Marcom Manager

📌 Core Information

🔹 Job Title: Marcom Manager

🔹 Company: AccorHotel

🔹 Location: Ahmedabad, Gujarat, India

🔹 Job Type: Full-time

🔹 Category: Hospitality

🔹 Date Posted: July 14, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Representing the organization's image to the public and stakeholders
• Managing media relations and events
• Overseeing the production of organizational publications
• Collaborating with cross-functional teams to achieve marketing objectives

ASSUMPTION: This role requires strong communication skills and experience in public relations to effectively manage the organization's image and media relations.

📋 Key Responsibilities

✅ Ensure a positive representation of the organization's image to the public, clients, shareholders, and the community

✅ Oversee the preparation and dissemination of press releases and articles, and coordinate media events

✅ Manage the writing, editing, and publishing of organizational publications

✅ Collaborate with cross-functional teams to develop and implement marketing strategies

✅ Monitor and analyze media coverage to assess the effectiveness of communication efforts

ASSUMPTION: The role may involve working flexible hours, including evenings and weekends, to accommodate media deadlines and events.

🎯 Required Qualifications

Education: A qualification in Security or a related discipline is required.

Experience: A minimum of 2 years’ experience in a similar role within the Hospitality Industry is required.

Required Skills:

• Excellent communication skills, both written and verbal
• Strong media relations experience
• Proven event management skills
• Ability to work independently and in a team environment
• Proficiency in Microsoft Office Suite

Preferred Skills:

• Fluency in multiple languages
• Experience with CRM software
• Knowledge of the hospitality industry

ASSUMPTION: Candidates with experience in a similar role within the hospitality industry are likely to have a strong understanding of the unique challenges and opportunities presented by the sector.

💰 Compensation & Benefits

Salary Range: INR 600,000 - 1,200,000 per annum (Estimated based on industry standards for a Marcom Manager with 2-5 years of experience in Ahmedabad)

Benefits:

• Competitive benefits package
• Opportunities for career growth and development
• Employee discounts on hotel stays and food & beverage
• Health, dental, and vision insurance

Working Hours: Full-time, 40 hours per week. May include evenings, weekends, and holidays as needed.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: AccorHotel operates in the hospitality industry, which is highly competitive and dynamic, with a focus on providing exceptional customer experiences.

Company Size: AccorHotel is a large organization with over 97,000 employees globally, offering a wide range of career opportunities and a diverse work environment.

Founded: AccorHotel was founded in 1967 and has since grown to become a leading global hospitality company.

Company Description:

• AccorHotel is a world-leading travel & lifestyle group offering unique experiences in more than 4,900 hotels and resorts throughout over 100 countries
• The group has been acquiring hospitality expertise for more than five decades, resulting in an unrivaled portfolio of brands serving all segments of the market
• AccorHotel's vision is to be a leader in sustainable luxury, offering exceptional experiences to guests while minimizing its environmental impact

Company Specialties:

• Hotel operations and management
• Food & beverage services
• Loyalty programs and customer relationships
• Sustainable hospitality practices

Company Website: https://www.group.accor.com

ASSUMPTION: AccorHotel's extensive global presence and diverse brand portfolio offer unique opportunities for career growth and development.

📊 Role Analysis

Career Level: This role is typically at the mid-level of a marketing career, with opportunities for growth into senior roles.

Reporting Structure: The Marcom Manager reports directly to the Director of Marketing and works closely with various departments, including sales, operations, and revenue management.

Work Arrangement: This role is on-site, with the primary work location being Ahmedabad, Gujarat, India.

Growth Opportunities:

• Progression to a senior marketing role within AccorHotel
• Expanding responsibilities to include additional brands or regions
• Developing expertise in a specific area of marketing, such as digital or loyalty programs

ASSUMPTION: AccorHotel's large size and diverse brand portfolio provide numerous opportunities for career growth and development.

🌍 Location & Work Environment

Office Type: AccorHotel's Ahmedabad office is a modern, professional environment with a collaborative work culture.

Office Location(s): Ahmedabad, Gujarat, India

Geographic Context:

• Ahmedabad is the largest city in the Indian state of Gujarat, with a population of over 6 million
• The city is known for its rich cultural heritage, including historic sites, museums, and festivals
• Ahmedabad has a tropical savanna climate, with hot, humid summers and mild, dry winters

Work Schedule: Full-time, 40 hours per week. May include evenings, weekends, and holidays as needed.

ASSUMPTION: The work environment at AccorHotel's Ahmedabad office is dynamic and fast-paced, with a strong focus on teamwork and collaboration.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR department
• In-person interview with the hiring manager and/or team members
• Background check and reference verification
• Job offer and onboarding

Key Assessment Areas:

• Communication skills, both written and verbal
• Media relations experience and event management skills
• Understanding of the hospitality industry and AccorHotel's brand portfolio
• Problem-solving abilities and adaptability

Application Tips:

• Tailor your resume to highlight relevant experience and skills for this role
• Prepare examples of successful media relations campaigns or events you've managed
• Research AccorHotel's brand portfolio and be prepared to discuss how you can contribute to their success

ATS Keywords: Marcom Management, Public Relations, Media Coordination, Writing, Editing, Publishing, Communication, Event Management, Hospitality Industry, AccorHotel

ASSUMPTION: The application process for this role may be competitive, and candidates should emphasize their relevant experience and skills in their application materials.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, Zoho CRM)
• Social media platforms (e.g., Facebook, Twitter, Instagram)
• Media monitoring tools (e.g., Mention, Brand24)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the department and brand within AccorHotel.

👔 Cultural Fit Considerations

Company Values:

• Respect
• Integrity
• Commitment
• Diversity
• Expertise

Work Style:

• Collaborative and team-oriented
• Results-driven and proactive
• Adaptable and resilient
• Customer-focused and passionate about hospitality

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working with diverse teams and stakeholders?
• Do you have a strong commitment to customer service and hospitality?

ASSUMPTION: AccorHotel values candidates who are passionate about hospitality, customer-focused, and committed to their company values.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working flexible hours, including evenings, weekends, and holidays
• Adapting to a dynamic and fast-paced work environment
• Navigating a large, global organization with diverse brand portfolios

ASSUMPTION: The Marcom Manager role at AccorHotel can be challenging, but it also offers numerous opportunities for career growth and development.

📈 Similar Roles Comparison

• Compared to other Marcom Manager roles in the hospitality industry, this role may have a broader scope, given AccorHotel's extensive brand portfolio
• This role may require more experience in media relations and event management than similar roles in other industries
• Career progression in this role may involve moving into senior marketing roles within AccorHotel or transitioning to a different brand within their portfolio

ASSUMPTION: The Marcom Manager role at AccorHotel offers unique opportunities and challenges compared to similar roles in other industries or organizations.

📝 Sample Projects

• Managing a press conference for a new hotel opening
• Developing and executing a social media campaign to promote a hotel's unique selling points
• Writing and distributing a press release announcing a hotel's sustainability initiatives

ASSUMPTION: The specific projects a Marcom Manager at AccorHotel works on will vary depending on the brand and department they are supporting.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role support AccorHotel's overall marketing strategy?
• What opportunities are there for career growth and development within AccorHotel?
• How does AccorHotel support work-life balance for its employees?
• What is the team structure and dynamic for this role?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and allows you to better understand the work environment and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience and skills for this role
• Prepare examples of successful media relations campaigns or events you've managed
• Research AccorHotel's brand portfolio and be prepared to discuss how you can contribute to their success
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.