Marketing and Events Team Member

📌 Core Information

🔹 Job Title: Marketing and Events Team Member

🔹 Company: Renewal by Andersen of Central PA

🔹 Location: Duncansville, Pennsylvania

🔹 Job Type: Full-Time or Part-Time

🔹 Category: Marketing & Events

🔹 Date Posted: May 5, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Representing the brand and embodying its values
• Engaging with customers, partners, and the community to promote products and create brand awareness
• Attending events and activities outside regular working hours as needed
• Collaborating with a high-energy, success-oriented team

ASSUMPTION: This role requires a dynamic and enthusiastic individual who can thrive in a fast-paced environment and adapt to various tasks and responsibilities.

📋 Key Responsibilities

✅ Serve as the face and voice of the brand, embodying its values and maintaining a deep understanding of products/services

✅ Proactively engage with customers, partners, and stakeholders through various channels to promote the brand and create a strong brand presence

✅ Develop an in-depth understanding of products/services and effectively communicate their features, benefits, and unique selling propositions to potential customers

✅ Represent the brand at events, trade shows, and activations to drive brand visibility and engage with potential customers or partners

✅ Generate captivating content that aligns with brand messaging and resonates with the audience, contributing to brand storytelling and awareness

✅ Cultivate and maintain relationships with influencers, brand advocates, and strategic partners to expand the brand's reach and impact

✅ Gather insights and feedback from customers and the community to provide valuable input to improve products/services and overall brand experience

ASSUMPTION: The role may evolve based on the company's needs and market trends, requiring the individual to be flexible and adaptable.

🎯 Required Qualifications

Education: High school diploma or equivalent

Experience: 0-2 years of relevant experience

Required Skills:

• Exceptional communication and interpersonal skills
• Adept at utilizing various social media platforms and digital marketing tools
• Ability to work independently and as part of a team
• Enthusiastic, outgoing personality with a passion for the brand and its values
• Flexibility to attend events and engage in activities outside regular working hours, as needed

Preferred Skills:

• Previous experience as a brand ambassador or in a similar role
• Proficiency in content creation tools and analytics platforms
• Knowledge of market trends and competitor analysis

ASSUMPTION: Candidates with previous experience in marketing, events, or a related field may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $30,000 - $40,000 per year (Full-Time) or $15 - $20 per hour (Part-Time). This estimate is based on industry standards for entry-level marketing and events roles in the Central Pennsylvania area.

Benefits:

• Health, dental, and vision insurance (for full-time employees)
• 401(k) retirement plan with company match (for full-time employees)
• Paid time off (vacation, sick, and holidays)
• Employee discounts on products and services

Working Hours: Full-time positions typically work 40 hours per week, while part-time positions may vary. Some events and activities may require working outside of regular business hours.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and the company's assessment of their fit for the role.

📌 Applicant Insights

🔍 Company Context

Industry: Renewal by Andersen of Central PA operates within the construction industry, specializing in window replacement services.

Company Size: The company has 201-500 employees, providing a mid-sized work environment with opportunities for growth and collaboration.

Founded: Renewal by Andersen expanded to Central PA in 2006, making it a well-established local presence in the window replacement market.

Company Description:

• Renewal by Andersen is the exclusive start-to-finish window replacement division of Andersen Corporation, the most recognized window brand in the U.S.
• The company serves Central PA, including Harrisburg, Altoona, and Williamsport, as well as the surrounding areas.
• Renewal by Andersen of Central PA is committed to making people happy by providing high-quality window replacement services and exceptional customer care.

Company Specialties:

• Replacement Windows
• Replacement Doors

Company Website: https://www.rbacentralpa.com

ASSUMPTION: Renewal by Andersen of Central PA is a well-established company with a strong brand reputation and a commitment to customer satisfaction.

📊 Role Analysis

Career Level: This role is an entry-level position, ideal for candidates seeking to establish their careers in marketing, events, or a related field.

Reporting Structure: The Marketing and Events Team Member will report directly to the Marketing Manager or a similar role within the company.

Work Arrangement: This is an on-site position, requiring the individual to work from the company's office in Duncansville, Pennsylvania. Some events and activities may require working outside of the office.

Growth Opportunities:

• Developing expertise in marketing and events strategies
• Expanding knowledge of the window replacement industry and market trends
• Potential advancement to leadership or management roles within the marketing department

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing and events field.

🌍 Location & Work Environment

Office Type: The company operates a single office in Duncansville, Pennsylvania, providing a centralized work environment for employees.

Office Location(s): 487 Municipal Dr, Duncansville, Pennsylvania 16635

Geographic Context:

• Duncansville is a small borough in central Pennsylvania, offering a tight-knit community and a relaxed pace of life.
• The area is known for its natural beauty, with nearby state parks and outdoor recreation opportunities.
• Duncansville is conveniently located near major highways, providing easy access to nearby cities and towns.

Work Schedule: The work schedule for this role may vary depending on the specific needs of the company and the events calendar. Some events and activities may require working outside of regular business hours.

ASSUMPTION: The work environment at Renewal by Andersen of Central PA is collaborative and supportive, with a focus on teamwork and customer satisfaction.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Background check and reference verification
• Job offer

Key Assessment Areas:

• Communication and interpersonal skills
• Enthusiasm and passion for the brand
• Adaptability and flexibility
• Understanding of marketing and events principles

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Demonstrate your enthusiasm for the brand and your understanding of its values and mission.
• Prepare examples of your previous work or projects that showcase your marketing and events skills.
• Research the company and its competitors to showcase your knowledge of the industry and market trends.

ATS Keywords: Brand representation, event participation, content creation, relationship building, customer engagement, market trends, competitor analysis, teamwork, flexibility

ASSUMPTION: The application process for this role may vary based on the company's current hiring needs and the volume of applicants.

🛠️ Tools & Technologies

• Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
• Content creation tools (Canva, Adobe Creative Suite, etc.)
• Analytics platforms (Google Analytics, Hootsuite Insights, etc.)
• Event management software (Eventbrite, Cvent, etc.)

ASSUMPTION: The specific tools and technologies used in this role may vary based on the company's current needs and the individual's skills and experiences.

👔 Cultural Fit Considerations

Company Values:

• Customer-focused
• Quality-driven
• Innovative
• Collaborative
• Passionate

Work Style:

• Team-oriented
• Adaptable
• Results-driven
• Customer-centric

Self-Assessment Questions:

• Do you share Renewal by Andersen's commitment to customer satisfaction and quality?
• Are you comfortable working in a fast-paced, collaborative environment?
• Do you possess a strong work ethic and a passion for driving results?

ASSUMPTION: Candidates who align with Renewal by Andersen's company values and work style are more likely to succeed in this role and contribute to the company's ongoing success.

⚠️ Potential Challenges

• Adapting to a fast-paced work environment with varying responsibilities
• Balancing event attendance and regular work duties
• Developing a deep understanding of the window replacement industry and market trends
• Maintaining a positive brand image and customer focus in all interactions

ASSUMPTION: Addressing these challenges proactively and seeking guidance from colleagues and supervisors can help ensure success in this role.

📈 Similar Roles Comparison

• This role may differ from other marketing and events positions in its focus on brand representation and customer engagement within the window replacement industry.
• Market trends and competitor analysis may play a more significant role in this position compared to other marketing and events roles.
• Career paths in this field may include advancement to leadership or management roles within the marketing department or related fields.

ASSUMPTION: Understanding the unique aspects of this role and how it compares to similar positions can help candidates determine if it is the right fit for their career goals.

📝 Sample Projects

• Planning and executing a successful community event to promote the brand and engage with potential customers
• Developing and implementing a social media campaign to increase brand awareness and drive customer engagement
• Conducting market research and competitor analysis to inform marketing strategies and improve product offerings

ASSUMPTION: Completing these sample projects successfully can demonstrate the candidate's skills and qualifications for the role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role contribute to the company's overall marketing and events strategy?
• What opportunities are there for professional growth and development within the marketing department?
• How does the company support work-life balance for employees in this role?
• What are the most challenging aspects of this role, and how can I best prepare to address them?

ASSUMPTION: Asking thoughtful and relevant questions during the interview can help candidates better understand the role and assess their fit for the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your previous work or projects that showcase your marketing and events skills
• Research the company and its competitors to showcase your knowledge of the industry and market trends
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.