🔹 Job Title: Marketing Analytics Specialist
🔹 Company: Thomson Reuters
🔹 Location: São Paulo, Brazil
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: July 4, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: On-site/Hybrid
Key aspects of this role include:
ASSUMPTION: This role requires a strong analytical mindset and proficiency in data manipulation tools. The ideal candidate will be comfortable working with large datasets and have experience with data visualization tools.
✅ Process and validate marketing data to ensure accuracy and completeness
✅ Perform strategic analysis to identify trends, patterns, and opportunities
✅ Create dashboards and reports using Power BI, Snowflake, and Excel
✅ Implement automation solutions to optimize marketing operations
✅ Develop SQL queries for data extraction and dashboard feeding
✅ Analyze marketing processes and workflows to identify improvement opportunities
✅ Manage and maintain data quality and integrity across multiple platforms
✅ Integrate marketing systems (CRM, automation, analytics) for a unified data view
✅ Monitor and report on marketing performance and goal attainment
ASSUMPTION: This role requires strong attention to detail and the ability to work with complex datasets. The ideal candidate will be proactive, results-oriented, and able to work effectively in a team environment.
Education: Bachelor's degree in Marketing, Statistics, Mathematics, or a related field
Experience: 2-5 years of experience in marketing analytics or a related role
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in marketing analytics and proficiency in SQL, Excel, and data visualization tools are strongly encouraged to apply. Familiarity with CRM and marketing automation platforms is a plus.
Salary Range: Based on market research, the estimated salary range for a Marketing Analytics Specialist in São Paulo, Brazil, with 2-5 years of experience is R$ 7,000 - R$ 12,000 per month (gross).
Benefits:
Working Hours: Full-time, hybrid work arrangement (2-3 days per week in the office)
ASSUMPTION: The salary range provided is an estimate based on market data and may vary depending on the candidate's experience and skills. Benefits are subject to change and may be influenced by the company's policies and the candidate's employment status.
Industry: Thomson Reuters operates in the software development industry, focusing on intelligent information, accounting, legal, tax, media, and technology solutions.
Company Size: Thomson Reuters is a large company with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects and teams.
Founded: Thomson Reuters was founded in 1981 through the merger of The Thomson Corporation and Reuters Group. It has since grown into a global leader in providing intelligent information, technology, and data-driven insights.
Company Description:
Company Specialties:
Company Website: tr.com
ASSUMPTION: Thomson Reuters is a well-established company with a strong global presence. Its size and industry focus provide opportunities for career growth and development in a dynamic and innovative environment.
Career Level: The Marketing Analytics Specialist role is at the mid-level career stage, requiring 2-5 years of relevant experience.
Reporting Structure: This role may report directly to the Marketing Operations Manager or a similar position within the marketing department.
Work Arrangement: This role follows a hybrid work arrangement, with employees working 2-3 days per week in the office and the rest of the time remotely.
Growth Opportunities:
ASSUMPTION: This role offers opportunities for career growth and development within the marketing department and across the broader organization. Candidates with strong analytical skills and a desire to learn and grow in their careers are well-suited to this position.
Office Type: The São Paulo office is a modern, collaborative workspace designed to facilitate team interaction and productivity.
Office Location(s): 19 Duncan Street, Toronto, ON, Canada; 3 Times Square, New York, NY, USA; Upper McKinley Rd, Taguig City, National Capital Region, Philippines; 800 Corporate Pointe, Culver City, CA, USA; 5 Canada Square, London, England, UK; Avenida Doutor Cardoso de Melo, 1855, São Paulo, SP, Brazil; #09-05, Alice@Mediapolis - 29 Media Circle, Singapore, Singapore; 2395 Midway Rd, Carrollton, TX, USA; 610 Opperman Dr, Eagan, MN, USA; Paseo de Recoletos, 37, Madrid, Community of Madrid 28004, ES; B/23, Noida, Uttar Pradesh 201307, IN; Avenida Centenario, 7405, Criciuma, SC 88815-001, BR; 6300 Interfirst Dr, Ann Arbor, MI, USA; 3 Garden Rd, Central & Western, Hong Kong, HK; 333 Collins St, Melbourne, VIC 3000, AU; Av Paseo de la Reforma #26, Floor 36, Colonia Juárez, Mexico City, Cuauhtémoc 06600, MX; 6300 Interfirst Dr, Ann Arbor, Michigan 48108, USA; 800 Corporate Pointe, Culver City, California 90230, USA; Landis-Gyr Strasse 3, Zug, 6300, CH; Westgate Business Bay, Wing A, 7th Floor, Office No.701/A, Ahmedabad Westgate, 380051, IN; S4th and 5th floor Office-II, Plot No. 9, Phase I, Doddanekundi Industrial Area, K.R Puram Hobli, Bangalore 560048, IN; 2900 Ames Crossing Rd, Eagan, Minnesota 55121, USA
Geographic Context:
Work Schedule: The hybrid work arrangement allows for flexibility in scheduling, with employees working 2-3 days per week in the office and the rest of the time remotely.
ASSUMPTION: The São Paulo office provides a modern, collaborative work environment designed to facilitate team interaction and productivity. The city's vibrant culture and diverse neighborhoods offer numerous entertainment and leisure options for employees.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing Analytics, SQL, Data Visualization, Power BI, Excel, Snowflake, CRM, Marketing Automation, Hybrid Work, São Paulo
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their technical proficiency and cultural fit throughout the interview process.
ASSUMPTION: Candidates should have experience with the listed tools and technologies, as they are essential for success in this role. Familiarity with additional marketing automation platforms or data visualization tools is a plus.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates should assess their alignment with the company's values and work style to ensure a strong cultural fit. The ideal candidate will be comfortable working in a hybrid environment and have strong analytical and communication skills.
ASSUMPTION: Candidates should be prepared to face challenges related to data manipulation, work-life balance, and the competitive nature of the role. The fast-paced and dynamic nature of the marketing industry may also present unique challenges and opportunities for growth and development.
ASSUMPTION: The Marketing Analytics Specialist role is unique in its focus on data-driven decision-making, data visualization, and process automation within the marketing department. Candidates should compare this role to related positions to understand the unique requirements and opportunities it offers.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities for growth and development in the Marketing Analytics Specialist role. Candidates should be prepared to take on similar projects and initiatives to drive marketing success and business growth.
ASSUMPTION: Candidates should prepare thoughtful questions to demonstrate their interest in the role and the company. These questions should focus on the specific responsibilities and opportunities for growth and development within the position.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.