π Core Information
πΉ Job Title: MarCom Intern
πΉ Company: Scania
πΉ Location: Shah Alam, Selangor, Malaysia
πΉ Job Type: Internship
πΉ Category: Marketing & Communications
πΉ Date Posted: May 28, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting branding, marketing communications, digital communications, public relations, and public affairs initiatives
- Executing communication strategies to enhance Scania's brand presence and engagement
- Assisting in implementing communication plans to increase brand awareness
- Updating marketing materials and ensuring brand consistency
- Monitoring digital trends and reporting insights
- Creating content for social media and online platforms
- Drafting press releases and media content
- Organizing and participating in events
- Preparing materials for meetings with stakeholders
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical experience in marketing and communications within the automotive industry.
π Key Responsibilities
β
Assist in Marketing Communications
- Support in implementing communication plans to increase brand awareness
- Help in updating marketing materials and ensuring brand consistency
β
Support Digital Communication Efforts
- Assist in monitoring digital trends and reporting insights
- Assist in content creation for social media and online platforms
β
Contribute to Public Relations Activities
- Support in drafting press releases and media content
- Help in organizing and participating in events
β
General Administrative Support
- Support in preparing materials for meetings with stakeholders
ASSUMPTION: The intern will work closely with the marketing and communications team, gaining valuable insights into the industry and developing their skills in various aspects of marketing and communications.
π― Required Qualifications
Education: Currently pursuing or recently completed a degree in Marketing, Communications, Public Relations, Media, or a related field
Experience: Internship for a duration above 12 weeks
Required Skills:
- Basic understanding of social media platforms, content creation, and digital marketing strategies
- Knowledge of design tools (e.g., Canva, Adobe Creative Suite) for basic content creation
- Proficiency in Microsoft Office (Word, Excel, PowerPoint)
Preferred Skills:
- Familiarity with the automotive industry
- Strong communication and interpersonal skills
- Ability to work independently and in a team
ASSUMPTION: While not explicitly stated, having a basic understanding of the automotive industry and relevant design tools would be beneficial for this role.
π° Compensation & Benefits
Salary Range: As this is an internship, the salary range is not provided. However, internships at Scania typically offer a stipend or allowance.
Benefits:
- Gain practical experience in marketing and communications
- Work with a global automotive brand
- Opportunity to learn from experienced professionals
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for internships in Malaysia. The actual salary may vary depending on the specific terms of the internship.
π Applicant Insights
π Company Context
Industry: Scania operates in the automotive industry, specializing in the production of commercial vehicles, buses, and engines for industrial and marine applications.
Company Size: Scania is a large company with over 1,000 employees in the Netherlands alone. Working at Scania offers opportunities to collaborate with a diverse team and gain exposure to various aspects of the business.
Founded: Scania was founded in 1891 and has since grown into a global company with operations in over 100 countries.
Company Description:
- Scania is a leading manufacturer of heavy trucks, buses, and engines for industrial and marine applications
- The company is committed to sustainable transportation solutions and innovation
- Scania offers a wide range of services, including financing, maintenance, and repair
Company Specialties:
- Heavy trucks
- Buses
- Engines for industrial and marine applications
- Transportation solutions
- Aftermarket services
Company Website: http://www.scania.com/nl/nl/home.html
ASSUMPTION: Scania's focus on sustainability and innovation makes it an attractive company for students and recent graduates interested in the automotive industry and its future.
π Role Analysis
Career Level: Entry Level (Intern)
Reporting Structure: The MarCom Intern will report directly to the Marketing and Communications Manager.
Work Arrangement: This is an on-site internship with full-time hours (40 hours per week).
Growth Opportunities:
- Gain practical experience in marketing and communications
- Learn from experienced professionals in the field
- Potential full-time employment opportunities after the internship
ASSUMPTION: While this is an internship, there may be opportunities for the intern to grow within the company and potentially secure a full-time position upon completion of the internship.
π Location & Work Environment
Office Type: Scania's office in Shah Alam is a modern, professional environment with a collaborative work culture.
Office Location(s): Spinveld 57, Breda, Noord-Brabant 4815 HV, NL
Geographic Context:
- Shah Alam is a major city in Selangor, Malaysia, with a vibrant business ecosystem
- The office is conveniently located near public transportation and amenities
- The area offers numerous opportunities for networking and professional growth
Work Schedule: The intern will work Monday to Friday, with standard business hours (9:00 AM to 5:00 PM).
ASSUMPTION: The work environment at Scania is likely to be dynamic and fast-paced, with a strong emphasis on collaboration and teamwork.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and onboarding
Key Assessment Areas:
- Communication skills
- Creativity and innovation
- Understanding of marketing and communications principles
- Problem-solving skills
Application Tips:
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare examples of your work, such as social media campaigns or content you've created
- Research Scania's brand and values to demonstrate your fit with the company culture
ATS Keywords: Marketing, Communications, Public Relations, Digital Marketing, Content Creation, Social Media, Event Organization, Microsoft Office, Design Tools
ASSUMPTION: The application process for this internship is likely to be competitive, so applicants should focus on demonstrating their skills and enthusiasm for the role.
π οΈ Tools & Technologies
- Microsoft Office (Word, Excel, PowerPoint)
- Design tools (e.g., Canva, Adobe Creative Suite)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Content management systems (e.g., WordPress, Hootsuite)
ASSUMPTION: The intern will be expected to learn and utilize various tools and technologies to support their work in marketing and communications.
π Cultural Fit Considerations
Company Values:
- Customer first
- Responsibility
- Profitability
- Innovation
- Sustainability
Work Style:
- Collaborative
- Dynamic
- Fast-paced
- Results-driven
Self-Assessment Questions:
- Do I possess strong communication skills and the ability to work effectively in a team?
- Am I passionate about marketing and communications, and eager to learn and grow in the field?
- Do I have a strong work ethic and the ability to manage multiple tasks and deadlines?
ASSUMPTION: Scania values employees who are customer-focused, responsible, innovative, and committed to sustainability. Applicants should be prepared to demonstrate their alignment with these values during the interview process.
β οΈ Potential Challenges
- The internship may require working on multiple projects simultaneously, requiring strong time management and organizational skills
- The automotive industry can be competitive and fast-paced, which may present challenges for those new to the field
- The intern may be required to work outside of standard business hours for events or other activities
- The internship may involve working with a diverse team, requiring strong communication and collaboration skills
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning in the role.
π Similar Roles Comparison
- Unlike other marketing and communications internships, this role offers the opportunity to work with a global automotive brand and gain exposure to various aspects of the business
- This internship provides a unique opportunity to learn about the automotive industry and its marketing and communications strategies
- Compared to other entry-level roles, this internship offers a competitive salary range and the opportunity to work with a diverse and experienced team
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.
π Sample Projects
- Developing a social media campaign to promote Scania's latest product launch
- Creating content for Scania's blog or other online platforms to showcase the company's expertise and thought leadership
- Assisting in the organization and execution of a major industry event or conference
ASSUMPTION: These sample projects are intended to provide applicants with an idea of the types of tasks they may be responsible for in this role. The actual projects may vary depending on the specific needs of the company and the team.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this internship fit into the overall marketing and communications strategy for the company?
- What opportunities are there for growth and development within the company after the completion of the internship?
- How does the company support work-life balance for its employees?
- What is the company's approach to sustainability and innovation in the automotive industry?
ASSUMPTION: These questions are intended to help applicants better understand the role, the company, and the opportunities for growth and development. Applicants should tailor their questions to the specific aspects of the role and company that are most important to them.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant skills and experiences for this role
- Prepare examples of your work, such as social media campaigns or content you've created
- Research Scania's brand and values to demonstrate your fit with the company culture
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.