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Marketing Analytics Specialist 100% (f/m/d) - Temporary 9-10 Months

Julius Baer
Full-time
On-site
ZΓΌrich, ZΓΌrich, Switzerland

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Analytics Specialist 100% (f/m/d) - Temporary 9-10 Months

πŸ”Ή Company: Julius Baer

πŸ”Ή Location: Zurich, Switzerland

πŸ”Ή Job Type: Full-time, Temporary

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 26, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the Head of Digital Channels & Analytics in delivering campaign updates and optimizations
  • Performing cross-functional marketing data analyses and generating insights
  • Ensuring timely, consistent, and accurate reporting to senior management and campaign owners
  • Collaborating with subject matter experts to understand stakeholder needs and define KPIs
  • Providing first-level technical support for analytics tools and dashboards within Brand & Communications

ASSUMPTION: This role requires a high level of data literacy and strong communication skills to effectively work with various stakeholders and drive data-driven decision-making.

πŸ“‹ Key Responsibilities

βœ… Providing regular campaign updates and proactive optimizations based on delivery and performance

βœ… Performing and enabling cross-functional marketing data analyses and generating insights

βœ… Ensuring timely, consistent, and accurate reporting to senior management and campaign owners

βœ… Creating performance reports with a storytelling focus, tailored to stakeholders from operational to executive levels

βœ… Supporting ad-hoc data analysis and serving as the first-level technical support for analytics tools and dashboards

βœ… Collaborating with subject matter experts to understand stakeholder needs, define KPIs, and determine reporting requirements

ASSUMPTION: The role requires a strong understanding of digital marketing channels, campaign tracking methodologies, and performance measurement frameworks.

🎯 Required Qualifications

Education: Bachelor’s or Master’s degree in economics, marketing analytics, statistics, business intelligence, or a related field

Experience: Minimum of 5 years’ experience in a marketing or brand analytics role

Required Skills:

  • Deep understanding of digital and data-driven marketing
  • Familiarity with campaign tracking methodologies and performance measurement frameworks
  • Demonstrated ability to translate data into actionable insights for stakeholders across different seniority levels
  • Strong expertise in Tableau and data visualization principles
  • Solid understanding of data modeling (SQL), data infrastructure, and technical setups, including ETL processes/pipelines, data storage, and metadata handling
  • Proficient in Google Cloud Platform or similar cloud-based analytics environments, with a focus on scalable data processing and integration
  • Experienced with Adobe Analytics or equivalent web and cloud analytics platforms
  • Experienced with scrum methodology to manage priorities and deliverables in Jira
  • Excellent command of German and English (spoken and written)

Preferred Skills:

  • Experience working in a financial services or banking environment
  • Knowledge of the wealth management industry

ASSUMPTION: Candidates should have a strong business acumen and a practical understanding of marketing funnels, brand measurement, and campaign KPIs.

πŸ’° Compensation & Benefits

Salary Range: CHF 120,000 - 160,000 per year (estimated, based on industry standards for a Marketing Analytics Specialist with 5-10 years of experience in Switzerland)

Benefits:

  • Competitive benefits package
  • Opportunity to work in a dynamic and international environment
  • possibility to gain experience in a leading wealth management firm

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Julius Baer is a leading Swiss wealth management group, providing comprehensive advice and solutions in asset management, wealth management, and wealth planning to a global clientele.

Company Size: Medium (5,001-10,000 employees)

Founded: 1890, in Zurich, Switzerland

Company Description:

  • Julius Baer is present in around 25 countries and 60 locations, with a strong presence in Europe, Asia, and Latin America
  • The company offers a wide range of wealth management services, including private banking, wealth planning, investment advisory, and sustainable investing
  • Julius Baer is committed to providing personalized and objective advice based on its open product platform

Company Specialties:

  • Private Banking
  • Wealth Management
  • Wealth Planning
  • Investment Advisory
  • Sustainable Investing
  • Next Generation
  • Your Wealth
  • Holistic Advice
  • Discretionary Mandates
  • Global Custody
  • Lombard Lending
  • Structured Products
  • Foreign Exchange
  • Securities Execution & Advisory
  • and Precious Metals

Company Website: www.juliusbaer.com

ASSUMPTION: Working at Julius Baer offers the opportunity to gain experience in a leading wealth management firm with a strong global presence and a commitment to personalized and objective advice.

πŸ“Š Role Analysis

Career Level: Mid-level to senior marketing analytics role, with the opportunity to grow within the organization

Reporting Structure: This role reports directly to the Head of Digital Channels & Analytics and works closely with various stakeholders across the organization

Work Arrangement: On-site, full-time, with the possibility of occasional remote work

Growth Opportunities:

  • Potential to grow within the Digital Channels & Analytics team or explore other opportunities within Julius Baer
  • Possibility to work on diverse projects and gain exposure to various aspects of wealth management
  • Chance to develop skills in data analysis, visualization, and storytelling, as well as improve stakeholder management abilities

ASSUMPTION: This role offers a unique opportunity to gain experience in a dynamic and international environment, working with a diverse range of stakeholders and contributing to the success of the organization's digital channels and analytics efforts.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art technology and amenities

Office Location(s): Julius Baer's global headquarters is located in Zurich, Switzerland, with additional offices in key locations around the world

Geographic Context:

  • Zurich is a major financial hub and offers a high quality of life, with a vibrant cultural scene, excellent education opportunities, and easy access to nature and outdoor activities
  • The city is also home to a diverse international community, with a significant number of expats and multinational corporations
  • Zurich is well-connected by public transportation, with easy access to the rest of Switzerland and Europe

Work Schedule: Standard business hours, with the possibility of flexible working arrangements

ASSUMPTION: Working in Zurich offers a unique blend of cultural, historical, and professional opportunities, with a strong focus on work-life balance and high-quality living.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the Julius Baer careers website
  • Phone or video screening with the hiring manager
  • On-site or virtual interview with the hiring manager and other team members
  • Final interview with the Head of Digital Channels & Analytics or another senior leader

Key Assessment Areas:

  • Data literacy and analytical skills
  • Communication and stakeholder management abilities
  • Problem-solving and critical thinking
  • Cultural fit and alignment with Julius Baer's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Demonstrate your understanding of digital marketing, data analysis, and visualization in your application materials
  • Showcase your ability to translate data into actionable insights and drive data-driven decision-making
  • Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company

ATS Keywords: Marketing Analytics, Data-Driven Marketing, Campaign Tracking, Performance Measurement, Data Visualization, SQL, Google Cloud Platform, Adobe Analytics, Scrum Methodology, Stakeholder Management, Communication Skills, Problem Solving, Attention to Detail, Business Acumen

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on identifying candidates with strong data literacy, communication skills, and a proven track record in marketing analytics.

πŸ› οΈ Tools & Technologies

  • Adobe Analytics
  • Google Cloud Platform (BigQuery)
  • Tableau
  • Jira
  • Microsoft Office Suite

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are used extensively for data analysis, visualization, and project management within the Digital Channels & Analytics team.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Client-centricity
  • Objectivity
  • Entrepreneurship
  • Empowerment
  • Collaboration

Work Style:

  • Data-driven and analytical
  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Results-focused and solution-oriented

Self-Assessment Questions:

  • How do you ensure that your data analysis and insights are objective and unbiased?
  • Can you provide an example of a time when you had to manage multiple stakeholders with competing priorities?
  • How do you approach learning new tools or technologies to improve your data analysis and visualization skills?

ASSUMPTION: Julius Baer values candidates who are client-focused, objective, entrepreneurial, and empowered, with a strong commitment to collaboration and results-driven work.

⚠️ Potential Challenges

  • Managing multiple stakeholders with competing priorities and expectations
  • Keeping up with the fast-paced and ever-evolving digital marketing landscape
  • Balancing the need for detailed, data-driven analysis with the requirement for timely, actionable insights
  • Working in a temporary role with a defined duration, which may limit long-term career prospects within the organization

ASSUMPTION: These challenges can be overcome by strong communication, stakeholder management, and prioritization skills, as well as a willingness to adapt and learn in a dynamic environment.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Analytics Manager or Senior Marketing Analytics Specialist, with a focus on supporting the Head of Digital Channels & Analytics and driving data-driven decision-making within the Brand & Communications team
  • Compared to other marketing analytics roles, this position places a strong emphasis on stakeholder management, communication, and storytelling, as well as the ability to work effectively with various teams and subject matter experts
  • Career progression in this role could lead to a permanent position within the Digital Channels & Analytics team or other opportunities within Julius Baer, depending on the candidate's performance and the organization's needs

ASSUMPTION: This role offers a unique opportunity to gain experience in a leading wealth management firm, working with a diverse range of stakeholders and contributing to the success of the organization's digital channels and analytics efforts.

πŸ“ Sample Projects

  • Analyzing campaign performance data to identify trends, optimize spending, and maximize ROI
  • Developing and maintaining dashboards to monitor key performance indicators (KPIs) and track progress towards campaign goals
  • Conducting A/B tests and multivariate testing to improve campaign effectiveness and user experience
  • Collaborating with subject matter experts to define KPIs, reporting requirements, and data visualization needs

ASSUMPTION: These projects reflect the core responsibilities and key aspects of the Marketing Analytics Specialist role, demonstrating the importance of data-driven decision-making, stakeholder management, and effective communication in driving campaign success.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall Digital Channels & Analytics team and the broader Brand & Communications organization?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Julius Baer support the professional development and growth of its marketing analytics team members?
  • What are the most challenging aspects of working in a temporary role, and how can I best position myself for success in this context?
  • How does Julius Baer approach data privacy and security, and what are the key considerations for this role in terms of data handling and protection?

ASSUMPTION: Asking thoughtful, well-researched questions demonstrates your interest in the role and the organization, as well as your commitment to understanding the unique challenges and opportunities that this position presents.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Julius Baer careers website
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on your data literacy, communication, and stakeholder management abilities
  • Prepare for your interview by researching Julius Baer's values, culture, and recent news, as well as brushing up on your knowledge of digital marketing, data analysis, and visualization
  • Follow up with the hiring manager or HR representative after your interview to express your appreciation for the opportunity and reiterate your interest in the role
  • If you are offered the position, carefully review the employment contract and benefits package before accepting, ensuring that the terms and conditions meet your expectations and needs

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.