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Marketing & Brand Management Specialist

AUTODOC
Full-time
Remote
Worldwide
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing & Brand Management Specialist

πŸ”Ή Company: AUTODOC

πŸ”Ή Location: Lisbon (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-18

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid (Remote + Coworking)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and managing the brand platform
  • Creating and maintaining brand communication across various touchpoints
  • Collaborating with cross-functional teams to create marketing materials and content
  • Conducting brand research and platform preparation
  • Contributing to website, mailing, and SoMe channels development

ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and the ability to work effectively with diverse teams.

πŸ“‹ Key Responsibilities

βœ… Develop and maintain the brand platform, brand book, and brand guidelines

βœ… Create and implement POS and trade materials guidelines

βœ… Collaborate with design, product marketing, and production departments to create marketing materials and content

βœ… Participate in brand research and platform preparation

βœ… Contribute to website, mailing, and SoMe channels development

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Master’s degree in Marketing, Management, or Economics

Experience: 2+ years in Marketing, Trade Marketing, or Brand Management

Required Skills:

  • Strategic mindset
  • Excellent communication skills
  • Time management skills
  • Copywriting skills
  • Proficiency in English (Intermediate)
  • Additional language skills (Ukrainian/Russian/German) are an advantage

Preferred Skills:

  • Experience in e-commerce or automotive industry
  • Familiarity with brand research platforms

ASSUMPTION: Candidates with relevant experience in brand management and a strong portfolio will be prioritized.

πŸ’° Compensation & Benefits

Salary Range: €35,000 - €50,000 per year (Estimated, based on experience level and market standards)

Benefits:

  • Competitive salaries based on professional experience
  • Fast-growing international company with stable employment
  • Annual vacation and 1 additional day off on your birthday
  • Mental Wellbeing Program
  • Opportunities for advancement and further trainings
  • Free English and German language classes
  • Referral Program with attractive incentives
  • Flexible working hours and hybrid work

Working Hours: 40 hours per week, with flexible working hours and the option to work remotely

ASSUMPTION: The salary range is an estimate based on market standards for similar roles in Lisbon. The final offer will depend on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: AUTODOC operates in the e-commerce and automotive aftermarket industries, with a focus on online retail of vehicle spare parts and accessories.

Company Size: AUTODOC is a mid-sized company with 5,001-10,000 employees, offering a dynamic and international work environment.

Founded: 2008, in Berlin, Germany

Company Description:

  • AUTODOC is the leading online retailer for vehicle spare parts and accessories in Europe
  • Present across 27 countries with over 5,500 employees, generating revenue of over €1.5 billion in 2024
  • Offers a fast-growing international company with stable employment and opportunities for advancement

Company Specialties:

  • e-commerce
  • online retail
  • automotive spare parts e-commerce
  • internet and information technology

Company Website: autodoc.group/en/career

ASSUMPTION: AUTODOC's international presence and rapid growth offer exciting career opportunities for the right candidate.

πŸ“Š Role Analysis

Career Level: This role is suitable for a mid-career professional with 2-5 years of experience in marketing or brand management.

Reporting Structure: The Marketing & Brand Management Specialist will report directly to the Head of Marketing.

Work Arrangement: This is a hybrid role, with a mix of remote work and coworking space usage.

Growth Opportunities:

  • Potential career progression into senior marketing or management roles
  • Access to over 650 courses on soft and hard skills through AUTODOC's e-learning platform
  • Opportunities to work on international projects and collaborate with diverse teams

ASSUMPTION: This role offers excellent growth opportunities for candidates looking to advance their careers in marketing or brand management.

🌍 Location & Work Environment

Office Type: AUTODOC's Lisbon office is a coworking space, offering a flexible and collaborative work environment.

Office Location(s): Lisbon, Portugal

Geographic Context:

  • Lisbon is the capital and largest city of Portugal, with a population of over 500,000
  • Known for its mild climate, historic sites, and vibrant cultural scene
  • Offers a high quality of life, with affordable housing and a low cost of living compared to other Western European capitals

Work Schedule: The work schedule is flexible, with a focus on results and productivity. Employees are expected to work 40 hours per week.

ASSUMPTION: Lisbon's mild climate, historic sites, and vibrant cultural scene make it an attractive location for both work and leisure.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the HR department
  • Technical interview with the hiring manager or a team member
  • Final interview with the Head of Marketing

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Communication and presentation skills
  • Cultural fit and alignment with AUTODOC's values
  • Portfolio and case study presentation (if applicable)

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills
  • Prepare a portfolio showcasing your brand management and marketing projects
  • Research AUTODOC's company culture and values to demonstrate your fit
  • Follow up after the interview to express your interest in the role

ATS Keywords: Brand Management, Marketing, Trade Marketing, Brand Platform, Brand Guidelines, POS Materials, Trade Materials, Collaboration, Strategic Mindset, English (Intermediate), Ukrainian, Russian, German

ASSUMPTION: AUTODOC's application process is designed to assess candidates' skills, experience, and cultural fit, with a focus on strategic thinking and communication.

πŸ› οΈ Tools & Technologies

  • Brand research platforms (e.g., Brand24, BrandSnob)
  • Design tools (e.g., Adobe Creative Suite, Sketch)
  • Project management tools (e.g., Asana, Trello)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and responsibilities.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centricity
  • Innovation and continuous improvement
  • Collaboration and teamwork
  • Integrity and accountability

Work Style:

  • Results-driven and performance-oriented
  • Flexible and adaptable to change
  • Collaborative and team-focused
  • Proactive and solution-oriented

Self-Assessment Questions:

  • How do you align with AUTODOC's customer-centric approach?
  • Can you provide an example of a time when you drove innovation or continuous improvement in a previous role?
  • How do you handle change and adapt to new situations in a fast-paced environment?

ASSUMPTION: AUTODOC values candidates who demonstrate a strong cultural fit, with a focus on customer-centricity, innovation, collaboration, and integrity.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working in a fast-paced and dynamic environment with frequent changes
  • Collaborating with cross-functional teams across different time zones
  • Adapting to a hybrid work arrangement, balancing remote work and coworking space usage

ASSUMPTION: These challenges can be overcome by strong organizational skills, effective communication, and a proactive approach to problem-solving.

πŸ“ˆ Similar Roles Comparison

  • Compared to other brand management roles, this position offers a higher level of responsibility and autonomy, with the opportunity to develop and maintain the brand platform independently
  • In the e-commerce and automotive aftermarket industries, AUTODOC stands out for its rapid growth, international presence, and focus on innovation and continuous improvement
  • Career progression opportunities are available, with the potential to advance into senior marketing or management roles

ASSUMPTION: This role offers unique opportunities for growth and development in the dynamic and international environment of a fast-growing e-commerce company.

πŸ“ Sample Projects

  • Developing and implementing a brand book and brand guidelines for a new product line
  • Creating and maintaining POS and trade materials guidelines for an international e-commerce platform
  • Conducting brand research and platform preparation for a rebranding project

ASSUMPTION: These sample projects are designed to showcase the candidate's ability to manage brand-related tasks and contribute to the overall success of the marketing department.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits into the overall marketing strategy?
  • How does AUTODOC support the professional development and growth of its employees?
  • Can you provide an example of a successful brand management initiative at AUTODOC and how it was implemented?
  • What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
  • How does AUTODOC foster a collaborative and inclusive work environment?

ASSUMPTION: These questions are designed to help the candidate better understand the role, the team, and the company culture, as well as to demonstrate their interest and engagement.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare a portfolio showcasing your brand management and marketing projects
  • Follow up after the interview to express your interest in the role
  • If selected for the final interview, be prepared to present a case study or project demonstrating your brand management skills

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.