experience working with Google Ads, Bing Ads, and SA360, as well as familiarity with Google Analytics, comScore, and Compete.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Dentsu values innovation, collaboration, and a data-driven approach to marketing. The ideal candidate will be comfortable working with data and drawing insights to inform decision-making and strategy, as well as having experience managing client communications and stakeholder relationships.
ASSUMPTION: This role requires strong time management and organizational skills to balance multiple client accounts and projects simultaneously. The ideal candidate will be comfortable working remotely and managing client communications effectively.
ASSUMPTION: This role requires more experience in managing large-scale Paid Search campaigns and a stronger understanding of Paid Search management and optimization practices compared to related roles. The Advertising Services industry is highly competitive, with a strong focus on data-driven marketing and innovation.
ASSUMPTION: These sample projects demonstrate the candidate's ability to develop and execute comprehensive Paid Search strategies, optimize campaigns, and manage teams to deliver on client goals and KPIs.
ASSUMPTION: These interview questions focus on understanding the team structure and dynamics, professional development opportunities, key priorities, success measurement, and work-life balance within the company.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.