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Marketing and Sales Coordinator

Alphabe Insight Inc
Full-time
On-site
St. Louis, Missouri, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing and Sales Coordinator

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: St. Louis, Missouri, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Sales

πŸ”Ή Date Posted: April 3, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing marketing strategies to drive brand awareness and sales growth
  • Collaborating with the sales team to identify new business opportunities and generate leads
  • Coordinating marketing materials, presentations, and promotional activities
  • Conducting market research to identify industry trends and customer needs

ASSUMPTION: This role requires a strong background in marketing and sales, excellent communication skills, and the ability to manage multiple projects effectively. The ideal candidate will have a proven track record in driving brand awareness and sales growth through strategic marketing campaigns.

πŸ“‹ Key Responsibilities

βœ… Develop and implement marketing strategies to drive brand awareness and sales growth

βœ… Collaborate with the sales team to identify new business opportunities and generate leads

βœ… Coordinate marketing materials, presentations, and promotional activities

βœ… Conduct market research to identify industry trends and customer needs

βœ… Assist in planning and executing events, product launches, and promotional campaigns

βœ… Manage client relationships and ensure a high level of customer satisfaction

βœ… Track and analyze marketing and sales performance metrics to optimize strategies

βœ… Work cross-functionally with different teams to align marketing and sales efforts

ASSUMPTION: The role involves a mix of strategic planning, tactical execution, and analytical reporting. Strong project management skills and the ability to work effectively with various teams are crucial for success in this position.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Minimum of 2 years of experience in marketing and sales coordination

Required Skills:

  • Strong understanding of marketing principles and sales strategies
  • Excellent verbal and written communication skills
  • Ability to manage multiple projects and meet deadlines
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Strong analytical and problem-solving skills
  • Ability to work independently and in a team-oriented environment

Preferred Skills:

  • Experience with CRM software (e.g., Salesforce, HubSpot)
  • Familiarity with marketing automation tools (e.g., Marketo, Pardot)
  • Bilingual or multilingual proficiency (Spanish, French, or German)

ASSUMPTION: While the role requires a specific degree and experience level, candidates with relevant transferable skills from other industries or backgrounds may also be considered. Familiarity with CRM software and marketing automation tools is a plus but not required.

πŸ’° Compensation & Benefits

Salary Range: $45,000 - $60,000 per year (based on experience and industry standards for the St. Louis area)

Benefits:

  • Competitive salary based on experience
  • Opportunities for professional growth and career advancement
  • Supportive and collaborative work environment
  • Comprehensive training programs

Working Hours: Full-time (40 hours per week), with flexibility for occasional overtime or weekend work as needed

ASSUMPTION: The salary range is estimated based on industry standards for marketing and sales coordinator roles in the St. Louis area. The actual salary may vary depending on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Marketing & Sales

Company Size: 51-200 employees (small to mid-sized company, offering a more intimate work environment with opportunities for growth and impact)

Founded: 2019 (relatively new company with a dynamic and innovative culture)

Company Description:

  • At Captura Hall, we are dedicated to delivering exceptional service and products that meet the needs of our customers.
  • With a commitment to quality, efficiency, and innovation, we are proud to be a leader in the industry.
  • Join our dynamic team where we focus on collaboration, growth, and the development of our employees.

Company Specialties:

  • Marketing & Sales
  • Customer Relationship Management
  • Branding & Public Relations

Company Website: signaltrubrand.com

ASSUMPTION: As a relatively new company, Captura Hall offers opportunities for growth and innovation. The company's focus on collaboration and employee development suggests a supportive work environment that values input and ideas from all team members.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Marketing Manager and works closely with the Sales team, as well as other departments such as Product and Customer Success.

Work Arrangement: On-site, with flexibility for remote work as needed

Growth Opportunities:

  • Potential career progression into senior marketing or sales roles
  • Opportunities to lead projects and mentor junior team members
  • Chance to gain experience in a dynamic, growing company and contribute to its success

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing and sales fields. As the company grows, there may be additional opportunities for career advancement or expansion into new roles.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with open work areas and private meeting rooms

Office Location(s): St. Louis, Missouri

Geographic Context:

  • St. Louis is a mid-sized city with a diverse economy and a growing tech industry
  • The cost of living is relatively affordable compared to larger cities
  • The city offers a range of cultural attractions, including museums, theaters, and sports teams

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for occasional overtime or weekend work as needed

ASSUMPTION: The St. Louis office provides a collaborative and supportive work environment, with opportunities for growth and development. The city offers a mix of urban and suburban living options, with a range of cultural and recreational activities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the HR department
  • In-person or video interview with the Marketing Manager
  • Final interview with the company's leadership team
  • Background check and reference checks

Key Assessment Areas:

  • Marketing and sales experience and strategies
  • Communication and presentation skills
  • Project management and organizational skills
  • Problem-solving and analytical skills

Application Tips:

  • Highlight specific marketing campaigns or sales initiatives you've led and their outcomes
  • Tailor your resume and cover letter to emphasize relevant skills and experiences for this role
  • Prepare examples of market research or analysis you've conducted and how you used the insights to drive business results

ATS Keywords: Marketing strategy, sales growth, lead generation, market research, event planning, customer satisfaction, performance metrics, cross-functional collaboration

ASSUMPTION: The application process may vary depending on the company's current hiring needs and the number of applicants. It's essential to tailor your application materials to highlight your relevant skills and experiences for this specific role.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools is not required but may be beneficial. The company may provide training or support for new hires to become proficient in these tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaboration
  • Innovation
  • Customer focus
  • Integrity
  • Growth

Work Style:

  • Dynamic and fast-paced
  • Team-oriented and supportive
  • Focused on results and continuous improvement
  • Open to new ideas and feedback

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-oriented environment?
  • Are you comfortable working in a fast-paced, dynamic setting?
  • Do you have a proven track record of driving results and continuous improvement?
  • Are you open to feedback and new ideas?

ASSUMPTION: Candidates who align with the company's values and work style will be more likely to succeed and enjoy their role at Captura Hall.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Adapting to a fast-paced, dynamic work environment
  • Collaborating effectively with cross-functional teams
  • Developing and implementing marketing strategies that drive results

ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, effective communication, and a focus on results.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator vs. Marketing and Sales Coordinator: The latter role involves a broader scope, including sales support and lead generation, in addition to traditional marketing responsibilities.
  • Industry-specific context: The marketing and sales coordinator role at Captura Hall focuses on driving brand awareness and sales growth within the marketing and sales industry.
  • Career path comparison: This role can lead to senior marketing or sales positions, as well as opportunities to gain experience in a dynamic, growing company.

ASSUMPTION: Understanding the differences between similar roles and the industry-specific context can help candidates determine if this role is the right fit for their career goals and interests.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign to launch a new product or service
  • Conducting market research to identify trends and customer needs, and using the insights to inform marketing strategies
  • Planning and coordinating an event, such as a trade show or customer conference, to generate leads and drive brand awareness

ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for the marketing and sales coordinator role at Captura Hall.

❓ Key Questions to Ask During Interview

  • What are the most significant challenges facing the marketing and sales teams currently, and how can this role help address them?
  • How does this role collaborate with other departments, such as Product and Customer Success, to drive business results?
  • What opportunities are there for professional growth and development within the company?
  • How does the company support work-life balance for its employees?
  • What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to these initiatives?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the company, and helps you determine if it's the right fit for you.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of market research or analysis you've conducted and how you used the insights to drive business results
  • Follow up with the company within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.