π Core Information
πΉ Job Title: Marketing and Sales Coordinator
πΉ Company: Alphabe Insight Inc
πΉ Location: Atlanta, Georgia, United States
πΉ Job Type: Full-time
πΉ Category: Marketing & Sales
πΉ Date Posted: April 10, 2025
πΉ Experience Level: Entry-level to Mid-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and executing marketing campaigns to promote products and services
- Coordinating and supporting sales initiatives
- Analyzing market trends and customer behavior to inform strategies
- Managing leads through the sales pipeline
- Building and maintaining strong relationships with clients and prospects
- Monitoring and reporting on the performance of marketing campaigns and sales efforts
- Organizing and managing events, trade shows, and promotional activities
- Assisting with creating presentations and proposals for potential clients
ASSUMPTION: This role requires a well-rounded individual with a strong understanding of both marketing and sales principles. Excellent communication, organizational, and problem-solving skills are essential for success in this position.
π Key Responsibilities
β
Develop and execute marketing campaigns to promote products and services
β
Coordinate and support sales initiatives by providing necessary materials and data
β
Analyze market trends and customer behavior to inform strategies
β
Manage and track leads through the sales pipeline
β
Build and maintain strong relationships with clients and prospects
β
Monitor and report on the performance of marketing campaigns and sales efforts
β
Organize and manage events, trade shows, and promotional activities
β
Assist with creating presentations and proposals for potential clients
ASSUMPTION: This role requires a high level of multitasking and the ability to manage multiple projects simultaneously. Strong attention to detail is crucial for success in this position.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 0-2 years of experience in marketing and/or sales
Required Skills:
- Strong understanding of marketing principles and sales strategies
- Excellent communication, organizational, and problem-solving skills
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
- Ability to work independently as well as in a team environment
- Attention to detail and ability to manage multiple tasks simultaneously
- Proven ability to drive results in a fast-paced environment
Preferred Skills:
- Experience with CRM software (e.g., Salesforce, HubSpot)
- Familiarity with marketing automation tools (e.g., Marketo, Pardot)
- Knowledge of HTML and CSS
ASSUMPTION: While not explicitly stated, proficiency in data analysis tools (e.g., Google Analytics) and social media platforms may be beneficial for success in this role.
π° Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (Based on industry standards for entry-level to mid-level marketing and sales roles in Atlanta)
Benefits:
- Competitive salary
- Opportunities for career growth and advancement
- Comprehensive health insurance package
- Paid time off and holidays
- Collaborative and supportive work environment
Working Hours: Full-time (40 hours per week), with flexibility for event and project needs
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the Atlanta area. Actual compensation may vary based on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Alphabe Insight Inc operates in the Marketing & Sales industry, focusing on providing exceptional services and creating a welcoming environment for both employees and clients.
Company Size: With 2 employees, Alphabe Insight Inc is a small, close-knit team where individual contributions can significantly impact the company's success.
Founded: Alphabe Insight Inc was founded in 2019, making it a relatively new company with a short but promising history.
Company Description:
- Captura Hall is a leading company committed to providing exceptional services and creating a welcoming environment for both employees and clients.
- The dedicated team works together to deliver high-quality customer support and foster long-term relationships.
- The company is looking for a friendly and organized Receptionist to join their growing team and contribute to their continued success.
Company Specialties:
- Marketing and Sales
- Customer Support
- Relationship Building
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Alphabe Insight Inc is a small, growing company that values collaboration and supports the professional development of its employees.
π Role Analysis
Career Level: Entry-level to Mid-level (0-2 years of experience)
Reporting Structure: This role reports directly to the Marketing and Sales Manager. The Marketing and Sales Coordinator will work closely with both the marketing and sales teams to develop strategies that align with the company's goals and increase revenue.
Work Arrangement: This is an on-site position, with flexibility for event and project needs. The Marketing and Sales Coordinator will be expected to work on-site at the company's headquarters in Atlanta, Georgia.
Growth Opportunities:
- As a small, growing company, Alphabe Insight Inc offers opportunities for career growth and advancement as the team expands.
- This role provides the opportunity to gain valuable experience in both marketing and sales, making it an excellent stepping stone for a career in either field.
- The Marketing and Sales Coordinator will have the chance to work closely with the marketing and sales teams, learning from experienced professionals and developing their skills in the process.
ASSUMPTION: Given the small size of the company, the Marketing and Sales Coordinator may have the opportunity to take on additional responsibilities and grow within the organization as it expands.
π Location & Work Environment
Office Type: Alphabe Insight Inc has a single office location in Atlanta, Georgia.
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Atlanta, Georgia, is a vibrant, multicultural city with a thriving business environment.
- The city is home to numerous Fortune 500 companies and offers ample opportunities for professional growth and networking.
- Atlanta's diverse economy and strong job market make it an attractive location for young professionals.
Work Schedule: Full-time (40 hours per week), with flexibility for event and project needs
ASSUMPTION: The work environment at Alphabe Insight Inc is collaborative and supportive, with a strong emphasis on teamwork and employee development.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the Hiring Manager
- In-person or virtual interview with the Marketing and Sales Manager and a team member
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Communication and interpersonal skills
- Problem-solving and analytical skills
- Organizational skills and attention to detail
- Understanding of marketing principles and sales strategies
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your understanding of marketing principles and sales strategies, as well as your ability to manage multiple tasks simultaneously.
- Demonstrate your enthusiasm for the role and your eagerness to contribute to the company's success.
ATS Keywords: Marketing, Sales, Campaigns, Leads, CRM, Events, Presentations, Proposals, Customer Relationships, Market Trends, Customer Behavior
ASSUMPTION: The application process for this role may be subject to change, and it is essential to monitor the job posting for updates and follow the instructions provided.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media platforms (e.g., Facebook, Twitter, LinkedIn)
- Data analysis tools (e.g., Google Analytics)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's needs and the candidate's skills and experience.
π Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Collaboration
- Innovation
- Results-driven
Work Style:
- Team-oriented
- Adaptable
- Results-focused
- detail-oriented
- Proactive
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you comfortable managing multiple tasks simultaneously and working in a fast-paced environment?
- Do you have a strong understanding of marketing principles and sales strategies?
- Are you passionate about driving results and contributing to the company's success?
ASSUMPTION: Alphabe Insight Inc values candidates who are passionate, creative, and results-driven, with a strong understanding of marketing principles and sales strategies. A good cultural fit is essential for success in this role.
β οΈ Potential Challenges
- Managing multiple tasks simultaneously and prioritizing workloads in a fast-paced environment
- Adapting to the company's unique culture and work environment
- Developing strong relationships with clients and prospects in a short period
- Balancing the demands of marketing and sales responsibilities
ASSUMPTION: The potential challenges associated with this role are outweighed by the opportunities for growth and development in a dynamic, collaborative work environment.
π Similar Roles Comparison
- Marketing Coordinator vs. Marketing and Sales Coordinator: The primary difference between these roles is the additional sales responsibilities in the Marketing and Sales Coordinator position.
- Sales Coordinator vs. Marketing and Sales Coordinator: The Marketing and Sales Coordinator role requires a stronger understanding of marketing principles and a broader range of skills, including event planning and customer relationship management.
- Career Path: The Marketing and Sales Coordinator role can serve as a stepping stone to careers in marketing, sales, or management, depending on the candidate's interests and skills.
ASSUMPTION: The Marketing and Sales Coordinator role offers a unique opportunity to gain experience in both marketing and sales, providing a strong foundation for a career in either field.
π Sample Projects
- Developing and executing a marketing campaign to promote a new product launch
- Analyzing market trends and customer behavior to inform sales strategies
- Managing leads through the sales pipeline and tracking their progress
- Organizing and managing an event or trade show to showcase the company's products and services
- Assisting with creating a presentation or proposal for a potential client
ASSUMPTION: The specific projects assigned to the Marketing and Sales Coordinator may vary depending on the company's needs and the candidate's skills and experience.
β Key Questions to Ask During Interview
- What are the most important priorities for this role in the first 30, 60, and 90 days?
- How does this role contribute to the company's overall goals and objectives?
- What opportunities are there for growth and development within the company?
- How does the company support work-life balance for its employees?
- What is the company's approach to customer relationship management, and how does this role fit into that strategy?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and your commitment to the company's success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare examples of your marketing and sales experience, as well as any relevant projects or campaigns you have worked on.
- Be ready to discuss your understanding of marketing principles and sales strategies, as well as your ability to manage multiple tasks simultaneously.
- Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.