📌 Core Information
🔹 Job Title: Marketing and Communications Specialist
🔹 Company: Federal Home Loan Bank of Des Moines
🔹 Location: Des Moines, Iowa
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: May 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (3 days in office, 2 days remote)
🚀 Job Overview
Key aspects of this role include:
- Executing an external communications plan promoting the Bank and its products
- Ensuring timely notifications and information for stakeholders
- Collaborating with various teams to produce effective print and digital communications
- Managing content library and applying information across digital communication efforts
ASSUMPTION: This role requires a balance of independent work and team collaboration, with a focus on external communications and stakeholder engagement.
📋 Key Responsibilities
✅ Work with team members to implement an integrated plan for overall member communications
✅ Collaborate with business partners to develop effective member communications
✅ Coordinate social media strategies and manage content library
✅ Produce and edit external-facing emails, articles, videos, and other communications
✅ Support Bank events and promotions
✅ Monitor, analyze, and report campaign performance along with traditional and social media mentions
ASSUMPTION: This role involves a mix of creative and analytical tasks, with a focus on external communications and stakeholder engagement.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, public relations, communications, or related field
Experience: 2+ years of professional marketing and communications experience, preferably in a highly regulated industry
Required Skills:
- Excellent communication skills and strong attention to detail
- Strong knowledge of and experience with social media platforms
- Proven experience developing marketing plans and campaigns
- Self-starter, equally willing to work independently and as a member of a team
- Creative thinker, flexible, and open to change
- Ability to build relationships and work well with team members and internal business partners, including executive level
Preferred Skills:
- Experience with photography and videography (including editing)
- Experience with major email marketing platforms and understanding of email automation tools
- Experience in B2B marketing and communications
- Proficient in Microsoft Word, PowerPoint, Excel, Adobe Creative Suite, Google Analytics
ASSUMPTION: While a Bachelor’s degree is required, relevant work experience may be considered equivalent.
💰 Compensation & Benefits
Salary Range: $64,256 - $76,304 per year
Benefits:
- 11 paid holidays
- 5 weeks of PTO
- 401(k) match (100% of first 6%) and additional non-discretionary contribution (4%)
- Annual incentive plan
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on the company's good faith and reasonable estimate at the time of hire. Actual compensation may vary based on factors such as education, experience, knowledge, skills, abilities, and internal equity.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services
Company Size: 201-500 employees
Founded: 1932
Company Description:
- Empowers communities to thrive through partnerships with lenders
- Provides stability to the broader U.S. financial system
- Offers a sense of purpose and career growth opportunities
Company Specialties:
- Community investment
- Mortgage partnerships
- Member solutions and strategies
Company Website: fhlbdm.com
ASSUMPTION: As a financial cooperative, FHLB Des Moines plays a crucial role in supporting the broader U.S. financial system and empowering communities.
📊 Role Analysis
Career Level: Mid-level marketing and communications professional
Reporting Structure: Reports to the Director of Marketing and Communications or Marketing and Communications Manager
Work Arrangement: Hybrid (3 days in office, 2 days remote)
Growth Opportunities:
- Potential to work on diverse projects and campaigns
- Opportunity to collaborate with various teams and stakeholders
- Chance to develop skills in a highly regulated industry
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing and communications field.
🌍 Location & Work Environment
Office Type: Hybrid (3 days in office, 2 days remote)
Office Location(s): 909 Locust St, Des Moines, Iowa 50309, US
Geographic Context:
- Des Moines is the capital and most populous city in Iowa
- Known for its vibrant arts and culture scene, as well as its outdoor recreation opportunities
- Offers a relatively low cost of living compared to other major U.S. cities
Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM (with a 1-hour lunch break)
ASSUMPTION: The hybrid work arrangement allows for a balance between in-office collaboration and remote work flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing and communications team
- Final interview with the Director of Marketing and Communications
Key Assessment Areas:
- Communication skills and writing samples
- Experience with social media platforms and email marketing
- Cultural fit and alignment with company values
- Problem-solving skills and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Provide examples of your marketing and communications work, if applicable
- Prepare questions to ask the interviewer about the role and company
ATS Keywords: Marketing, Communications, Social Media, Content Creation, Email Marketing, Photography, Videography, Editing, Organizational Skills, B2B Marketing, Attention to Detail, Creative Thinking, Relationship Building, Microsoft Office, Adobe Creative Suite, Google Analytics
ASSUMPTION: The application process may vary, and it's essential to stay informed about the latest updates and requirements.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Adobe Creative Suite (Photoshop, Premiere Pro)
- Google Analytics
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Social media management tools (e.g., Hootsuite, Buffer)
ASSUMPTION: Familiarity with industry-standard tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Empowering communities
- Collaboration and teamwork
- Continuous learning and improvement
Work Style:
- Adaptable and flexible
- Strong communication and interpersonal skills
- Results-driven and proactive
Self-Assessment Questions:
- How do you align with the company's mission to empower communities?
- Describe a time when you had to adapt to a significant change in a project or campaign.
- How do you approach building and maintaining relationships with stakeholders?
ASSUMPTION: Cultural fit is crucial for success in this role, as it involves working closely with various teams and stakeholders.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Adapting to changes in marketing strategies and campaigns
- Working with a diverse range of stakeholders, including executives and internal business partners
- Balancing independent work and team collaboration
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication.
📈 Similar Roles Comparison
- Unlike other marketing and communications roles, this position focuses on external communications and stakeholder engagement in a highly regulated industry.
- This role offers a unique opportunity to work in the financial services sector, with a focus on community empowerment and collaboration.
- Career progression may involve moving into a management or specialist role within the marketing and communications department.
ASSUMPTION: This role offers a unique blend of responsibilities and opportunities for professional growth and development.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new Bank product
- Creating and managing an email marketing series to educate members about changes in regulations
- Producing a video series featuring Bank executives discussing their vision for the organization's future
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and tasks associated with this role.
❓ Key Questions to Ask During Interview
- How does this role support the Bank's mission to empower communities?
- What are the most significant challenges facing the marketing and communications team currently, and how can this role address them?
- How does the Bank support the professional development and growth of its employees?
- What is the team's approach to collaboration and decision-making?
- How does the Bank measure the success of its marketing and communications efforts?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to understanding the company's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of your marketing and communications work, if applicable
- Prepare questions to ask the interviewer about the role and company
- Follow up with the hiring manager within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
