Marketing Analyst Intern

📌 Core Information

🔹 Job Title: Marketing Analyst Intern

🔹 Company: Sony

🔹 Location: Barcelona, Catalonia, Spain

🔹 Job Type: Intern

🔹 Category: Marketing

🔹 Date Posted: April 16, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Supporting the Home Entertainment Marketing team in a dynamic international environment
• Creating and uploading promotional documents for approval
• Verifying market implementation of activities and reporting weekly results
• Ensuring promotional balance covers commitments
• Providing general support to the marketing team

ASSUMPTION: This internship is designed to provide recent graduates with hands-on experience in marketing analysis and support within the Home Entertainment division of Sony.

📋 Key Responsibilities

✅ Create and upload the SMART FAF (promotion document) for approval flow, based on the forecast and agreed activities by each product manager (Special Price / Sell out Allowance / Stock Compensation)

✅ Verify that the short-term activities raised in FAF are in fact implemented in the market

✅ Report on weekly basis the result (sell-out basis) of the activities, in order to be validated by the different stakeholders (Marketing, SBO, Sales)

✅ Ensure that the FAF balance is enough to cover the commitments after the activity is done

✅ Give general support for the Marketing team.

ASSUMPTION: The role requires strong analytical skills, attention to detail, and the ability to work independently and collaboratively with various teams.

🎯 Required Qualifications

Education: Currently enrolled in a university or business school

Experience: None specified (entry-level position)

Required Skills:

• Business, Marketing, or Finance background
• Fluency in Spanish and English (written and spoken), Portuguese is a plus
• Precise working with numbers and Excel (high level required), good PowerPoint knowledge. Optional: SAP, BW
• Analytical skills and commercial awareness
• Self-determination, initiative, and drive to achieve goals
• Identification of opportunities for improvements with end-to-end process perspective
• Clear communication with proper level of detail based on the audience

Preferred Skills:

• Knowledge of the consumer electronics industry
• Experience with marketing analytics tools

ASSUMPTION: While not explicitly stated, familiarity with the consumer electronics industry and marketing analytics tools would be beneficial but not required for this entry-level position.

💰 Compensation & Benefits

Salary Range: Industry standard for entry-level marketing internships in Barcelona, Spain is €1,200 - €1,800 per month (€14,400 - €21,600 annually).

Benefits:

• Flexibility and hybrid working model
• Career development and many other opportunities within diverse work environment
• Dynamic and international work environment
• Wide overview and exposures of other departments within Sony
• An environment that cultivates diversity, innovation, and change

Working Hours: Full-time (40 hours per week) with flexibility and hybrid working model

ASSUMPTION: The salary range is estimated based on market research for entry-level marketing internships in Barcelona, Spain. The benefits listed are explicitly stated in the job description.

📌 Applicant Insights

🔍 Company Context

Industry: Consumer Electronics

Company Size: Large (501-1,000 employees)

Founded: 1946 (Sony Corporation), 1995 (Sony Biotechnology)

Company Description:

• Sony is a multinational conglomerate corporation headquartered in Tokyo, Japan
• Sony Biotechnology is a subsidiary focused on flow cytometry and imaging products for advanced biomedical research
• Sony is known for its innovative products and commitment to research and development

Company Specialties:

• Consumer electronics
• Gaming
• Entertainment
• Semiconductors
• Healthcare

Company Website: http://www.sonybiotechnology.com/

ASSUMPTION: Sony Biotechnology is a subsidiary of Sony Corporation, focusing on flow cytometry and imaging products for advanced biomedical research. The company is known for its innovative products and commitment to research and development.

📊 Role Analysis

Career Level: Entry-level (Intern)

Reporting Structure: This role reports directly to the Home Entertainment Marketing team

Work Arrangement: Hybrid (on-site with flexibility)

Growth Opportunities:

• Potential full-time employment after the internship
• Exposure to various departments within Sony
• Career development opportunities within the diverse work environment

ASSUMPTION: This internship provides an excellent opportunity for recent graduates to gain hands-on experience in marketing analysis and support within the consumer electronics industry.

🌍 Location & Work Environment

Office Type: Modern and open working environment with unbeatable views of the city

Office Location(s): Barcelona, Spain

Geographic Context:

• Barcelona is the second-largest city in Spain and the capital of the autonomous community of Catalonia
• The city is known for its vibrant culture, art, and architecture
• Barcelona offers a high quality of life with a Mediterranean climate, rich culinary scene, and numerous recreational activities

Work Schedule: Full-time (40 hours per week) with flexibility and hybrid working model

ASSUMPTION: The office environment is modern and open, with convenient access to public transportation and nearby amenities. Barcelona offers a high quality of life with a vibrant culture and rich culinary scene.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager and/or team members
• Background check and offer

Key Assessment Areas:

• Analytical skills
• Communication skills
• Problem-solving abilities
• Cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your analytical skills and commercial awareness through examples
• Show enthusiasm for the consumer electronics industry and Sony's products

ATS Keywords: Marketing, Analysis, Intern, Business, Marketing, Finance, Spanish, English, Portuguese, Excel, PowerPoint, SAP, BW, Commercial Awareness, Process Improvement

ASSUMPTION: The application process is typical for an internship role, focusing on assessing the candidate's analytical skills, communication skills, problem-solving abilities, and cultural fit.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint)
• SAP (optional)
• BW (optional)

ASSUMPTION: The role requires proficiency in Microsoft Office Suite, with optional knowledge of SAP and BW.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Quality
• Integrity
• Sustainability

Work Style:

• Collaborative
• Dynamic
• International

Self-Assessment Questions:

• Do you thrive in a collaborative, dynamic, and international work environment?
• Are you passionate about the consumer electronics industry and Sony's products?
• Do you have strong analytical skills and the ability to communicate effectively with various teams?

ASSUMPTION: Sony values innovation, quality, integrity, and sustainability. The work style is collaborative, dynamic, and international, with a focus on cultural fit and strong analytical skills.

⚠️ Potential Challenges

• Working with large datasets and complex promotional documents
• Meeting tight deadlines and managing multiple tasks
• Adapting to a dynamic and international work environment
• Navigating a large organization with various departments

ASSUMPTION: The role may present challenges in working with large datasets, meeting tight deadlines, and adapting to a dynamic and international work environment. However, these challenges also provide opportunities for growth and learning.

📈 Similar Roles Comparison

• This role is unique in its focus on marketing analysis and support within the consumer electronics industry
• Similar roles may include marketing coordinator, market research analyst, or marketing assistant positions
• Career paths may include progression to full-time marketing roles, management positions, or specialized marketing roles within the consumer electronics industry

ASSUMPTION: This role is unique in its focus on marketing analysis and support within the consumer electronics industry, with potential career paths including full-time marketing roles, management positions, or specialized marketing roles.

📝 Sample Projects

• Creating and uploading promotional documents for approval
• Analyzing market data to identify trends and opportunities
• Developing and presenting marketing reports to stakeholders

ASSUMPTION: Sample projects for this role may include creating and uploading promotional documents, analyzing market data, and developing and presenting marketing reports.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role contribute to the overall marketing strategy for Sony's Home Entertainment division?
• What opportunities are there for professional development and growth within Sony?
• How does Sony support work-life balance for its employees?
• What is the team structure and dynamic within the Home Entertainment Marketing team?

ASSUMPTION: Key questions to ask during the interview may include understanding the role's priorities, its contribution to the overall marketing strategy, opportunities for professional development, work-life balance, and the team structure and dynamic.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare for the interview by researching Sony's products, industry trends, and the role's responsibilities
• Follow up with the hiring manager or HR representative within one week after the interview

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.