Marketing APAC Intern

📌 Core Information

🔹 Job Title: Marketing APAC Intern

🔹 Company: LVMH

🔹 Location: Singapore

🔹 Job Type: Intern

🔹 Category: Marketing

🔹 Date Posted: April 9, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing and updating the full-year Trade Plan for APAC markets
• Assisting in the development of trade tools and visual merchandising guidelines
• Conducting competitor research and analysis
• Supporting the Marketing team with translations and financial processing

ASSUMPTION: This role is designed to provide interns with a comprehensive understanding of marketing operations in the APAC region, with a focus on trade marketing and brand management.

📋 Key Responsibilities

✅ Oversee the animation calendar to ensure it is fully updated

✅ Manage and update the full-year Trade Plan according to changes from Markets, and carry out detailed analysis of YOY trade data by line and by Market

✅ Assist the Marketing team in the feedback of activity proposals from the Markets (podiums, offline activities, and in-store events)

✅ Assist the Marketing team in developing trade tools adapted to APAC markets for all activations across the region

✅ Liaise with external suppliers to ensure efficient coordination of trade tool production and delivery to the Markets

✅ Assist the Marketing team in providing in-store VM guidelines and feedback to the Markets

✅ Assist the Marketing team in developing VM display tools adapted to APAC markets

✅ Prepare monthly newsletter detailing key competitor offline and online animations

✅ Monthly monitoring of competitor product positioning in key markets

✅ Conduct mystery shopping to monitor competition best practices and key launches

✅ Conduct in-depth research about industry best practice in terms of Trade Marketing, new launches, and promotion plans (ability to leverage on Chinese sources is required)

✅ Support the Marketing team in Chinese English translation of contents from Local Markets, and English Chinese translation of regional trade tool content

✅ Support the Regional team for any ad hoc request

✅ Support the team in the financial processing of quotations, invoices and updating of budget expenses

ASSUMPTION: This role requires a strong attention to detail, excellent organizational skills, and the ability to work independently and as part of a team.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Business, or a related field

Experience: Previous experience in the beauty / luxury / FMCG industries is an advantage

Required Skills:

• Team-spirited with an international outlook
• Enthusiastic about and sensitive to luxury cosmetics
• Strong understanding of Brand Image
• Organized, autonomous with a sense of initiative and advanced analytical skills
• Competent on Excel and PowerPoint
• Mandarin native speaker is a requirement

Preferred Skills:

• Able to commit for a full time 6 months internship (Jul 25 to Dec 25)

ASSUMPTION: This role requires a strong proficiency in Mandarin, as well as a deep understanding of the luxury goods market and consumer behavior in the APAC region.

💰 Compensation & Benefits

Salary Range: Internships at LVMH typically offer a competitive stipend. The exact amount is not specified, but it is likely to be in the range of SGD 3,000 - 4,000 per month, based on industry standards for internships in Singapore.

Benefits:

• Opportunity to work with a global leader in luxury goods
• Exposure to a wide range of marketing activities and brand management
• Potential for full-time employment after the internship

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for internships in Singapore. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: LVMH operates in the luxury goods industry, with a focus on fashion, leather goods, perfumes and cosmetics, watches and jewelry, selective distribution, and wines and spirits.

Company Size: LVMH is a large corporation with over 150,000 employees worldwide. This size offers interns the opportunity to work on a large scale and gain exposure to various aspects of the business.

Founded: LVMH was founded in 1987 and has since grown to become the world leader in luxury products.

Company Description:

• LVMH is a family group founded in 1987 and headed by Chairman and CEO Bernard Arnault
• The group is present in all major sectors of the luxury industry
• LVMH is committed to exemplary ethics, social and environmental responsibility

Company Specialties:

• Luxury goods
• Brand management
• Retail
• Marketing

Company Website: http://www.lvmh.com

ASSUMPTION: LVMH's extensive global presence and diverse portfolio of luxury brands offer interns a unique opportunity to gain experience in a dynamic and competitive industry.

📊 Role Analysis

Career Level: This internship is designed for students or recent graduates seeking to gain experience in marketing and brand management.

Reporting Structure: The intern will report directly to the Marketing team and work closely with the Regional team.

Work Arrangement: This is an on-site, full-time internship with a duration of 6 months.

Growth Opportunities:

• Exposure to various aspects of marketing and brand management
• Potential for full-time employment after the internship
• Opportunity to work with a global leader in luxury goods

ASSUMPTION: This internship offers a unique opportunity for personal and professional growth, with the potential for long-term career development within the company.

🌍 Location & Work Environment

Office Type: LVMH's Singapore office is a modern, professional environment with a collaborative work culture.

Office Location(s): 22, avenue Montaigne, Paris, 75008, FR

Geographic Context:

• Singapore is a global hub for business and finance, with a thriving luxury goods market
• The city-state is known for its multiculturalism and offers a high quality of life
• Singapore's strategic location in Southeast Asia provides easy access to other major markets in the region

Work Schedule: The internship is a full-time position, with standard working hours Monday to Friday.

ASSUMPTION: The work environment at LVMH's Singapore office is likely to be dynamic, fast-paced, and collaborative, with a strong focus on teamwork and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Language proficiency in Mandarin
• Understanding of the luxury goods market and consumer behavior in the APAC region
• Strong analytical skills and attention to detail
• Ability to work independently and as part of a team

Application Tips:

• Highlight any relevant experience in the beauty, luxury, or FMCG industries
• Demonstrate a strong understanding of Brand Image and luxury cosmetics
• Showcase your analytical skills and attention to detail through specific examples or projects
• Tailor your resume and cover letter to emphasize your fit for this role and LVMH's company culture

ATS Keywords: Marketing, APAC, Trade Plan, Animation Calendar, Visual Merchandising, Competitor Research, Mandarin, Luxury Cosmetics, Brand Image, Excel, PowerPoint

ASSUMPTION: The application process for this internship is likely to be competitive, with a strong focus on language proficiency, relevant experience, and cultural fit.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint)
• Google Workspace (Gmail, Google Drive)
• CRM and marketing automation tools (specific tools not mentioned)

ASSUMPTION: The tools and technologies required for this role are likely to be standard for the marketing industry, with a focus on data analysis and project management.

👔 Cultural Fit Considerations

Company Values:

• Excellence
• Creativity
• Entrepreneurship
• Teamwork
• Responsibility

Work Style:

• Collaborative
• Dynamic
• Innovative
• Results-driven

Self-Assessment Questions:

• Do I possess a strong understanding of luxury cosmetics and Brand Image?
• Am I able to work independently and as part of a team in a fast-paced environment?
• Do I have a strong attention to detail and advanced analytical skills?

ASSUMPTION: LVMH values employees who are creative, entrepreneurial, and committed to excellence, with a strong work ethic and a collaborative spirit.

⚠️ Potential Challenges

• The fast-paced nature of the role may require long hours and quick turnaround times
• The role may involve working with multiple stakeholders and managing complex projects
• The internship may require travel to other APAC markets
• The competitive nature of the luxury goods market may present challenges in terms of market share and brand positioning

ASSUMPTION: These challenges are inherent to the fast-paced, dynamic nature of the luxury goods market and the global scale of LVMH's operations.

📈 Similar Roles Comparison

• This role is unique in its focus on the APAC region and the specific responsibilities related to trade marketing and brand management
• Similar roles in other companies may have a broader or more specific focus, depending on the company's size and industry
• Career paths in marketing and brand management may vary depending on the company and the individual's skills and interests

ASSUMPTION: This role offers a unique opportunity to gain experience in a specific aspect of marketing and brand management, with the potential for long-term career development within the company.

📝 Sample Projects

• Developing a comprehensive analysis of the APAC luxury goods market, including market trends, consumer behavior, and competitor activity
• Creating a detailed Trade Plan for a specific brand or product line, including activation calendar, visual merchandising guidelines, and promotional strategies
• Conducting a comprehensive review of LVMH's marketing and brand management strategies in the APAC region, and recommending areas for improvement

ASSUMPTION: These projects are designed to provide interns with a comprehensive understanding of marketing and brand management in the APAC region, with a focus on trade marketing and consumer behavior.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the broader marketing and brand management strategy for the APAC region?
• What opportunities are there for professional development and growth within the company?
• How does LVMH support interns in their transition to full-time employment?
• What are the key challenges facing the luxury goods market in the APAC region, and how does this role address them?

ASSUMPTION: These questions are designed to provide a better understanding of the role, the company, and the industry, and to demonstrate the candidate's interest and engagement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills, and to demonstrate your fit for this role and LVMH's company culture
• Prepare for the interview by researching LVMH's company history, values, and recent news, and by practicing common interview questions and your responses
• Follow up with the hiring manager after the interview to express your appreciation for the opportunity and to reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.