📌 Core Information
🔹 Job Title: Marketing Analytics Intern
🔹 Company: RippleMatch
🔹 Location: Atlanta, GA
🔹 Job Type: Internship
🔹 Category: Marketing & Analytics
🔹 Date Posted: April 10, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site (Atlanta, GA)
🚀 Job Overview
Key aspects of this role include:
- Assisting in market data, consumer behavior, and campaign performance analysis
- Preparing detailed reports and presentations to communicate findings and insights
- Collaborating with cross-functional teams to drive data-informed decisions
- Gaining hands-on experience in marketing analytics and data analysis
ASSUMPTION: This role is part of RippleMatch's partnership with various companies, so the specific company details may vary.
📋 Key Responsibilities
✅ Analyze market data, consumer behavior, and campaign performance to identify trends and insights
✅ Prepare detailed reports and presentations to effectively communicate findings and recommendations
✅ Collaborate with cross-functional teams to drive data-informed decisions and improve marketing strategies
✅ Assist in the management of multiple tasks and contribute to collaborative projects
✅ Stay up-to-date with the latest marketing trends and data analysis technologies
ASSUMPTION: Responsibilities may vary slightly depending on the specific partner company.
🎯 Required Qualifications
Education: Pursuing a Bachelor’s or Master’s degree in Marketing, Business Analytics, Statistics, or a related field
Experience: None specified (entry-level position)
Required Skills:
- Basic understanding of marketing principles and analytics techniques
- Strong analytical skills and ability to work with large datasets
- Good organizational and project management skills
- Strong problem-solving skills and proactive approach to identifying trends
- Effective communication and interpersonal skills
- Proficiency with analytical tools and software such as Excel, Google Analytics, and experience with SQL or similar database querying language
Preferred Skills:
- Experience with data visualization tools (e.g., Tableau, Power BI)
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo)
ASSUMPTION: Preferred skills are not explicitly stated but are inferred based on the role's requirements.
💰 Compensation & Benefits
Salary Range: $15 - $20 per hour (based on industry standards for entry-level marketing analytics internships in Atlanta, GA)
Benefits:
- Gain valuable work experience in marketing analytics
- Opportunity to work with leading employers through RippleMatch's partnerships
- Potential for full-time employment after the internship
Working Hours: Full-time (40 hours/week) during the internship period
ASSUMPTION: Benefits are not explicitly stated but are inferred based on typical internship offerings.
📌 Applicant Insights
🔍 Company Context
Industry: Technology, Information, and Internet (specifically, recruitment automation)
Company Size: 51-200 employees (small to mid-sized company)
Founded: 2016 (relatively young company)
Company Description:
- RippleMatch is an AI-powered job matchmaker that connects top employers with qualified job seekers
- The platform brings job opportunities directly to candidates by matching them with suitable employers and jobs
- Leading employers use RippleMatch to build diverse, high-performing teams, and Gen Z job seekers trust RippleMatch for career growth
Company Specialties:
- University Recruiting
- Diversity Recruiting
- Campus Recruiting
- Proactive Sourcing
- Candidate Sourcing
- Early Career Recruitment
- Technical Recruiting
- Automated Sourcing
Company Website: RippleMatch Employers
ASSUMPTION: RippleMatch partners with various companies to provide internship opportunities, so the specific company context may vary.
📊 Role Analysis
Career Level: Entry Level (first professional role or internship)
Reporting Structure: The intern will report directly to the marketing analytics team or a designated supervisor at the partner company
Work Arrangement: On-site in Atlanta, GA (though this may vary depending on the partner company's policies)
Growth Opportunities:
- Gain hands-on experience in marketing analytics and data analysis
- Develop skills in data interpretation, presentation, and communication
- Potential for full-time employment after the internship, depending on performance and company needs
ASSUMPTION: Growth opportunities are inferred based on typical internship experiences and the company's focus on Gen Z career growth.
🌍 Location & Work Environment
Office Type: On-site office (though this may vary depending on the partner company's policies)
Office Location(s): Atlanta, GA
Geographic Context:
- Atlanta, GA is a major metropolitan area with a diverse job market
- The city offers a mix of urban and suburban environments, with a cost of living slightly below the national average
- Atlanta is home to numerous Fortune 500 companies and has a thriving tech industry
Work Schedule: Full-time (40 hours/week) during the internship period, with potential flexibility depending on the partner company's policies
ASSUMPTION: Work environment details may vary depending on the specific partner company's policies and culture.
💼 Interview & Application Insights
Typical Process:
- Submit application through RippleMatch's platform
- Phone or video screen with RippleMatch's recruitment team
- Technical assessment or case study (depending on the partner company's requirements)
- Final interview with the partner company's hiring manager or team
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Communication and presentation skills
- Cultural fit with the partner company's team and values
- Understanding of marketing principles and analytics techniques
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for the interview by researching the partner company and practicing common interview questions
- Be ready to discuss your understanding of marketing analytics and provide examples of your analytical skills
ATS Keywords: Marketing, Analytics, Data Analysis, Consumer Behavior, Campaign Performance, Reporting, Presentation, Excel, Google Analytics, SQL
ASSUMPTION: The application process and interview format may vary depending on the specific partner company's policies and preferences.
🛠️ Tools & Technologies
- Excel
- Google Analytics
- SQL or similar database querying language
- Data visualization tools (e.g., Tableau, Power BI) - may be required depending on the partner company's needs
- Marketing automation platforms (e.g., HubSpot, Marketo) - may be required depending on the partner company's needs
ASSUMPTION: The specific tools and technologies required may vary depending on the partner company's needs and preferences.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Data-driven decision making
- Collaboration
- Continuous learning and improvement
Work Style:
- Analytical and detail-oriented
- Proactive and problem-solving focused
- Collaborative and team-oriented
- Adaptable and open to learning new tools and technologies
Self-Assessment Questions:
- Do I have a strong foundation in marketing principles and analytics techniques?
- Am I comfortable working with large datasets and performing detailed statistical analysis?
- Can I effectively communicate complex data insights to non-technical stakeholders?
- Do I thrive in a collaborative, team-oriented work environment?
ASSUMPTION: Company values and work style preferences may vary depending on the specific partner company's culture.
⚠️ Potential Challenges
- Adjusting to the fast-paced and dynamic nature of the tech industry
- Balancing multiple tasks and projects while managing time effectively
- Adapting to the specific partner company's culture and work environment
- Keeping up with the latest marketing trends and data analysis technologies
ASSUMPTION: Potential challenges are inferred based on typical internship experiences and the fast-paced nature of the tech industry.
📈 Similar Roles Comparison
- Marketing Coordinator - Focuses more on campaign management and less on data analysis
- Business Analyst - Has a broader scope, including data analysis and process improvement across various departments
- Data Analyst - Specializes in data analysis and interpretation, with less focus on marketing-specific insights
ASSUMPTION: Role comparisons are based on typical job roles in the marketing and analytics fields.
📝 Sample Projects
- Analyze campaign performance data to identify trends and optimize marketing strategies
- Prepare a detailed report on consumer behavior patterns to inform product development
- Collaborate with the marketing team to create data-driven content for social media and other marketing channels
ASSUMPTION: Sample projects are inferred based on typical marketing analytics internship responsibilities.
❓ Key Questions to Ask During Interview
- What are the most pressing challenges facing the marketing team, and how can this role contribute to addressing them?
- How does this role fit into the broader marketing strategy, and what are the key priorities for the first 90 days?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance, especially for interns?
- What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?
ASSUMPTION: Interview questions are tailored to the specific role and company, focusing on responsibilities, growth opportunities, and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through RippleMatch's employer portal
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for the interview by researching the partner company and practicing common interview questions
- Follow up with RippleMatch's recruitment team after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with RippleMatch before making decisions.
