📌 Core Information
🔹 Job Title: Marketing Analytics Intern (Fall 2025)
🔹 Company: Formlabs
🔹 Location: Somerville, MA
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: May 13, 2025
🔹 Experience Level: Entry-level (Intern)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting established industry marketing programs, including customer segmentation, paid marketing campaigns, and competitive intelligence.
- Identifying and executing an end-to-end marketing analytics project based on skills and interests.
- Working closely with the Marketing Strategy team to refine marketing strategies using a data-informed approach.
- Gaining hands-on experience in marketing analytics, market research, and demand generation.
ASSUMPTION: This internship is designed for students interested in marketing analytics and provides an opportunity to work on real-world projects and gain industry experience.
📋 Key Responsibilities
✅ Support established industry marketing programs, including customer segmentation, paid marketing campaigns, and competitive intelligence.
✅ Identify and execute an end-to-end marketing analytics project based on skills and interests, such as message testing for future projects or market research projects.
✅ Collaborate with the Marketing Strategy team to refine marketing strategies using a data-informed approach.
✅ Assist in data analysis, reporting, and visualization to support marketing decision-making.
ASSUMPTION: The intern will be expected to work independently on projects but will receive guidance and support from the Marketing Strategy team.
🎯 Required Qualifications
Education: Pursuing a Bachelor's or Master's degree in Marketing, Business, Statistics, or a related field.
Experience: Previous internship or project experience in marketing, data analysis, or a related field is a plus but not required.
Required Skills:
- Proficient in SQL and Excel, with the ability to manipulate data into digestible material for informed decision-making.
- Excellent project management, time management, and prioritization skills.
- Ability to think analytically and produce superb work under multiple deadlines.
- Understanding of market research and demand generation best practices.
- Strong communication and interpersonal skills.
Preferred Skills:
- Experience with marketing analytics tools (e.g., Google Analytics, Tableau, or Power BI).
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo, or Pardot).
ASSUMPTION: While previous experience is not required, candidates with relevant skills and a strong interest in marketing analytics are encouraged to apply.
💰 Compensation & Benefits
Salary Range: Internships at Formlabs are typically paid at a competitive hourly rate. The exact salary will be discussed during the interview process.
Benefits:
- Social events and networking opportunities.
- Access to fully-stocked kitchens and onsite lunches.
- Unlimited 3D printing.
- Potential course credit (depending on university policies).
Working Hours: Full-time (40 hours/week) during the Fall 2025 term (September - December).
ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing internships. The final salary will be determined during the interview process.
📌 Applicant Insights
🔍 Company Context
Industry: Formlabs operates in the 3D printing industry, focusing on high-performance 3D printers for various applications.
Company Size: Formlabs has 501-1,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: Formlabs was founded in 2011, with a mission to make 3D printing more accessible and affordable.
Company Description:
- Formlabs builds the tools that make it possible for anyone to bring their ideas to life.
- Headquartered in Somerville, Massachusetts, with offices in Germany, Japan, China, Singapore, and Hungary.
- Formlabs is the professional 3D printer of choice for engineers, designers, manufacturers, healthcare providers, and decision-makers around the globe.
Company Specialties:
Company Website: formlabs.com
ASSUMPTION: Formlabs is a well-established company in the 3D printing industry, offering opportunities for growth and innovation.
📊 Role Analysis
Career Level: This internship is designed for students interested in marketing analytics and is an entry-level position.
Reporting Structure: The intern will report directly to the Marketing Strategy team and work closely with team members on various projects.
Work Arrangement: This is an on-site internship, requiring the intern to work from the Formlabs office in Somerville, MA.
Growth Opportunities:
- Potential full-time employment opportunities after the internship, depending on performance and business needs.
- Networking opportunities with industry professionals and Formlabs employees.
- Hands-on experience in marketing analytics, market research, and demand generation.
ASSUMPTION: This internship provides an excellent opportunity for students to gain real-world experience and grow their professional network.
🌍 Location & Work Environment
Office Type: Formlabs' office is a collaborative and innovative workspace, fostering creativity and productivity.
Office Location(s): 35 Medford St, Somerville, MA 02143, US
Geographic Context:
- Somerville, MA, is located just outside of Boston, offering a vibrant urban environment with easy access to public transportation.
- The area is known for its diverse culture, arts, and food scene.
- Somerville is home to many tech and innovation companies, providing ample networking opportunities.
Work Schedule: Full-time (40 hours/week) during the Fall 2025 term (September - December).
ASSUMPTION: The work environment at Formlabs is dynamic and collaborative, with a strong focus on innovation and growth.
💼 Interview & Application Insights
Typical Process:
- Submit your application through the provided link.
- Phone or video screen with the hiring manager.
- On-site or virtual interview with the Marketing Strategy team.
- Final decision and offer.
Key Assessment Areas:
- Data analysis and problem-solving skills.
- Communication and presentation skills.
- Cultural fit and enthusiasm for the role.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Demonstrate your proficiency in SQL and Excel with examples or projects.
- Showcase your understanding of marketing analytics and market research concepts.
- Prepare questions to ask the interviewer about the role, team, or company.
ATS Keywords: Marketing Analytics, SQL, Excel, Market Research, Demand Generation, Internship, Fall 2025, Somerville, MA
ASSUMPTION: The application process at Formlabs is designed to assess candidates' skills and cultural fit, with a focus on real-world problem-solving and communication abilities.
🛠️ Tools & Technologies
- SQL
- Excel
- Marketing analytics tools (e.g., Google Analytics, Tableau, or Power BI)
- Marketing automation platforms (e.g., HubSpot, Marketo, or Pardot)
ASSUMPTION: The tools and technologies listed are not exhaustive and may vary depending on the specific projects assigned to the intern.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Collaboration
- Customer-centric
Work Style:
- Dynamic and fast-paced environment
- Collaborative and team-oriented
- Focus on continuous learning and improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you passionate about learning and applying data-driven insights to marketing strategies?
- Do you enjoy working on diverse projects and solving complex problems?
ASSUMPTION: Formlabs values candidates who are innovative, quality-focused, collaborative, and customer-centric, with a strong desire to learn and grow in a dynamic environment.
⚠️ Potential Challenges
- Balancing multiple projects and deadlines.
- Working in a fast-paced, dynamic environment.
- Adapting to a new work environment and team.
- Managing expectations and priorities in a collaborative setting.
ASSUMPTION: These challenges are common in internship environments and can be overcome with strong time management, communication, and adaptability skills.
📈 Similar Roles Comparison
- This internship focuses on marketing analytics, while related roles may focus on other aspects of marketing, such as content creation, social media management, or event planning.
- Marketing analytics roles are in high demand across various industries, providing ample opportunities for career growth and development.
- This internship offers hands-on experience and the opportunity to work on real-world projects, setting it apart from academic or theoretical learning environments.
ASSUMPTION: While this internship shares similarities with other marketing roles, its focus on marketing analytics and data-driven decision-making sets it apart and provides unique learning opportunities.
📝 Sample Projects
- Conducting market research to identify trends and opportunities in the 3D printing industry.
- Analyzing customer data to segment markets and tailor marketing strategies.
- Evaluating the effectiveness of paid marketing campaigns and providing data-driven recommendations for optimization.
ASSUMPTION: These sample projects are based on the key responsibilities listed in the job description and may vary depending on the intern's skills, interests, and the team's needs.
❓ Key Questions to Ask During Interview
- What are the most pressing challenges facing the Marketing Strategy team, and how can this internship help address them?
- How does this internship fit into the team's long-term goals and objectives?
- What opportunities are there for professional development and growth during this internship?
- How does Formlabs support work-life balance for interns?
- What is the team's approach to collaboration and communication, and how can the intern contribute to this dynamic?
ASSUMPTION: These questions are designed to help candidates better understand the role, team, and company, as well as demonstrate their interest and enthusiasm for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for the interview by researching Formlabs, the 3D printing industry, and marketing analytics concepts.
- Prepare questions to ask the interviewer about the role, team, or company.
- Follow up after the interview to express your appreciation and reiterate your interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
