π Core Information
πΉ Job Title: Marketing Analytics Intern
πΉ Company: RippleMatch (Partnering with multiple companies)
πΉ Location: New York, NY
πΉ Job Type: Internship
πΉ Category: Marketing & Analytics
πΉ Date Posted: April 9, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Assisting in market data, consumer behavior, and campaign performance analysis
- Preparing detailed reports and presentations to communicate findings
- Collaborating with cross-functional teams to identify trends and insights
- Gaining hands-on experience in marketing analytics and data analysis
ASSUMPTION: This role involves a significant amount of data analysis and reporting, requiring strong analytical skills. It also offers opportunities to work with various teams and gain exposure to different aspects of marketing.
π Key Responsibilities
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Analyze market data, consumer behavior, and campaign performance to identify trends and insights
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Prepare detailed reports and presentations to effectively communicate findings and recommendations
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Collaborate with cross-functional teams to manage multiple tasks and contribute to collaborative projects
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Stay up-to-date with the latest marketing trends and data analysis technologies
ASSUMPTION: The role may involve working with large datasets and requires strong problem-solving skills to draw meaningful insights from the data.
π― Required Qualifications
Education: Pursuing a Bachelorβs or Masterβs degree in Marketing, Business Analytics, Statistics, or a related field
Experience: None specified (Entry Level)
Required Skills:
- Basic understanding of marketing principles and analytics techniques
- Strong analytical skills and proficiency with Excel
- Good organizational and project management skills
- Strong problem-solving skills and a proactive approach to identifying trends and insights in data
- Effective communication and interpersonal skills
- Proficiency with Google Analytics and experience with SQL or similar database querying language (a plus)
Preferred Skills:
- Experience with data visualization tools (e.g., Tableau, Power BI)
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo)
ASSUMPTION: While not explicitly stated, having some familiarity with marketing automation platforms and data visualization tools could be beneficial for this role.
π° Compensation & Benefits
Salary Range: $15 - $20 per hour (Estimated based on industry standards for entry-level marketing analytics internships in New York)
Benefits:
- Gain valuable work experience in marketing analytics
- Work with cross-functional teams and learn from industry professionals
- Potential for full-time employment upon completion of the internship
Working Hours: Full-time (40 hours/week) during the internship period
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing analytics internships in New York. Actual compensation may vary depending on the specific partner company.
π Applicant Insights
π Company Context
Industry: RippleMatch partners with various companies across different industries, specializing in university and diversity recruiting, proactive sourcing, and automated candidate matching.
Company Size: RippleMatch has 51-200 employees, providing an environment where interns can work on impactful projects and gain exposure to various teams and aspects of the business.
Founded: 2016, RippleMatch has been helping employers build diverse, high-performing teams and connecting Gen Z job seekers with opportunities for over a decade.
Company Description:
- RippleMatch is an AI-powered job matchmaker that connects job seekers with top employers and opportunities tailored to their strengths and goals.
- The platform leverages automated sourcing and matching to streamline the recruitment process for both employers and job seekers.
- RippleMatch partners with leading employers such as eBay and Teach For America to build diverse, high-performing teams.
Company Specialties:
- University Recruiting
- Diversity Recruiting
- Campus Recruiting
- Proactive Sourcing
- Candidate Sourcing
- Early Career Recruitment
- Technical Recruiting
- Automated Sourcing
Company Website: https://ripplematch.com/employers
ASSUMPTION: RippleMatch's partnership with various companies allows interns to gain diverse experiences and work on projects tailored to their interests and skills.
π Role Analysis
Career Level: Entry Level (Intern)
Reporting Structure: The intern will report directly to the marketing analytics team or a designated supervisor within the partner company.
Work Arrangement: On-site, full-time (40 hours/week) during the internship period
Growth Opportunities:
- Gain hands-on experience in marketing analytics and data analysis
- Work with cross-functional teams to develop communication and interpersonal skills
- Potential for full-time employment upon completion of the internship
- Opportunity to learn about the latest marketing trends and data analysis technologies
ASSUMPTION: This internship offers a unique opportunity for students to gain valuable work experience in marketing analytics and potentially secure full-time employment upon completion.
π Location & Work Environment
Office Type: Urban office environment in New York City
Office Location(s): 5 W 19th St, 6th FL, New York, NY 10011, US
Geographic Context:
- New York City offers a vibrant and diverse cultural scene, with numerous attractions and events
- The office is located in the Chelsea neighborhood, known for its art galleries, restaurants, and nightlife
- Easy access to public transportation, with multiple subway lines and bus routes nearby
Work Schedule: Full-time (40 hours/week) during the internship period, with potential flexibility for part-time work or remote arrangements, depending on the partner company
ASSUMPTION: The work environment may vary depending on the specific partner company, but generally, interns can expect a dynamic and collaborative atmosphere in New York City.
πΌ Interview & Application Insights
Typical Process:
- Submit application through RippleMatch platform
- Phone or video screen with RippleMatch team
- Technical assessment or case study (if applicable)
- Final interview with the partner company's marketing analytics team
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Communication and interpersonal skills
- Understanding of marketing principles and analytics techniques
- Cultural fit with the partner company's team and values
Application Tips:
- Highlight relevant coursework, projects, or extracurricular activities that demonstrate analytical and problem-solving skills
- Tailor your resume and cover letter to emphasize your interest in marketing analytics and the specific partner company
- Prepare for behavioral and situational interview questions that assess your ability to work with data and collaborate with teams
ATS Keywords: Marketing, Business Analytics, Statistics, Analytical Skills, Project Management, Problem Solving, Communication, Interpersonal Skills, Excel, Google Analytics, SQL, Data Analysis, Market Data Analysis, Consumer Behavior Analysis, Campaign Performance Analysis, Report Preparation, Presentation Skills
ASSUMPTION: The application process may vary depending on the specific partner company, but generally, applicants can expect a multi-step interview process that assesses their analytical skills, communication abilities, and cultural fit.
π οΈ Tools & Technologies
- Excel
- Google Analytics
- SQL or similar database querying language
- Data visualization tools (e.g., Tableau, Power BI) (optional)
- Marketing automation platforms (e.g., HubSpot, Marketo) (optional)
ASSUMPTION: Familiarity with these tools and technologies is not always required, but having some experience can be beneficial for this role.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Diversity & Inclusion
- Customer Focus
- Integrity
Work Style:
- Data-driven decision making
- Cross-functional collaboration
- Continuous learning and improvement
- Adaptability and flexibility
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working with large datasets and drawing insights from the data?
- Do you enjoy collaborating with cross-functional teams and contributing to collaborative projects?
ASSUMPTION: Applicants should assess their fit with the company's values and work style, ensuring they are comfortable working in a data-driven, collaborative environment.
β οΈ Potential Challenges
- Working with large datasets may require significant time and effort to clean and organize the data before analysis
- Keeping up with the latest marketing trends and data analysis technologies may require continuous learning and adaptation
- Collaborating with cross-functional teams may require strong communication and interpersonal skills to ensure effective communication and coordination
- Working in a fast-paced, dynamic environment may require adaptability and flexibility to manage multiple tasks and priorities
ASSUMPTION: These challenges can be overcome with strong analytical skills, effective communication, and a proactive approach to identifying trends and insights in data.
π Similar Roles Comparison
- This role is similar to other marketing analytics internships, but may offer more opportunities for cross-functional collaboration and exposure to different aspects of marketing
- Compared to other entry-level marketing roles, this internship focuses more on data analysis and reporting, requiring strong analytical skills
- Career paths for marketing analytics professionals may include roles such as marketing analyst, marketing manager, or data scientist, depending on the specific industry and company
ASSUMPTION: Applicants should consider their career goals and interests when comparing this role to other marketing analytics internships and entry-level marketing roles.
π Sample Projects
- Analyzing market data to identify trends and opportunities for a specific marketing campaign
- Preparing a detailed report on consumer behavior to inform marketing strategy
- Collaborating with the marketing team to optimize campaign performance based on data analysis
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities that may be required for this role, but the specific projects may vary depending on the partner company and its marketing needs.
β Key Questions to Ask During Interview
- What are the most pressing marketing analytics challenges facing the company, and how can this internship contribute to addressing them?
- How does the marketing analytics team collaborate with other departments, such as sales or product management?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What are the next steps for the marketing analytics team, and how can this internship contribute to achieving those goals?
ASSUMPTION: These interview questions are intended to help applicants assess the fit of the role and company with their career goals and interests, as well as to demonstrate their engagement and enthusiasm for the opportunity.
π Next Steps for Applicants
To apply for this position:
- Submit your application through RippleMatch's employer portal
- Tailor your resume and cover letter to emphasize your interest in marketing analytics and the specific partner company
- Prepare for behavioral and situational interview questions that assess your analytical skills and cultural fit
- Follow up with RippleMatch and the partner company after submitting your application to express your interest and enthusiasm for the opportunity
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.