📌 Core Information
🔹 Job Title: Marketing Analyst Intern
🔹 Company: Sony Europe
🔹 Location: Barcelona, Catalonia, Spain
🔹 Job Type: Part-Time, Intern
🔹 Category: Marketing
🔹 Date Posted: 2025-07-11
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Supporting the Digital Imaging Marketing team in promotional activities
- Analyzing market data and competitor activities
- Collaborating with cross-functional teams to ensure effective marketing strategies
- Gaining valuable experience in a dynamic international environment
ASSUMPTION: This role is designed to provide interns with practical experience in marketing analytics and market research, with a focus on the consumer electronics industry.
📋 Key Responsibilities
✅ Create and upload promotional documents (SMART FAF) for approval flow, based on forecasts and agreed activities by product managers
✅ Verify market implementation of short-term activities raised in FAF
✅ Report weekly results (sell-out basis) of activities to stakeholders (Marketing, SBO, Sales)
✅ Ensure FAF balance is enough to cover commitments after activity completion
✅ Conduct competitor analysis by evaluating competitor promotional activities
✅ Provide general support to the Marketing team
ASSUMPTION: The responsibilities listed are subject to change based on business needs and the intern's performance.
🎯 Required Qualifications
Education: Currently enrolled in a university or business school
Experience: No prior work experience required
Required Skills:
- Business, Marketing, or Finance background
- Fluency in Spanish and English (written and spoken), with Portuguese being a plus
- High proficiency in Excel and good PowerPoint knowledge
- Analytical skills and commercial awareness
- Self-determination, initiative, and drive to achieve goals
- Ability to identify opportunities for improvements with an end-to-end process perspective
- Clear communication with proper level of detail based on the audience
Preferred Skills:
ASSUMPTION: While not explicitly stated, it is assumed that candidates should have strong numerical and data analysis skills to excel in this role.
💰 Compensation & Benefits
Salary Range: As this is an internship, compensation is not specified. However, interns may receive a stipend or other forms of compensation based on local laws and company policies.
Benefits:
- Flexibility and hybrid working model
- Career development and many other opportunities within diverse work environment
- Dynamic and international work environment
- Wide overview and exposures of other departments within Sony
- An environment that cultivates diversity, innovation, and change
Working Hours: Full-time (40 hours/week) with flexibility and hybrid working model
ASSUMPTION: While not explicitly stated, it is assumed that interns will work standard business hours with some flexibility, given the hybrid working model.
📌 Applicant Insights
🔍 Company Context
Industry: Sony Europe operates in the consumer electronics and entertainment industries, with a focus on consumer, professional, semiconductor, and healthcare markets.
Company Size: Sony Europe has 1,001-5,000 employees, providing interns with a large and diverse work environment.
Founded: Sony was founded in 1946, with Sony Europe established as a regional headquarters for European operations.
Company Description:
- Sony Europe drives Sony's leading entertainment, technology, and services business for consumer and professional markets across Europe.
- The company works to deliver Sony's purpose – 'to fill the world with emotion through the power of creativity and technology'.
- Sony Europe believes that its employees are the driving force of its business and encourages unique individuals to express their creativity, share their curiosity, and grow their passions.
Company Specialties:
- Consumer Electronics
- Entertainment Providers
- Semiconductor
- Healthcare
- Imaging & Sensing
- Mobile
- R&D
- Software
Company Website: http://www.sony.com
ASSUMPTION: Sony Europe's diverse range of products and services provides interns with opportunities to gain experience in various aspects of the business.
📊 Role Analysis
Career Level: This is an entry-level internship, providing candidates with their first professional experience in marketing analytics.
Reporting Structure: The intern will report directly to the Digital Imaging Marketing team and collaborate with cross-functional teams, such as Marketing, SBO, and Sales.
Work Arrangement: Hybrid working model, with a combination of on-site and remote work.
Growth Opportunities:
- Potential extension of the internship for another 6 months
- Possibility of exploring other roles and departments within Sony
- Opportunities to learn and develop skills in marketing analytics and market research
ASSUMPTION: While not explicitly stated, it is assumed that successful interns may be considered for full-time positions or other opportunities within the company.
🌍 Location & Work Environment
Office Type: Modern and open working environment with unbeatable views of the city, located in Avenida Diagonal, Barcelona.
Office Location(s): Barcelona, Spain
Geographic Context:
- Barcelona is the second-largest city in Spain and the capital of Catalonia, offering a vibrant cultural scene and a Mediterranean climate.
- The office is conveniently located near public transportation and has nearby restaurants and shopping centers.
- The city is known for its unique architecture, including the works of Antoni Gaudí, and its beautiful beaches.
Work Schedule: Full-time (40 hours/week) with flexibility and hybrid working model
ASSUMPTION: The hybrid working model allows interns to balance their work and personal lives more effectively.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the hiring manager and/or team members to discuss the role, responsibilities, and expectations
Key Assessment Areas:
- Analytical skills and numerical proficiency
- Communication skills and ability to work with diverse teams
- Cultural fit and alignment with Sony's values
- Initiative and drive to achieve goals
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your analytical skills and commercial awareness through examples in your application materials
- Prepare questions to ask during the interview to show your interest in the role and company
ATS Keywords: Marketing Analytics, Market Research, Consumer Electronics, Business Background, Marketing Background, Finance Background, Excel Skills, PowerPoint Knowledge, Analytical Skills, Commercial Awareness, Self-Determination, Initiative, Drive to Achieve Goals, Opportunity Identification
ASSUMPTION: Applicants should focus on demonstrating their analytical skills, commercial awareness, and cultural fit throughout the application process.
🛠️ Tools & Technologies
- Microsoft Excel
- Microsoft PowerPoint
- SAP (optional)
- BW (optional)
ASSUMPTION: While not explicitly stated, it is assumed that interns will use common office tools and potentially enterprise resource planning (ERP) systems like SAP for their tasks.
👔 Cultural Fit Considerations
Company Values:
- Creativity
- Innovation
- Diversity
- Collaboration
- Integrity
Work Style:
- Dynamic and international work environment
- Flexibility and hybrid working model
- Opportunities for career development and growth
Self-Assessment Questions:
- Do you thrive in a dynamic and international work environment?
- Are you comfortable working in a hybrid setting, balancing on-site and remote work?
- Do you possess strong analytical skills and commercial awareness?
ASSUMPTION: Applicants should assess their fit with Sony's values and work style to ensure a successful internship experience.
⚠️ Potential Challenges
- Managing multiple tasks and priorities in a fast-paced environment
- Adapting to a new work culture and team dynamics
- Balancing work and personal life in a hybrid working model
- Navigating a large and diverse organization
ASSUMPTION: While these challenges may arise, they also present opportunities for growth and learning throughout the internship.
📈 Similar Roles Comparison
- This role focuses on marketing analytics and market research, whereas related positions may have a broader scope or more specific focus
- Sony Europe operates in various industries, providing interns with exposure to diverse products and services
- This internship offers a unique opportunity to gain experience in a global corporation, with potential for career growth and development
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.
📝 Sample Projects
- Analyzing market data to identify trends and opportunities for promotional activities
- Conducting competitor analysis to inform marketing strategies
- Collaborating with cross-functional teams to ensure effective implementation of promotional campaigns
ASSUMPTION: These sample projects illustrate the range of tasks and responsibilities that interns may undertake during their internship.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for Sony Europe?
- What opportunities are there for professional development and growth within the company?
- How does Sony Europe support work-life balance for its employees?
- What is the typical career path for someone in this role?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company and the internship experience.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for the interview by researching Sony Europe and practicing common interview questions
- Follow up with the hiring manager or HR representative after the interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
