Sales Representative – Digital Marketing (Home Services Industry)

📌 Core Information

🔹 Job Title: Sales Representative – Digital Marketing (Home Services Industry)

🔹 Company: Staff Financial Group

🔹 Location: Atlanta, Georgia, United States

🔹 Job Type: Full-time

🔹 Category: Sales & Marketing

🔹 Date Posted: April 23, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (Atlanta-based with remote option for top performers)

🚀 Job Overview

Key aspects of this role include:

• Proactively engaging with presidents and CEOs of home service businesses to sell web optimization services
• Leveraging a proven process for improving search engine rankings
• Building and leveraging a strong professional network to generate leads
• Working closely with leadership to refine sales processes and potentially build a team

ASSUMPTION: This role requires a proactive sales approach, strong communication skills, and a solid understanding of digital marketing to effectively sell our services and drive new client acquisition.

📋 Key Responsibilities

✅ Identify and engage potential clients in the home services industry

✅ Build and leverage a strong professional network to generate leads

✅ Effectively communicate the value of our high-performance websites and SEO services

✅ Develop and execute sales strategies to drive revenue growth

✅ Work closely with leadership to refine sales processes and potentially build a team

ASSUMPTION: The successful candidate will be comfortable with a fast-paced environment, self-motivated, and capable of working independently to achieve sales targets.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: Proven track record in digital marketing sales, preferably within an agency setting

Required Skills:

• Excellent communication and relationship-building skills
• Strong networking and prospecting abilities
• Proven track record of successfully closing deals and meeting sales targets
• Self-motivated, strategic, and capable of working independently

Preferred Skills:

• Experience in the home services industry
• Existing network or book of business in the home services sector

ASSUMPTION: Candidates with a background in digital marketing sales and a strong network in the home services industry will be well-positioned for success in this role.

💰 Compensation & Benefits

Salary Range: $60,000 base salary plus performance-based incentives, with a first-year OTE of $140,000. The salary range is competitive for the industry and experience level, with opportunities for growth based on performance.

Benefits:

• Medical, dental, vision, and 401(k) benefits

Working Hours: Full-time, with a flexible hybrid work arrangement (Atlanta-based with remote option for top performers)

ASSUMPTION: The salary range and benefits package are in line with industry standards for a sales role of this nature and experience level.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, specializing in Atlanta Accounting and Finance Recruiting

Company Size: 11-50 employees, providing a supportive culture and strong growth opportunities

Founded: 2003, with a proven track record of placing highly qualified professionals with various organizations

Company Description:

• Headquartered in Atlanta, with additional locations in Dallas, Charlotte, Nashville, Orlando, Greenville, and Houston
• Recognized leader in the industry, placing temporary and permanent accounting and finance professionals
• Services organizations ranging from Public Accounting, Privately Held, Pre-IPO, and FORTUNE 500 companies

Company Specialties:

• Atlanta Accounting and Finance Recruiting
• Atlanta Tax Recruiting Firm
• Atlanta Accounting Recruiter
• Atlanta Audit Recruiting Firm
• Atlanta Accounting Temps
• Atlanta Financial Staffing
• Atlanta Finance Recruiter
• Atlanta Financial Recruiting
• ATLANTA ACCOUNTING JOBS, ATLANTA AUDIT JOBS, ATLANTA TAX JOBS, and TAX JOBS ATLANTA

Company Website: http://www.stafffinancial.com

ASSUMPTION: Staff Financial Group's expertise in recruiting and understanding the Atlanta market will provide valuable insights for the successful candidate in this sales role.

📊 Role Analysis

Career Level: Mid-level sales professional with growth opportunities

Reporting Structure: This role reports directly to the leadership team and works closely with them to refine sales processes and potentially build a team

Work Arrangement: Hybrid (Atlanta-based with remote option for top performers), offering flexibility and a convenient location at The Battery

Growth Opportunities:

• Potential to grow into a leadership role as the sales team expands
• Career advancement within the company's various specialties and locations

ASSUMPTION: The successful candidate will have opportunities to grow within the company, potentially taking on a leadership role as the sales team expands.

🌍 Location & Work Environment

Office Type: Flexible, hybrid, and remote-friendly, with a supportive culture and strong growth opportunities

Office Location(s): Atlanta, GA (The Battery) with remote options for top performers

Geographic Context:

• Atlanta, GA, with a convenient office location at The Battery
• Access to a vibrant business community and networking opportunities
• Competitive job market with various industries and companies represented

Work Schedule: Full-time, with a flexible hybrid work arrangement (Atlanta-based with remote option for top performers)

ASSUMPTION: The hybrid work arrangement and convenient office location will appeal to candidates seeking a balance between on-site collaboration and remote flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the leadership team
• Final interview or presentation, if applicable

Key Assessment Areas:

• Sales skills and experience
• Understanding of digital marketing and SEO services
• Networking and relationship-building abilities
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant sales experience, digital marketing skills, and any connections to the home services industry
• Prepare examples of successful sales strategies and deals closed
• Research the company and be ready to discuss how your skills and experience align with their mission and values

ATS Keywords: Sales, Digital Marketing, Networking, Prospecting, Closing Deals, Communication, Relationship Building, Strategic Thinking, Home Services Industry, SEO Services, Web Optimization

ASSUMPTION: The application process will focus on assessing the candidate's sales skills, digital marketing knowledge, and cultural fit within the company.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
• Sales engagement tools (e.g., Outreach, SalesLoft, or PersistIQ)
• Email marketing and automation tools (e.g., Mailchimp, Constant Contact, or HubSpot Marketing)
• Project management and collaboration tools (e.g., Asana, Trello, or Microsoft Teams)

ASSUMPTION: The successful candidate will be comfortable using various sales and marketing tools to effectively manage their pipeline and engage with clients.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Expertise
• Service
• Relationships
• Growth

Work Style:

• Collaborative and supportive team environment
• Focus on results and continuous improvement
• Flexible and adaptable to change

Self-Assessment Questions:

• How do your sales skills and experience align with the key responsibilities of this role?
• Can you provide examples of successful sales strategies and deals closed in a digital marketing context?
• How do your personal values and work style align with the company's values and work environment?

ASSUMPTION: Candidates who demonstrate a strong cultural fit, with a focus on integrity, expertise, service, relationships, and growth, will be well-positioned for success in this role.

⚠️ Potential Challenges

• Competitive sales environment with a focus on driving revenue growth
• Requires a proactive approach to networking, prospecting, and closing deals
• May involve cold outreach to potential clients in the home services industry
• Potential for rapid growth and change as the sales team expands

ASSUMPTION: The successful candidate will be comfortable with a fast-paced, competitive sales environment and adaptable to change as the role and company grow.

📈 Similar Roles Comparison

• Compared to other sales roles in digital marketing agencies, this role offers a unique focus on the home services industry and a proven process for improving search engine rankings
• Industry-specific context: The home services industry is competitive, with a focus on driving online visibility and customer acquisition through digital marketing efforts
• Career path comparison: Successful candidates in this role may have opportunities to grow into leadership positions as the sales team expands

ASSUMPTION: Candidates should consider the unique aspects of this role, focusing on the home services industry and the company's expertise in digital marketing, when comparing it to other sales opportunities.

📝 Sample Projects

• Developing and executing a sales strategy to target HVAC companies in the Atlanta metro area
• Leveraging existing networks and connections to generate leads in the plumbing industry
• Collaborating with the leadership team to refine sales processes and improve client acquisition

ASSUMPTION: These sample projects provide insight into the key responsibilities and focus areas of the role, with an emphasis on sales strategy, networking, and collaboration.

❓ Key Questions to Ask During Interview

• Can you describe the typical sales process for closing deals with home service businesses?
• How does the leadership team support and mentor sales professionals in this role?
• What are the most significant challenges facing the home services industry, and how does this role address them?
• How does the company measure and track sales performance, and what are the expectations for success in this role?
• What opportunities exist for growth and advancement within the company, particularly as the sales team expands?

ASSUMPTION: These interview questions will help candidates better understand the role, the company culture, and the opportunities for growth and success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant sales experience, digital marketing skills, and any connections to the home services industry
• Prepare examples of successful sales strategies and deals closed
• Research the company and be ready to discuss how your skills and experience align with their mission and values
• Follow up with the hiring manager within one week of application submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.